Research News in South Africa

#YouthMonth

'Change happens when young people believe their voices matter' - Anelisa Zungu

Shan Radcliffe

Youth Day 2025: Equipping the next generation with skills for a changing world

How young South Africans are redefining the hospitality industry this Youth Month

BizTrendsTV

RAPT BizTrendsTV: Student Village's Ronen Aires - Gen Z's disruption of the world

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#See: Africa Tech Week Awards 2025 celebrates innovation

#See: Africa Tech Week Awards 2025 celebrates innovation

#See: Hertex HAUS reopens reimagined Bellville Showroom

#See: Hertex HAUS reopens reimagined Bellville Showroom

RAPT BizTrendsTV: Student Village's Ronen Aires - Gen Z's disruption of the world

RAPT BizTrendsTV: Musa Kalenga - How agentic AI is revolutioning business

5 things you might not know about SA's youth consumer class

5 things you might not know about SA's youth consumer classBrandMapp

Print still a critical part of retailers’ advertising mix – European research

Print still a critical part of retailers’ advertising mix – European researchSpark Media

Insights-driven marketing: Reshaping consumer market research

Insights-driven marketing: Reshaping consumer market researchBMi Research

Print still a critical part of retailers’ advertising mix – European research

Print still a critical part of retailers’ advertising mix – European research

2 days

Insights-driven marketing: Reshaping consumer market research

Insights-driven marketing: Reshaping consumer market research

2 days

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Who or what is analysing your research data and giving your company recommendations?

Who or what is analysing your research data and giving your company recommendations?

Livingfacts 19 May 2025

Charting 20 years of brand value: Kantar BrandZ 2025 ranking reveals the world’s most valuable brands

Kantar 15 May 2025

The rise of the digital showroom: the new frontline for driving car sales

The rise of the digital showroom: the new frontline for driving car sales

Mongezi Mtati, Rogerwilco 15 May 2025

Music strikes a chord for SA’s consumer class

Music strikes a chord for SA’s consumer class

BrandMapp 13 May 2025

Internal comms practitioners: Organisations misunderstand our role

Internal comms practitioners: Organisations misunderstand our role

12 May 2025

In time for its 30th anniversary, the market research consultancy, Ask Afrika has rebranded to ASK AFRICA (Image supplied)

Ask Afrika rebrands to ASK AFRICA

9 May 2025

Gen Z redefines trust in financial institutions

Gen Z redefines trust in financial institutions

KLA 9 May 2025

15th Brand Africa 100: Africa’s Best Brands most comprehensive to date

8 May 2025

Got 10 minutes? Take Kantar’s Media Reaction Survey (Image supplied)

Got 10 minutes? Take Kantar’s Media Reaction Survey…

7 May 2025

Source: © 123rf The 2025 first half AdForum Summit will take place in New York between 12 and 16 May 2025 with one of the key meetings with the leadership of Omnicom Advertising Group

AdForum Summit includes key meeting with Omnicom Advertising Group leadership

6 May 2025

Who or what is in your B2B research sample?

Who or what is in your B2B research sample?

Livingfacts 2 May 2025

Every year, Kantar’s Media Reactions study explores how consumers perceive various media channels and brands, while also examining the challenges and preferences faced by marketers (Image supplied)

Kantar's Media Reactions 2025 – share your opinion on the challenges and opportunities facing marketers today

30 Apr 2025

The Kantar Diva 2025 report reveals what it’s really like being an LGBTQIA+ woman in the workplace

The Kantar Diva 2025 report reveals what it’s really like being an LGBTQIA+ woman in the workplace

Senamile Zungu and Leigh Andrews, Kantar 24 Apr 2025

Diary of a CMO: What’s marketing’s contribution to profit?

Diary of a CMO: What’s marketing’s contribution to profit?

Mary Kyriakidi, Kantar 23 Apr 2025

Family-driven brand loyalty – the power of shared values

KLA 23 Apr 2025

Source: © 123rf A new report by the IAB South Africa, SA Content Creator Charter and the Influencer Marketing Perceptions Report examines the challenges and the massive untapped opportunities that exist in this market and has identified six trends

IAB SA: 6 key trends impacting influencer marketing

Casey Mantle,Dashni Vilakazi,Jolene Roelofse & Sanesh Maharaj 17 Apr 2025

#BizTrends2025: Discovery CEO Hylton Kallner on the future of spending

#BizTrends2025: Discovery CEO Hylton Kallner on the future of spending

15 Apr 2025

Source: © 123rf Agency Scope South Africa 2025/26 is set to launch in May 2025, and has been expanded to include AI, influencer marketing and retail media as well as a wider industry scope

Agency Scope South Africa 2025/26 to launch in May, with expanded categories and reach

4 Apr 2025

How South Africa’s Gen Z is redefining financial wellness

How South Africa’s Gen Z is redefining financial wellness

KLA 2 Apr 2025

Source: © 123rf In a world of sameness, humans are not thinking, not applying themselves and not adding anything new, just melting into whatever the digital algorithm is feeds us

#BizTrends2025: Break free from brain rot, enshittification, move from digital sameness and embrace culture movements

Danette Breitenbach 31 Mar 2025

IPRN public relations agencies forecast growth for 2025

IPRN public relations agencies forecast growth for 2025

MANGO-OMC 31 Mar 2025

Source: © 123rf While Global advertising spend is now on course to grow 6.7% this year to $1.15trn, according to a new study from Warc, this is a downgrade of almost one percentage point (pp) from the marketing effectiveness experts’ November forecast

Warc study shows growth this year but still downgrade of almost one percentage point

28 Mar 2025

How the SA consumer class cuts costs

How the SA consumer class cuts costs

BrandMapp 27 Mar 2025

Connect with key decision makers in research and be a sponsor for this year’s Samra Annual Conference!

Connect with key decision makers in research and be a sponsor for this year’s Samra Annual Conference!

SAMRA 26 Mar 2025

Diary of a CMO: What’s the secret recipe to combat private label?

Diary of a CMO: What’s the secret recipe to combat private label?

Kantar 25 Mar 2025

Source: © 123rf Scopen's research shows that the latest global trends signal a growing reliance on AI, a strong push toward integrated agency solutions and a strategic re-evaluation of in-house marketing structures

EXCLUSIVE: Scopen research - Be integrated, AI-powered and strategic, or be left behind

20 Mar 2025

Source: © 123rf In partnership with IFICA, Publicis Groupe Africa has launched Africa’s first industry-wide internal communications benchmark survey

Publicis Groupe and IFICA launch Africa's first internal communications benchmark report

19 Mar 2025

The digital roadmap of South Africa’s automotive market

The digital roadmap of South Africa’s automotive market

Rogerwilco 19 Mar 2025

Scopen has unveiled key trends from its first media agencies’ New Business Report in South Africa, which shows that South African media agencies participated in an average of 45 pitches last year (Image supplied)

South African media agencies compete for new business in 45 pitches annually

14 Mar 2025

The rise of social commerce

The rise of social commerce

KLA 14 Mar 2025

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