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South Africa

Results for audience+measurement

News

Provantage and T+W launch Ant Lion - A full service digital content agency
Marketing & Media
Provantage and T+W launch Ant Lion - A full service digital content agency

Issued by Provantage 10 Apr 2024

Source: © Breakingpic Radio is in a good place as the latest Radio Audience Measurement (Rams) data shows says the BRC of SA
Marketing & Media
Radio thriving in South Africa, says latest Rams data

4 Apr 2024

Mali Motsumi-Garrido and Ruchelle Mouton join Tractor Outdoor’s board of directors
Marketing & Media
Mali Motsumi-Garrido and Ruchelle Mouton join Tractor Outdoor’s board of directors

Issued by Tractor Outdoor 27 Feb 2024

Marketing & Media
Tractor Outdoor welcomes 2 new board members

22 Feb 2024

Source: Matthew Guay The latest stats from the IAB South Africa Measurement Dashboard show audiences' return to online publishers after the holiday season, specifically to news sites
Marketing & Media
IAB South Africa’s Measurement Dashboard shows that audience numbers have surged across news sites

15 Feb 2024

Source: © pixander The 2023 TV Establishment Survey (ES) reveals significant shifts in South Africa's TV viewing landscape
Marketing & Media
2023 TV Establishment Survey finds shifts in SA's TV landscape

30 Jan 2024

10 marketing trends for 2024
Marketing & Media
10 marketing trends for 2024

Issued by Kantar 5 Dec 2023

Kantar’s Media and Trends Predictions for 2024: the advertising-based video on demand revolution
Marketing & Media
Kantar’s Media and Trends Predictions for 2024: the advertising-based video on demand revolution

Issued by Kantar 20 Nov 2023

Source: © Faceboook RWC The final match of the RWC 2023 attracted a staggering 10.9 million unique home-based live viewers across four linear TV channels
Marketing & Media
#RWC2023 final attracts 10.9 million unique live viewers

13 Nov 2023

IRT Media retains media rights to MyCiTi network for 11th year
Marketing & Media
IRT Media retains media rights to MyCiTi network for 11th year

Issued by Provantage 2 Nov 2023

Source: © 123rf The Rams (Radio Audience Measurement) Amplify Reach & Frequency data has been released to the media and advertising industry
Marketing & Media
Rams Amplify Reach & Frequency data released to industry

8 Sep 2023

Showing value in a goldfish economy
Marketing & Media
Showing value in a goldfish economy

Ruchelle Mouton, Issued by Tractor Outdoor 25 Aug 2023

Marketing & Media
World-first 'anamorphic programmatic' DOOH campaign comes to the V&A Waterfront

Issued by Mark1 18 Nov 2022

The biggest opportunities that mobile data and location technology offer the OOH and digital OOH industry
Marketing & Media
The biggest opportunities that mobile data and location technology offer the OOH and digital OOH industry

Issued by Vicinity Media 30 Jun 2023

Source:
Marketing & Media
SA youth continues to embrace the 'wireless' despite changing trends

19 Jun 2023

Why LSM is giving way to SEM - How we live vs. what we have
Marketing & Media
Why LSM is giving way to SEM - How we live vs. what we have

Issued by Provantage 19 Apr 2023

Ruchelle Mouton is the new head of group marketing and services at Tractor Outdoor. Source: Supplied.
Marketing & Media
#Newsmaker: Ruchelle Mouton talks new head of group marketing & services role at Tractor Outdoor

Karabo Ledwaba 19 Apr 2023

Tractor welcomes new head of group marketing and services to the team
Marketing & Media
Tractor welcomes new head of group marketing and services to the team

Issued by Tractor Outdoor 6 Apr 2023

Spark Media in the 'Big Apple' for Retail's Big Show
Marketing & Media
Spark Media in the 'Big Apple' for Retail's Big Show

Issued by Spark Media 8 Mar 2023

Street Network launches audience measurement for Street Furniture formats
Marketing & Media
Street Network launches audience measurement for Street Furniture formats

Issued by Twiga Communications 27 Jan 2023

Source: © August de Richelieu Nielsen ONE Ads provides a consistent, comparable and deduplicated view of ads across screens
Marketing & Media
Nielsen One Ads launches in US

5 Jan 2023

Ben Harris, Tractor Outdoor MD. Source: Supplied.
Marketing & Media
#BizTrends2023: Out of home media will shine, says Tractor Outdoor MD

Ben Harris 9 Jan 2023

Hollard Changemaker - Creativity and a little good makes a big change
Marketing & Media
Hollard Changemaker - Creativity and a little good makes a big change

Issued by Twiga Communications 24 Nov 2022

Image supplied: The new Remax DOOH campaign at the V&A Waterfront
Marketing & Media
Anamorphic programmatic DOOH campaign comes to the V&A Waterfront

22 Nov 2022

Source:
Marketing & Media
How Netflix's new openness affects the advertising industry

Leslie Adams 18 Nov 2022

Peter Langschmidt. Source: Supplied.
Marketing & Media
The PRC launches digital currency based on Google analytics

4 Nov 2022

Source © scyther5 BRC has commissioned a new Television-only ES
Marketing & Media
TV-only Establishment Survey commissioned

23 Jun 2022

WOO has launched its new Global Guidelines for Audience Measurement
Marketing & Media
WOO launches Global Guidelines for OOH Audience Measurement

13 Jun 2022

The metaverse and the rise of homo virtualis
Marketing & Media
The metaverse and the rise of homo virtualis

Issued by Ebony+Ivory 8 Jun 2022

PMG in Africa: Evolving OOH in a time of growth
Marketing & Media
PMG in Africa: Evolving OOH in a time of growth

Jacques du Preez, Issued by Provantage 20 Apr 2022

Source: © scanrail
Marketing & Media
Nielsen enters agreement to be purchased for $15bn

30 Mar 2022

Source:
Marketing & Media
WOO to reveal new audience measurement guidelines

23 Mar 2022

Source: © Provantege Financial services giant Old Mutual's massive building wrap on a strategic OOH site in the heart of the capital city of Accra, Ghana
Marketing & Media
Unlocking the potential of Out of Home in Africa

Danette Breitenbach 9 Feb 2022

2022 media outlook: a re-modelling of the commercial internet, a rebalancing of spend
Marketing & Media
2022 media outlook: a re-modelling of the commercial internet, a rebalancing of spend

Issued by Kantar 23 Nov 2021

Pamro Africa's annual event a success
Marketing & Media
Pamro Africa's annual event a success

10 Nov 2021

Out of Home is on the way to recovery, but more work is needed
Marketing & Media
Out of Home is on the way to recovery, but more work is needed

2 Nov 2021

Who is Mzansi's favourite radio station tuning into?
Marketing & Media
Who is Mzansi's favourite radio station tuning into?

Issued by Jacaranda FM 29 Oct 2021

BRC RAMS Amplify data now available
Marketing & Media
BRC RAMS Amplify data now available

28 Oct 2021

SA research - It's time for collaboration
Marketing & Media
SA research - It's time for collaboration

Karen Phelan, Issued by Advertising Media Forum 25 Oct 2021

LMX and Primedia Outdoor launch study to measure audiences across 7 African markets
Marketing & Media
LMX and Primedia Outdoor launch study to measure audiences across 7 African markets

Issued by Primedia Outdoor 13 Oct 2021

Online Audience Measurement partner: IAB SA invites industry members to tender
Marketing & Media
Online Audience Measurement partner: IAB SA invites industry members to tender

Issued by IAB South Africa 30 Sep 2021

Free webinar - No Attention! No Impact! Cause, Consequence and Course Correction
Marketing & Media
Free webinar - No Attention! No Impact! Cause, Consequence and Course Correction

Issued by Spark Media 14 Sep 2021

Source:
Marketing & Media
RAMS update from the BRC

31 Aug 2021

Josephine Buys
Marketing & Media
Josephine Buys, in her own words

26 Aug 2021

BRC announces interim results to the TAMS audit
Marketing & Media
BRC announces interim results to the TAMS audit

25 Aug 2021

#BizTrends2021: Maximising OOH's impact in South Africa
Marketing & Media
#BizTrends2021: Maximising OOH's impact in South Africa

Jacques du Preez 25 Aug 2021

Source:
Marketing & Media
Beyond the ratings, NBC's Olympics telecast showed video's future

Michael J. Socolow 12 Aug 2021

Socioeconomic measures (SEMs) enable marketers to grasp realities for South Africans
Marketing & Media
Socioeconomic measures (SEMs) enable marketers to grasp realities for South Africans

Issued by Ebony+Ivory 4 Aug 2021

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