Advertising Multimedia

This episode of RAPT BizTrendsTV focuses on agentic AI and how it is revolutionising business, especially on the continent.

Afro-optimism, or more specifically, the African growth mindset is a greater sense of optimism that, despite challenges such as electricity and water that the continent faces, is in stark contrast to a growing Western degrowth mindset of pessimism about the future, and Africa.

“We can talk about AI all we want to, but the foundations of AI are about how you can harness the power of digital to transform the continent in the way we want it to transform.”.

At the recent Effies SA, hosted by the Association for Communication & Advertising (ACA), the Grand Effie was awarded to Halo, for its campaign for its client, Pineapple.

Episode 3 is the Energy Episode with special guests Kagiso Tshepe, executive creative director at Grid Worldwide, Roanna Williams, chief creative officer and co-founder of Boundless, Fran Luckin, chief creative officer of VML, Preetesh Sewraj, CEO of The Loeries and Brandon Govender, digital & integrated executive creative director at Joe Public.

Birdwatching at The Loeries Episode 2 is the Emotion Episode and features special guests Neo Segola, head of creative at Le Pub, part of the Publicis Group, Sharleen James, chair of the ACA and marketing practice lead at Accenture Song, Tebogo Skwambane, WPP country manager, Terry McKenna, executive creative director of The Odd Number and rounding it off Carl Willoughby, chief creative officer of TBWA / Hunt Lascaris.

Birdwatching at The Loeries Episode 1 focuses on that five percent difference, with special guests Wayne Naidoo, CEO of the Duke Group, Marc Algranti from Algranti Music and Nkanyezi Masango, chief creative officer from Dentsu Creative.

This exclusive #BizTrends2024 interview is with Ndeye Diagne, the managing director West, East and Central Africa at Kantar.

The team at M&C Saatchi Abel created a delicious backstory for the Zang brand, that tells the tale of the lovechild of chocolate and caffeine....

Chicken Licken has just launched their brand-new offering, the Double Chick'n Boerie Burger, which is a chicken patty infused with special boerewors flavouring. To advertise this new product to the country, brand and communications agency Joe Public United took it all the way from the south of sunny Africa to the north of icy Iceland. Shot in a documentary style, the new TV commercial and integrated campaign tell the story of an Icelandic boy who starts displaying characteristics that seem all too familiar to South Africans....

A new radio spot - the fourth in a series promoting Debonairs Pizza's ‘#Un-lamba yourself' special offers - has broken on 5FM and Metro FM.

Safely Home, the Western Cape Government's Department of Transport & Public Works' road safety campaign, has released a new hard-hitting TV commercial created by FCB Cape Town and Egg Films.

Bonitas Medical Fund is building on the considerable success of its 2016 ‘Eureka' campaign with ‘Epiphanies', a new television commercial and supporting online proof point videos.

Debonairs Pizza, South Africa's most satisfying fast-service restaurant according to the recently released South African Customer Satisfaction Index (SAcsi), has taken ‘it' to a new level with another television commercial that taps into the social fabric of its core target market.

Danette Breitenbach chats to Odette van der Haar, CEO, The Association for Communication and Advertising (ACA) at the 2017 Apex Awards.