[Biz Takeouts Lineup] 36: Sports and fitness marketing with PUMA

• Show host: Bizcommunity marketing manager Warren Harding (@BizcomWazza)
  
• In-studio guest: Alex Hulley (@Hothtrooper), 2010 World Cup liaison for PUMA International and current PUMA South Africa marketing manager.

• Discussion topics:
  
  
  • Sports and fitness marketing
    
  • What PUMA is doing to market to different audiences
    
  • How PUMA uses social media, print, outdoor and other media for marketing
    
  • The state of the retail industry for sports brands and PUMA
    
  • Marketing success stories that PUMA has been involved in

  • Current trends in sports marketing

How to listen

• Internet radio/streaming audio: 2oceansVibe Radio
  
• Mobile: iPhone, Blackberry or Android apps

Comments or questions

• Email: moc.ytinummoczib@stuoekatzib
  
• Twitter: tweet @brendanjack, @BizcomWazza or @SimoneBiz using the hashtag #biztakeouts
  
• Facebook: 2oceansVibe Radio

Podcast

A podcast of the show will be available in the Biz Takeouts special section on Biz later during the week.

Bizcommunity.com's Biz Takeouts Marketing & Media radio show takes South Africa's biggest online marketing, media and ad industry platform to the airwaves and gives relevant, useful and interesting insights into all aspects of marketing in SA, Africa and beyond. Each week, the show features the movers and the shakers of the industry, current media trends, upcoming events and brand activities.

For more:

• Bizcommunity Special Section: Biz Takeouts
  
• Bizcommunity Search: Biz Takeouts
  
• Previous Biz Takeouts podcasts: Bizcommunity
• Bizcommunity: twitterfall
  
• Twitter Search: #biztakeouts OR "Biz Takeouts"
  
• Email: moc.ytinummoczib@stuoekatzib