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The power of 1st party data in omnichannel strategy and measurement

The power of 1st party data in omnichannel strategy and measurement

Sharne Daniels, Issued by Vicinity Media 28 Sep 2023

Billboards give digital wings

Billboards give digital wings

Issued by Mamela Media 22 Sep 2023

Kena Outdoor names DoohClick as its ad management network partner

20 Sep 2023

(Image: Danette Bretienbach). Winners of the Most Awards

#MOSTAwards: heed and Carat Johannesburg top of the media industry

Danette Breitenbach 15 Sep 2023

The Loeries has annolunced top international creatives for 2023 international jury presidents. (L to r:) Marco Venturelli, CEO/CCO Publicis Conseil and CCO Publicis Groupe France, Geet Rathi, creative director, Area 23, Brad Reilly, McCann Enterprise chief creative officer, Shannon Washington, US CCO R/GA, and Paul Chan creative leader, Cheil

Top international creatives for Loeries 2023 juries presidents

5 Sep 2023

All of Machine_'s entries convert to finalists at the 2023 New Gen Awards

All of Machine_'s entries convert to finalists at the 2023 New Gen Awards

Issued by Machine_ 4 Sep 2023

Outdoor Network completes rollout of backup power for its Always On OOH advertising solution

Outdoor Network completes rollout of backup power for its Always On OOH advertising solution

Issued by Provantage 1 Sep 2023

Showing value in a goldfish economy

Showing value in a goldfish economy

Ruchelle Mouton, Issued by Tractor Outdoor 25 Aug 2023

Is out of home in your digital strategy?

Is out of home in your digital strategy?

Andre Steenekamp, Issued by Mark1 24 Aug 2023

World-first 'anamorphic programmatic' DOOH campaign comes to the V&A Waterfront

Issued by Mark1 18 Nov 2022

Programmatic Digital Out-of-Home

Programmatic Digital Out-of-Home

Issued by Mark1 7 Jun 2022

Source: © 123rf Packaging design plays a valuable role in the consumer sales and ROI process at a retail level

Packaging design: Playing a vital role in consumer sales and retail ROI

22 Aug 2023

Source: © 123rf The Broadcast Research Council of South Africa (BRC) has commissioned a new Television Establishment Survey (ES) as well as other research

BRC commissions television universe update and other research

15 Aug 2023

The 5 keys to stokvel advertising success

The 5 keys to stokvel advertising success

Issued by MegaVision Media 8 Aug 2023

Static vs digital: When it comes to outdoor media, both can play a role in your media strategy

Static vs digital: When it comes to outdoor media, both can play a role in your media strategy

Mali Motsumi-Garrido, Issued by Tractor Outdoor 25 Jul 2023

Golf Ads introduces Golf Digital to engage affluent consumers

Golf Ads introduces Golf Digital to engage affluent consumers

Issued by Provantage 20 Jul 2023

Warc & Amazon Ads research: Marketing Mix Modelling resurges as retail landscape changes

12 Jul 2023

The Bar Africa brings a fresh creative approach to Kenyan furniture retailer

The Bar Africa brings a fresh creative approach to Kenyan furniture retailer

Issued by The Bar 7 Jul 2023

Load shedding may have dealt media a curveball, but OOH is going nowhere

Load shedding may have dealt media a curveball, but OOH is going nowhere

Mali Motsumi-Garrido, Issued by Tractor Outdoor 7 Jul 2023

Indaba Media brings innovation to DStv's 'Shaka Ilembe'

Indaba Media brings innovation to DStv's 'Shaka Ilembe'

Issued by Indaba Billboards & Media 6 Jul 2023

The biggest opportunities that mobile data and location technology offer the OOH and digital OOH industry

The biggest opportunities that mobile data and location technology offer the OOH and digital OOH industry

Issued by Vicinity Media 30 Jun 2023

Source: © Cape Talk The Constitutional Court has confirmed the January 2022 Western Cape High Court ruling on the illegality of the Overbeek Building outdoor advertising billboards

Constitutional Court confirms 2022 ruling for Overbeek Signs to take down OOH billboard

Danette Breitenbach 28 Jun 2023

Kena Outdoor celebrates 20 years of media excellence

Kena Outdoor celebrates 20 years of media excellence

Issued by Kena Outdoor 23 Jun 2023

MullenLowe wins Panarottis account following 5-way pitch

MullenLowe wins Panarottis account following 5-way pitch

Issued by Mullen Lowe South Africa 13 Jun 2023

From local to hyperlocal - Street-level media brightens up urban landscapes

From local to hyperlocal - Street-level media brightens up urban landscapes

Issued by Provantage 7 Jun 2023

The rise of the Visionet network: Large format digital screens take over SA airports

The rise of the Visionet network: Large format digital screens take over SA airports

Issued by Provantage 6 Jun 2023

Image supplied. Remi du Preez, managing director at Polygon

Why digital marketers should be thinking pDOOH

Remi du Preez 1 Jun 2023

Image supplied. Neil Vlaming, director of Epic Outdoor Digital OOH advertising

#BehindtheSelfie: Neil Vlaming - Epic Outdoor

31 May 2023

Rising Star for Innovation in OOH

Rising Star for Innovation in OOH

Issued by Keys Communications 31 May 2023

Duke gets taste buds talking in the new Sunshine D campaign

Duke gets taste buds talking in the new Sunshine D campaign

Issued by DUKE 29 May 2023

Tractor's power-backed DOOH solutions show advertisers light at the end of the load shedding tunnel

Tractor's power-backed DOOH solutions show advertisers light at the end of the load shedding tunnel

Issued by Tractor Outdoor 26 May 2023

Attention OOH advertisers: This is your Western Cape wake-up call

Attention OOH advertisers: This is your Western Cape wake-up call

Ruchelle Mouton, Issued by Tractor Outdoor 16 May 2023

Uniquely African solutions to African challenges - OOH Marketplace

Uniquely African solutions to African challenges - OOH Marketplace

Issued by Dentsu 2 May 2023

Image supplied. Ryan Gosling is in the new Tag Heurer Carrera "film" celebrating its 60th anniversary

Tag Heuer Carrera celebrates 60 years with category breaking campaign

24 Apr 2023

Source © SA Taxi The Quickloc8 app addresses a host of daily challenges faced by taxi owners, drivers and commuters

Taxi fleet app useful for OOH?

24 Apr 2023

In a new campaign for Marmite, they see whether babies love or hate the spread. Source: Supplied.

#BehindtheCampaign: Do babies love or hate Marmite?

21 Apr 2023

Tradition just tastes better. Adding sizzle to the FMCG category

Tradition just tastes better. Adding sizzle to the FMCG category

Issued by DUKE 20 Apr 2023

McDonald's South Africa delivering to the fans

McDonald's South Africa delivering to the fans

Issued by Primedia Outdoor 19 Apr 2023

Eastern Cape entrepreneur on quest to dominate the out-of-home ad space

Eastern Cape entrepreneur on quest to dominate the out-of-home ad space

Issued by The Innovator Trust 19 Apr 2023

Ruchelle Mouton is the new head of group marketing and services at Tractor Outdoor. Source: Supplied.

#Newsmaker: Ruchelle Mouton talks new head of group marketing & services role at Tractor Outdoor

Karabo Ledwaba 19 Apr 2023

Kantar's award-winning ads - the funny is back

Kantar's award-winning ads - the funny is back

Issued by Kantar 18 Apr 2023

Image supplied. Ogilvy Africa has been shortlisted in the New York Festivals (NYF) 2023 Health Awards.

Ogilvy Africa's Lesso Lessons shortlisted in NYF 2023 Health Awards

17 Apr 2023

Best performance of DOOH is seeded by facts

Best performance of DOOH is seeded by facts

Jorja Wilkins, Issued by Primedia Outdoor 13 Apr 2023

Tractor welcomes new head of group marketing and services to the team

Tractor welcomes new head of group marketing and services to the team

Issued by Tractor Outdoor 6 Apr 2023

WOO sustainability taskforce. Source: Supplied.

Primedia Outdoor's Jorja Wilkins joins WOO task force

27 Mar 2023

Rolling power cuts are crippling digital out of home media

Rolling power cuts are crippling digital out of home media

Issued by Kena Outdoor 27 Mar 2023

Oros markets fun and joy across South African townships!

Oros markets fun and joy across South African townships!

Issued by Owakhe Media 22 Mar 2023

Tractor appoints Mali Motsumi-Garrido as its new sales director

Tractor appoints Mali Motsumi-Garrido as its new sales director

Issued by Tractor Outdoor 20 Mar 2023

The World Out of Home Organisation welcomes 7 new members

14 Mar 2023

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