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[Biz Takeouts Podcast] 52: The business of blogging

Find out more about the business of blogging in South Africa by listening to the podcast of last week's Biz Takeouts Marketing & Media radio show, which airs every Thursday from 5-6pm streamed live via 2oceansVibe Radio. [twitterfall]
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In the Cape Town studio on Thursday evening, 7 February 2013, was Dan Nash (@bangersandnash) from men's lifestyle blog and Natalie Roos (@natalieroos), creator of Tails of a Mermaid.

They shared with show host Warren Harding (@bizcomwazza) on how they got started in the blogging business; the various platforms they use and recommend; how different content drives traffic; how they measure traffic on their sites; the need for a standard measurement so all players are on the same page and how to make money from blogs.

They also discussed what advertisers need to know about drops and advertising and how bloggers can help businesses access their target audiences.

The news roundup covered:


If you missed the show, download (48.8MB) or listen to the podcast (53:18 minutes).

Episode 52: The business of blogging

Date: 7 February 2013 Length: 53:18min File size: 48.8MB Host: Warren Harding

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