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Cezanne Joynt, is the client services manager at Achievement Awards Group.

Why personalisation trumps segmentation in understanding your audience

Cezanne Joynt 6 Nov 2024

Source: © 123rf If you are worried about the dangers of AI taking over the world, the interview with Nobel winner Geoffrey Hinton is chilling and essential viewing

Part 3: AI in Advertising - From the threat of AI to Nobel Prizes for AI

6 Nov 2024

Source: © 123rf Vincent Maher, CEO at True I/O, gives seven lessons from AI creative optimisation

AI in Advertising Part 2 of 3: Seven lessons from AI creative optimisation in SA

Vincent Maher 5 Nov 2024

Transformation in South Africa's advertising industry: Moving beyond compliance to genuine change

Transformation in South Africa's advertising industry: Moving beyond compliance to genuine change

Sharleen James, Association for Communication and Advertising 5 Nov 2024

Global triumphs as LIA 2024 honours Middle Eastern agencies

Global triumphs as LIA 2024 honours Middle Eastern agencies

4 Nov 2024

Debate over artistic freedom as ARB orders withdrawal of property ad

Debate over artistic freedom as ARB orders withdrawal of property ad

Karabo Ledwaba 1 Nov 2024

Balancing art and speed: Navigating creativity in modern advertising

Balancing art and speed: Navigating creativity in modern advertising

Paul Middleton, Ebony+Ivory 1 Nov 2024

Optimism in an age of AI by Musa Kalenga

Optimism in an age of AI by Musa Kalenga

Musa Kalenga, Brave Group 1 Nov 2024

Source:

UK ad spend surpasses £10bn in Q2 2024, driven by digital boom

31 Oct 2024

The campaign was released by Spar.

Barry swaps snow for sunshine in Spar's festive South African ad

30 Oct 2024

Behind the epic crescendo: Our work on the latest Hilux commercial

Behind the epic crescendo: Our work on the latest Hilux commercial

Howard Audio 30 Oct 2024

Castle Lager's sponsorship translated into returns of over R8.2m in advertising value from logos, signage, and media mentions from the Rugby Championship game match between the Springboks and Argentina (Image supplied)

Brands score big in Kaizer Chiefs and Springboks sponsorships

29 Oct 2024

Design the legacy: #Loeries invites agencies create its 2025 campaign

Design the legacy: #Loeries invites agencies create its 2025 campaign

29 Oct 2024

Independent media agencies must box smartly in a competitive world

Independent media agencies must box smartly in a competitive world

Advertising Media Forum 29 Oct 2024

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