Cannes Lions has unveiled its latest cohort
#SeeItBeIt, celebrating its 10th anniversary, continues its mission to promote equal representation of women and non-binary individuals in creative director roles worldwide. This year's cohort includes participants from previously underrepresented regions like Kazakhstan, Kenya, and Thailand.
Michelle Marais shared her thoughts on the selection, emphasising the value of the experience in driving meaningful change and building a more inclusive future. “See It Be It will be an invaluable experience. Driving meaningful change starts with building a more inclusive future and I can’t wait to be inspired by and connect with mentors, allies, and women from around the world who do what I aim to do: propel our industry forward in a positive, impactful way.”
Nkanyezi Masango, chief creative officer at Dentsu Creative South Africa, remarked, "We are immensely proud of Michelle's achievement and are confident that her participation in #SeeItBeIt will not only elevate her career but also contribute to driving positive change within our industry and beyond."
- What if you could just ask? Conversational analytics and the end of the static report02 Oct 08:15
- Marketers are planning for a consumer that no longer exists01 Oct 10:10
- The future creative: Human ingenuity in the age of AI30 Sep 10:59
- Retail media is growing fast. Standards are not28 Sep 14:16
- Beyond likes: Dentsu School of Influence brings one big week to Cape Town25 Sep 09:19
