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Contributors

What works best for brands? Celebrity influencers vs nano influencers

Dashni Vilakazi

#AfricaMonth: Danilo Acquisto - Nurturing Africa’s creative economy

Danilo Acquisto

#Exclusive: Tlhogi Ngwato | MultiChoice's MacG motive: Fear or integrity?

Tlhogi Ngwato

ABC Q1 2025: Magazines tenacious as custom magazines lead the way

Danette Breitenbach

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#BizTrends2025: Rirhandzu Shingwenyana's 3 social media trends influencing marketing in 2025

#BizTrends2025: Rirhandzu Shingwenyana's 3 social media trends influencing marketing in 2025

Rirhandzu Shingwenyana 15 Jan 2025

President and CEO of Scopen, Cesar Vacchiano examines the trends shaping marketing in 2025 (Image supplied)

#BizTrends2025: Scopen's Cesar Vacchiano - The trends shaping marketing in 2025

Cesar Vacchiano 13 Jan 2025

AI: The great creative equaliser

AI: The great creative equaliser

Musa Kalenga, Brave Group 28 Nov 2024

Source: © NBC News The Toys R Us made with generative video was depressing but that will change and fast

AI in Advertising: Entering the wonderful world of generative video... or not

Jarred Cinman 26 Nov 2024

Graham Cruikshanks, "This is Africa: Distinctiveness is our super power"

Graham Cruikshanks, "This is Africa: Distinctiveness is our super power"

Graham Cruikshanks 19 Nov 2024

#OrchidsandOnions: GWM appeals to hardcore 4x4 consumers with Chuck Norris-inspired ad

#OrchidsandOnions: GWM appeals to hardcore 4x4 consumers with Chuck Norris-inspired ad

Brendan Seery 18 Nov 2024

Harnessing the power of SEO: Revitalise your newsroom for increased media attention

Harnessing the power of SEO: Revitalise your newsroom for increased media attention

Sasha Kupritz, TenacityPR 8 Nov 2024

#OrchidsandOnions: Malcolm Marx makes the switch from rugby player to doctor in new ad

#OrchidsandOnions: Malcolm Marx makes the switch from rugby player to doctor in new ad

Brendan Seery 28 Oct 2024

Source: © 123rf Platforms such as Instagram, Facebook and TikTok have become crucial components of the digital advertising landscape

SA's digital ad revenue hits new all-time high with almost 40% share of overall advertising market

Paula Hulley 24 Oct 2024

Mike Abel, The Up&Up Group executive chairman, reflects on The Up&Up Group’s decision to buy back all the equity in the previous M&C Saatchi Group South Africa from the global M&C Saatchi Plc (Image supplied)

Exclusive: Mike Abel, The Up&Up Group - Ons weet wat ons weet: There’s never been a better time to invest in SA

Mike Abel 17 Oct 2024

Source: © 123rf This month AI in Advertising examines a key topic in AI: the state of regulation and all the legal issues that this topic raises

AI in Advertising: How AI regulation is shaping the future of advertising and its impact

Jarred Cinman 16 Sep 2024

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