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Six steps to successful customer relationship management

As Easter looms businesses are looking for powerful ways to promote their goods and activate more sales. This should include beefing up customer relationship management (CMR) systems to streamline communication with potential clients and encourage more sales. Here are six steps to sprucing up your CRM and captivating customers at every touch point along the way...

By Eben Esterhuizen 3 days ago

Macy's new creative in-store retail concept, Story

Macy's new Instagram-friendly retail concept shop, Story, has launched in 36 stores across the United States. The narrative-driven space opened with 'Colour' as its inaugural theme...

12 Apr 2019

Shifting the cloud on consumer behaviour

With the festive season excitement now over, the start of 2019 has so far been bleak for the majority of retailers in South Africa...

By Isana Cordier 9 Apr 2019

The need for speed in modern retail

In an age where leisure time is an increasingly precious commodity, customers are placing an even greater premium on convenience...

By Refilwe Maluleke 8 Apr 2019

Will CX make or break your business?

Spoilt for choice and digitally-empowered, today's customers want exactly what they want, when they want it and the way they want it...

5 Apr 2019

How AR and VR will transform the retail experience

Augmented reality (AR) and virtual reality (VR) have the potential to shake up the customer experience by individualising retailers' offers and enabling customers to visualise products in different settings. By 2020, 100 million consumers will shop in AR online and in-store, according to Gartner...

By Fundisiwe Maseko 4 Apr 2019

PwC releases consumer insights survey for 2019

Anton Hugo, retail & consumer leader for PwC Africa and associate directors Rashaad Fortune and Andries Geertsema presented PwC's 2019 Global Consumer Insights Survey at the Peech Hotel in Johannesburg on 3 April...

3 Apr 2019

Data-led creativity: A marriage that won't separate brands and customers

Today, brands must start embracing data and draw insight from all available sources...

By Charl van Rooyen 2 Apr 2019

#PowerofMom2019: Women transition from 'selfish' to 'conscious' spenders

Nielsen Bases director Esti Prinsloo, who spoke at the Power of Mom Conference, explained that women hold the power when it comes to purchase decisions and their choices change as they go through different life stages...

1 Apr 2019

"We are what we see" - Marian Salzman

International trends spotter Marian Salzman joined local trend analysts Nicola Cooper and Khumo Theko in highlighting the top pop culture trends affecting females at an event held at Inner City Ideas Cartel in Cape Town last month...

By Juanita Pienaar 1 Apr 2019

Coricraft embraces digital in store

Coricraft is weaving digital elements into its physical stores, enhancing the in-store environment and making the path to purchase simpler...

By Lauren Hartzenberg 1 Apr 2019

Consumer demand at the forefront of African business priorities

There are interesting shifts in African manufacturer and retailer business priorities and a growing appreciation for the fact that no one-size-fits-all approach is enough to ensure ongoing success in sub-Saharan Africa...

28 Mar 2019

African retailers have the opportunity to re-imagine a data-driven sector

Transforming retail starts with the business model, not the technology...

By Toros Esim 27 Mar 2019

Are your Employee Experience efforts misguided?

A new report reveals that HR professionals and executives are anxious to improve Employee Experience (EX)...

27 Mar 2019

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