Reminder to enter APEX, One Show

APEX 2010

Apex 2010 awards, which recognise communications campaigns that have had a marked and measurable impact on the respective brand environments, close at noon on 1 February 2010. The awards are in three categories:

• Launch - for brands or services that are less than 12 months old with no significant history of advertising
  
• Change - for new campaigns from previously advertised brands, which resulted in significant short-term effects on sales and/or behaviour (short-term being within a period of no more than 18 months)
  
• Sustain - for campaigns that benefited a business by maintaining or strengthening a brand over a long period eg 36 months.

Awards are only open for Association for Communication and Advertising (ACA) member agencies and their clients.

For more, go to www.acasa.co.za/apex.aspx.

One Show

The deadline for entries to the One Show is 12 February 2010 for One Show and One Show Design; 31 March for One Show Interactive and 19 February for One Show College.

There are 15 categories in this year's One Show - with Experiential Advertising being a new category. The new category in One Show Design is Typography and in Interactive, there are new Mobile categories.

The Jupiter Drawing Room's Graham Warsop is one of a handful of non-American judges, out of 30 judges in total, selected for this year's One Show.

Full details are on www.enteroneshow.org.