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New MD for design agency

16 Aug 2011

NWC, a multidisciplinary design agency, has appointed Kate Ludwig as its new MD, replacing Helena Pereira. Ludwig has a long-standing relationship with the agency, as she was a client for over six years while working at Tiger Brands. Key clients include DairyBelle, McDonalds, Nestlé and Tastic.

"I am proud to be a member of a team that goes to great lengths to deliver revolutionary creative work. Together with the management team, I look to deepen our strategic partnerships and to continue to offer a 'boutique' service to our clients. The focus for the business will be to enhance operational efficiency, to attract and retain talented individuals and to continue to enhance our packaging design portfolio and online portfolio," notes Ludwig.

Ludwig has a determined and systematic approach to strategic marketing, with a solid business background and aims to bring in strong client insight. Eureka Bos remains creative director and Marscelle Pillay continues as online director for the agency.

For more, go to www.nwc.co.za.