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In the Spend Trend Report 2026, 75% of respondents engage in sports betting in some shape or form (Image source: @ Carte Blanche )

#BizTrends | Spend Trend 2026 Part 2: Consumers adopt value-seeking spending strategiesDanette Breitenbach

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Source: © 123rf Social media is the largest channel worldwide for advertising investment according to Warc Media’s latest forecast, Global Ad Trends

Warc: Social media reaches new peaks, wields huge influence over how brands reach their audiences

2 May 2024

#BizTrends: Kate Wolters - 3 trends that will impact B2B marketing in 2024

#BizTrends: Kate Wolters - 3 trends that will impact B2B marketing in 2024

Kate Wolters 22 Feb 2024

#BizTrends: James Cloete - Marketing trends: Lessons from Bill Bernbach, Nelly the Elephant & others

#BizTrends: James Cloete - Marketing trends: Lessons from Bill Bernbach, Nelly the Elephant & others

James Cloete, RAPT Creative Agency 6 Feb 2024

#BizTrends2024: Zetu Damane - Trends which will make or break brands in 2024

#BizTrends2024: Zetu Damane - Trends which will make or break brands in 2024

Zetu Damane 6 Feb 2024

Image supplied. Sponsorships must be fit for purpose and fit for business says Judith Mugeni.

#BizTrends2024: Judith Mugeni - Sponsorships must be fit for purpose and for business

Judith Mugeni 5 Feb 2024

Graham Deneys is the chief strategy officer at Dentsu Media Brands. Source: Supplied.

#BizTrends2024: Graham Deneys - An adjustment is underway. Can you feel it?

Graham Deneys 30 Jan 2024

#BizTrends2024: Lebo Madiba – The future lies in harmonious marriage of AI and human creativity

#BizTrends2024: Lebo Madiba – The future lies in harmonious marriage of AI and human creativity

Lebo Madiba 29 Jan 2024

#BizTrends2024: Chelsea Owens - 4 digital marketing trends that will shift the needle in 2024

#BizTrends2024: Chelsea Owens - 4 digital marketing trends that will shift the needle in 2024

Chelsea Owens 26 Jan 2024

Navigating media trends in 2024: adapting strategies for consumer engagement

Navigating media trends in 2024: adapting strategies for consumer engagement

Senamile Zungu, Kantar 25 Jan 2024

Source:

The 60-plus consumer: South Africa's untapped market opportunity

25 Jan 2024

#BizTrends2024: Ged Nooy - 4 trends to unlock the informal market

#BizTrends2024: Ged Nooy - 4 trends to unlock the informal market

Ged Nooy 24 Jan 2024

Image supplied. Johanna McDowell, IAS founder & CEO and managing partner Scopen Africa, draws 5 conclusions to help agencies and brands define future working methods

#BizTrends2024: Johanna McDowell - Agency ecosystem trends defining future working methods

Johanna McDowell 22 Jan 2024

Albert Makoeng is the head of sales at theSALT. Source: Supplied.

#BizTrends2024: The influencer gold rush - amping up budgets by 30%

Albert Makoeng 19 Jan 2024

Source:

Warc report: Advertising spend to double in 2024

18 Jan 2024

#BizTrends2024: Bronwyn Williams – Techno-optimism not acceleration: How to make friends with machines

#BizTrends2024: Bronwyn Williams – Techno-optimism not acceleration: How to make friends with machines

Danette Breitenbach 17 Jan 2024

#BizTrends2024: Adam Byars - 2024 in two words: Culture and authenticity

Adam Byars 17 Jan 2024

#BizTrends2024: Ndeye Diagne - Africa at a crossroads: Threads of gold

#BizTrends2024: Ndeye Diagne - Africa at a crossroads: Threads of gold

Karabo Ledwaba 16 Jan 2024

Image supplied. Musa Kalenga, group CEO, The Brave Group says don’t be scared for 2024; be excited as marketing, advertising, and technology intertwine

#BizTrends2024: Musa Kalenga's five “techolutions” for 2024

Musa Kalenga 16 Jan 2024

#BizTrends2024: Dali Tembo – Culture: redefining the African narrative

#BizTrends2024: Dali Tembo – Culture: redefining the African narrative

Danette Breitenbach 15 Jan 2024

#BizTrends2024: César Vacchiano - Sustainbility and DE&I will gain relevance

#BizTrends2024: César Vacchiano - Sustainbility and DE&I will gain relevance

César Vacchiano 15 Jan 2024

Cheryl Reddy is the CEO of Eclipse Communications. Source: Supplied.

#BizTrends2024: 4 communication sweet spots for 2024

Cheryl Reddy 15 Jan 2024

Harry Welby-Cooke - ActionCoach SA

#BizTrends2024: The four undeniables – people, money, time and mindset

Harry Welby-Cooke 11 Jan 2024

#BizTrends2024: Nicola Cooper – The rise of African music and fashion globally continues

#BizTrends2024: Nicola Cooper – The rise of African music and fashion globally continues

Danette Breitenbach 11 Jan 2024

Nilesh Hansjee is a business analyst at Marketing Intelligence Hub. Source: Supplied.

#BizTrends2024: A peek into the marketing crystal ball

Nilesh Hansjee 11 Jan 2024

#BizTrends2024: Mike Sharman - From earned virality to purposeful purpose

#BizTrends2024: Mike Sharman - From earned virality to purposeful purpose

Danette Breitenbach 10 Jan 2024

Precious Nala is the founder of NXT Consultancy. Source: Supplied.

#BizTrends2024: Marketing and business trends to transform SA

Precious Nala 10 Jan 2024

Source:

#NedbankIMC2023: Ciko Thomas on taking pride in our African identity

Karabo Ledwaba 18 Sep 2023

Andisa Ntsubane is Vodacom's CMO. Source: Supplied.

#NedbankIMC2023: How Vodacom navigates the CMO-CEO relationship

Karabo Ledwaba 18 Sep 2023

Source: © 123rf Roan Mackintosh, MD - Africa at Incubeta, re-visits his 2023 BizTrends predictions

#BizTrends: 6 pitfalls tripping up your digital marketing plans

Roan Mackintosh 18 Jul 2023

Image source: everydayplus –

4 key trends driving branded merchandise

22 Jun 2023

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