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    X brings back live video for the first time since 2021

    X.com owner Elon Musk confirmed via a post on the platform formerly known as Twitter that live video is active and stable on the site.
    Lindsey SchuttersBy Lindsey Schutters
    4 Aug 2023
    4 Aug 2023
    Elon Musk rebranded Twitter to X in July.
    Elon Musk rebranded Twitter to X in July.

    While we can speculate about the lasting legacy of the blue bird (previous Twitter logo), the company has a complex history with native video.

    The company bought the short form, portrait video service Vine $30m in 2012 and launched the six second video clips on platform in 2013, before shutting it down in 2016.

    X brings back live video for the first time since 2021

    Periscope came to Twitter as a fully formed app acquisition for a reported $100m and stock compensation in 2015, a year before the current dominant player in the video space, TikTok, launched out of China.

    It’s unclear whether this video product will face a similar fate as its predecessors – or become the the exclusive domain of paying users.

    Read more: Vine, Periscope, vertical video, short form video, X.com
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    About Lindsey Schutters

    Lindsey is the editor for ICT, Construction&Engineering and Energy&Mining at Bizcommunity
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