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TLC Marketing Africa appoints new Partnership and Content Director

8 May 2015

TLC Marketing is proud to announce a new addition to their dynamic team, Ntsiki Balfour, who will head up the Partnership and Content division of the agency. He will be responsible for the strategic direction of TLC's partner relations, both for independent networks and key brand partnerships. He will be tasked with innovation of the department including leading the local digital transformation of some of TLC's core reward networks.

TLC Marketing Africa appoints new Partnership and Content Director

Ntsiki has over 12 years experience in the media, sales and marketing industry, working for the likes of Viacom, e.tv and the SABC. "The communication value chain is constantly evolving and challenging marketers to come up with communications that integrate seamlessly into the consumer's life and respond to the ever-fragmenting communications mode. I'm really excited to join TLC Marketing as they embrace this change and are pioneers in incentive marketing-led campaigns that inspire consumers to react in a way that our clients desire..." - Ntsiki Balfour.

Derek Miller, Managing Director, commented on their latest hire: "TLC Marketing is really excited to welcome Ntsiki to the team, as he brings a wealth of experience in supplier negotiations and new business development."

TLC Marketing is the world's leading added-value agency. TLC has over 20 years' experience in delivering successful campaigns ranging from loyalty platforms to consumer incentives by using intelligence from 13 international offices as part of the TLC Marketing Worldwide Group.

For more information, please visit www.tlcmarketing.com.

Media Contact: Supriya Singh on 011 676 7700 or moc.gnitekramclt@hgnis.ayirpuS

TLC Worldwide Africa is a global MarTech solution that rewards consumer behaviour with experiences. For 30 years, we've been connecting people with experiences that match their passions. The uniqueness of our business model is doing this for a fraction of the cost, making it commercially viable for brands to offer free experiences to their consumers as a reward for sales, engagement, and retention. Now operating from 14 worldwide hubs, the TLC Platform connects millions of consumers with over 150,000 experience reward partners. We trust in decades of proprietary data to ensure we offer the right experience to every individual.