| 5 Aug 2013 |
| Marketing & Media South Africa | | Marketing & Media, Advertising, Branding, Cinema, CRM, CSI, Design, Digital, Direct Marketing, Education & Training, Events & Conferencing, Exhibitions, Magazines, Marketing, Media, Mobile, Newspapers, Online Media, OOH, PR & Communications, Printing, Production, Promotions, Publishing, Radio, Recruitment, Research, Retail, Sales, Sponsorship, TEDxCapeTown, Trends, TV, Youth Marketing, 2012 Design Indaba |
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The real reason why Publicis and Omnicon are merging Justin McCarthy highlights the real reasons why Publicis and Omnicon are merging in an informative and no-nonsense opinion piece, with key aspects into the merger, and considers the role of big data. The Mxit Brand Index for July reveals the top brands for the month of July with SuperSport, 24.com and Ster-Kinekor coming out on top. The index also provides some social media success stories and brands that are starting to make an impact in the industry. The truth is, you can find pretty much anything on the internet, from the good, the bad and the ugly. Chemory Gunko looks into Rules 34, 35 and digital marketing, and provides ways to push traffic to your website. Which is better, print or online advertising? The latest Biz Takeouts podcast, with show host Warren Harding and guest Marcus Stephens from Howzit MSN, focuses on this important question, as well as the changing trends in content consumption. Research is always an important factor when putting together a communication strategy, especially when it involves increasing a company's reputation with their stakeholders. Annette Jansen van Rensburg provides five reasons why research is so important for a brand's reputation. Beverley Klein, Editorial Assistant (@Bizcommunity), (Biz_Marketing)PS Take a look at the latest ads in the Ornico ad showcase.Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your South African marketing and media news to marketingnews@bizcommunity.com, exclusive opinion pieces to contributors-marketing@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".Weekly top stories | [Gerhard Jacobs] Email is unlike other forms of mass media in the sense that, even with the privacy settings we have on social media, email remains yours and yours alone. Read more >> |
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 | [Chemory Gunko] For the non-techs and occasional web users out there, you've probably never heard of the Rules of the Internet. Read more >> |
 | Marketing Directors & CMO's - preparing for the present & future challenges of marketing!
Attend this exclusive CMO event on 18 - 19 September in JHB. The content will provide breakthrough knowledge, real-world solutions & top discussions. CLICK HERE |
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 | [Justin McCarthy] Advertising dollars follow attention, always have, always will, irrespective of which channels the audiences can be found in. Read more >> |
 | [Gordon Geldenhuys] South African marketers pay among the highest rates for Facebook advertising in the Europe, Middle East and Africa region (EMEA). Read more >> |
 | [Natasha McClymont] Rule number one when it comes to planning a campaign, has to be defining very specific targets and how these targets will be measured. Driving sales and improving brand awareness are pretty much always the goal, but what exactly does success look like? Read more >> |
 | The latest Mxit Brand Index has been released, revealing the top South African brands on Mxit on 31 July 2013. Mxit have decided to increase the monthly index to include the top 40 SA brands this month. Read more >> |
 | [Rod Baker] NEWSWATCH: The Citizen has been given a complete make-over and relaunch, reports - who else - The Citizen, and an ANC MP says Icasa is a cancer sufferer, reports Mail & Guardian. Read more >> |
 | [Desiree Gullan] Everyone's constantly on the lookout for the 'next big thing' in social media, and Twitter's CEO Dick Costolo believes the micro-blogging site has found it in the form of social video sharing - and he may be right on the money. Read more >> |
 | [Peter Morey] Having a well developed sense of timing in photography is one of those tricky things to perfect and even trickier to describe. Read more >> |
 | [Nicole Zetler] One of the very first rules you would learn when going into business is to treat your customer as a king. We all know it and we've all said it, yet how many marketers truly understand what makes their customers tick, how to engage them, or even just who it is that their offering is serving? Read more >> |
 | [Amanda Visser] South African Breweries (SAB) gave its appointed distributors exclusive territories‚ shielding them from competition from its own depots‚ in an effort to ensure their sustainability in exchange for the investments they were asked to make in terms of land‚ buildings and vehicles‚ SAB's distribution services manager testified this week. Read more >> |
 | [Marion Scher] There's a new breed of Tweeters out there. Ones who now consider themselves the nobility of Twitter to the point their very Twitter handle sends shivers down corporate spines... Read more >> |
 | Growing sophistication in African markets outside SA is creating demand for specialist consultants that bring together clients and communications agencies. Read more >> |
[Andile Ndlovu] If there's a perception that Afrikaans people are conservative about sex, a new book, titled Afrikamasutra, might change that position - and many others besides. Read more >>
 | Motsweding FM has been fined R10,000 by the Broadcasting Complaints Commission for identifying a child rape victim. Read more >> |
 | [Juliette Attwell] Today's issues are really about dealing with very uncomfortable conversations that we've all probably had to have in our work careers. Here are some hints on how to tackle resigning and asking for an increase. Hope they help! I don't want to burn bridges. Read more >> |
 | [Catherine Milward-Bridges] Employee complaints have a legitimate place in business, with some tempering needed - in some cases more than others. Read more >> |
 | [Andries Noeth] Gaining a good understanding of how customers view your business, brand or products requires a combination of research methodologies that are aligned with the company's strategic objectives. Read more >> |
 | The government will likely only have moderate support from young South Africans should they go ahead with a proposed ban on the advertising of alcoholic beverages. Read more >> |
 | [Rod Baker] NEWSWATCH: According to BD Live, Jacob Zuma says the new SABC 24-hour news channel will not be about "chasing profits but will be telling success stories" of South Africa. Further reports from Mail & Guardian and the SABC. Read more >> |
 | NEW YORK CITY, USA: The US Department of Justice (DOJ) on Friday (2 August) launched a bid to more tightly regulate Apple's wildly lucrative iTunes storefront, after the technology company lost a price-fixing case. Read more >> |
 | CHICAGO, USA: Bed bugs, bad service and terrible food used to be inevitable risks when travelling, but a host of online review sites such as Yelp and TripAdvisor are helping savvy consumers pick the best hotels and eat like locals. Read more >> |
More International
 | Running your own business can be challenging at the best of times, not to mention financially draining. But there are ways to cut costs, and all you really need is a fast, reliable Internet connection. Read more >> |
 | By bringing healthy food to the fast food market at a time when no-one else was offering it, Kauai found their ideal niche, and have gone on to become a popular and successful brand in South Africa. Read more >> |
| | Television | Volkswagen Tiguan | South Africa | Coca Cola | Cape Town Fish Market | ABSA |
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| Radio | Outsurance | Maxidor | Minolta | Eset Smart Security | Bridgestone |
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 | Minister of Water and Environmental Affairs Edna Molewa will launch the Farming the Wild project and the Green Economy Modelling Report of South Africa on Tuesday, 6 August 2013 in the uPhongolo Local Municipality, KwaZulu-Natal. Read more >> |
 | An alarming shortage of skilled professionals is handicapping efforts to fix South Africa's water crisis, which has become so dire that government has admitted to water wastage worth R11bn a year because of leaking pipes, decrepit infrastructure and poor municipal administration. Read more >> |
Government says it has noted with concern media reports which allege that child prostitution is rife and rapidly growing in the eastern Free State region due to poverty. Read more >>
More Government news
 | The line-up of Cape Town bands that will be sharing the stage with the Canadian rock band has been announced. They are: Goodnight Wembley! and Dead Lucky. The show is on 23 August, 2013, at the City Hall Auditorium, Cape Town. Read more >> |
 | [Henrie Geyser: motoring editor] New vehicle sales have grown steadily in South Africa for the past four years and in July 58,140 vehicles were sold to reflect a year on year growth of 7,5%, although exports dipped by 3,6%. Read more >> |
 | [Brian Berkman] 212121 Restaurant should really be called 313121. Initially named after the number of choices guests had for dinner, the menu is now expanded to offer three rather than two starters, one soup, three mains, cheese and two desserts. Read more >> |
 Eskom renews Dashboard customer care feedback contract - more info GreenQueen Communications wins Hello Kitty and Barbie accounts - more info Amplicon PR wins La Motte, Leopard's Leap - more info
ITM Group welcomes Kagiso Kgawane - more info Paarl Media appoints director of mergers and acquisitions - more info Gareth Lessing joins M&C Saatchi Abel Johannesburg - more info
 | Boutique Cape Town based PR agency looking for a superstar account manager to join our small specialist team working on clients in the business and lifestyle sectors. Read more >> |
| Boutique public relations in Cape Town in need of a crackerjack account executive to provide support to a small specialist team working on clients in the business and lifestyle sectors Read more >> |
 | Giant Films is in need of a production bookkeeper on a six-month contract. Read more >> |
 | Creative director who is digitally inspired and creatively driven but also strategically minded. Understanding client needs. Award winning will add significant stature and digital agency experience. Read more >> |
 | Talooma is looking for an experienced, passionate individual to fill our social media strategist position. This person needs at least three years'+ experience in a similar social media position. Read more >> |
Copywriting talent! We need several really talented writers for various agency clients. Conceptual skills, Web content, BTL and CRM and Direct Response skills. Top salaries and outstanding opportunities. Read more >>Enjoy all the benefits of working for an established (est. 1975) and credible media company, while maximising the opportunities presented by the extreme disruption taking place in this space. Read more >>ITWeb is looking for a senior news journalist with a minimum of four years' experience. If you enjoy the thrill of the news hunt, mail us your CV. Read more >>Leading SA photo library is looking for a picture researcher to handle Web based image search requests for advertising and publishing clients. Candidates should have a strong visual sense. Read more >>Account director needed to provide critical insights and research into the mobile market. Contribute to the management and growth of clients and partners as may be identified by Penquin. Read more >>The purpose of this position is to work with the national CATI manager to ensure the smooth running of the telephone bureau and be responsible for specific call centre teams. Read more >>Continually grow own scripting and analysis skills in Dimensions/IBM SPSS Data Collection and other related programmes. Read more >>The purpose of this position is to supervise a team of interviewers as well as oversee projects in the telephone bureau and responsible for quality of interviews conducted. Read more >>Scan Display's Cape Town office has an opportunity for a vibrant go-getter with high energy levels. Experience in the agency, exhibition or eventing environment is essential. Read more >>Wanted - Talent scout at The Talent Boom! You'll have a good eye and fresh approach, be a keen networker, smooth talker and a sincere representative for The Talent Boom. Read more >>Seeking a junior graphic designer that's big on talent and opportunity. It's time to 'springleap' your career - Springleap Technologies is hiring. Read more >>The Media Shack is looking for hardcore sale representatives from the corporate gift and branding industry to join its team. Read more >>Rocket Creative requires an experienced part-time bookkeeper. Mornings only. Position includes undertaking of all bookkeeping functionality, salaries etc. + all statutory returns + general accounts filing and enquiries. Read more >>An experienced DTP operator is required for a fast paced commercial printing company. Preparing artwork for commercial litho printing which involves stationery, posters, POS, magazines, packaging and display. Read more >>Dynamic, self-motivated person required for the Cape area. Litho, digital and packaging company. Printing or packaging experience a must. Remuneration based on previous job. Basic, commission, petrol and cellphone. Read more >>Combine your love of all things digital, interest in marketing campaigns and eye for inaccuracies/inconsistencies...and you could find a home at Techsys as our new digital quality assurer. Read more >>Digital learning material designer. Are you a video and digital media designer with experience in a higher education environment? UCT invites applications from suitably qualified individuals for an exciting opportunity. Read more >>Lima Bean is looking for a driven and passionate digital account manager who possesses a strong understanding of digital and is extremely organised with a high attention to detail. Read more >>Positive Dialogue Communications is a dynamic and growing PR and social media consultancy that is looking for an experienced account manager to represent prestigious lifestyle brands. Read more >>
 ZASocial Media Academy is proud to offer the Social Media Career Workshop. Read more >>
ABINOF - 2013ABN Global Events - 5 Aug 2013 to 9 Aug 2013 South Africa Albert Einstein "Imagination is more important than knowledge. (via Brainy Quote)"
Marcel Proust "The voyage of discovery is not in seeking new landscapes but in having new eyes. (via Brainy Quote)"
Charles Simmons "Never go backward. Attempt, and do it with all your might. Determination is power. (via Brainy Quote)"
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