“We compared our 2023 data with last year’s and there are a few insights that emerge. First, it looks like people are making smaller, savvier investments in their homes, like foregoing a full-scale renovation for a kitchen or bathroom upgrade,” says Jeanne du Plessis, head of communications for Kandua.
“There also seems to be an increase in demand for expert services – the types of services that would not result in a successful DIY project for the average homeowner. Then, we have some lingering aftereffects and normalisation post-pandemic. Lastly, there are continued investments in utility backup solutions, though the demand for solar systems specifically has plateaued,” she adds.
“Demand for renovators is down, but requests for kitchen specialists have more than doubled, and for bathroom specialists it is up by 17%,” says Du Plessis. “Bathroom and kitchen renovations are some of the most popular, and for good reason: these are most likely to increase the value of your home. Perhaps we will see the larger projects come through next year, as we have seen an increase in demand for quantity surveyors and architects.
“Other small ways to breathe new life into a space are showing an uptick: requests for blind installers are up slightly, and for carpet cleaners there is a 23% increase. However, wallpaper seems to have fallen out of favour this year, with demand down by about 8%,” she says.
“In the garden, it looks like people are working with what they have rather than making big changes: irrigation projects are up by 57%, and there is a 23% increase in demand for garden services, while landscaper requests have declined by 17%,” she adds.
“The shift towards specialist services has been really interesting,” says Du Plessis. “For example, more people are looking for IT support, appliance-, fridge-, TV- and aircon repairs. But, handyman requests are down by 19%. The increase in demand for repairs – rather than replacements – fits with the previous point made about a more frugal, savvier approach to home improvement.
“Of course, we always advise getting an expert to help with your home project – in the long run that will definitely save you frustration and will probably also save you money. The professionals on Kandua.com are all small businesses or independent professionals, so they tend to be more affordable, while knowing their trade well,” Du Plessis explains.
More people are required back in the office, and travel and entertainment habits have stabilised. This has a few implications:
As issues with water and electricity supply continue, the demand for borehole specialists has doubled. Gas installations are also more popular, with requests up by 11% year on year. As the solar market becomes more saturated, demand here has levelled out.
Du Plessis qualifies that by adding that, “Requests for electricians are up by 18%, however, and we would not be surprised if many of these are for the installation of more affordable backup solutions such as inverters, rather than full solar systems which require a bigger capital outlay.”