Boring | Bizcommunity

Boring | Bizcommunity

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Pierre Cassuto, Humanz’ global chief marketing officer, says the most costly habit in marketing right now isn’t bad creative. It relates to the campaign itself (Image source: © 123rf )

Social Media

A campaign is a fiction - the algorithm needs continuity

pierre cassuto 12 Jun 2026

From Demographica to a multi-agency group: Something new is coming

Marketing

From Demographica to a multi-agency group: Something new is coming

Karabo Ledwaba 28 May 2026

Lungi Sangqu, CEO at Africa Digital Success

#EvolutionofWork

Bridging the generational workplace divide is an economic imperative

Lungi Sangqu 26 May 2026

The riskiest thing you can do is be ignorable

PR & Communications

The riskiest thing you can do is be ignorable

Johannes Keiper and Kabelo Ma, Issued by M+C Saatchi Abel 12 May 2026

Boundless becomes 51% Black-owned, 30% Black female-owned, and marginally more responsible

Advertising

Boundless becomes 51% Black-owned, 30% Black female-owned, and marginally more responsible

Issued by Boundless 14 Apr 2026

#Orchids&Onions: Metropolitan brings the drama, Subaru bores

#OrchidsandOnions

#Orchids&Onions: Metropolitan brings the drama, Subaru bores

Brendan Seery 7 Apr 2026

#BizTrends2026 | Heineken's Chaen Lew: 6 trends driving the normalisation of alcohol-free consumption

Trends

#BizTrends2026 | Heineken's Chaen Lew: 6 trends driving the normalisation of alcohol-free consumption

Chaen Lew 23 Feb 2026

Source: Supplied.

Markets & Investment

South Africa's booming property market in 2025: Key takeaways for future investors

Paul Stevens 31 Dec 2025

Marita de Vos, operations manager at Smartbuild, says immersive storytelling, such as AR, is revolutionising global exhibition spaces (Image source: © 123rf )

Exhibitions

Static exhibition spaces boring as interactive spaces resonate

Marita de Vos 3 Dec 2025

Marketing

Phygital: The future of brand connection in a blended world

Bonita Christie 28 Nov 2025

#Effies2025 | TBWA's City Lodge's SOS Grand Effie campaign

Effie Awards

#Effies2025 | TBWA's City Lodge's SOS Grand Effie campaign

Danette Breitenbach 26 Nov 2025

In the final session of the 2025 Marketing Masterclass series, industry leaders unpacked why safe, predictable advertising is failing and how entertainment, bold thinking and real consumer insight are the new keys to relevance. (Image Supplied)

Marketing

Marketing masterclass: Why “boring” brands are losing attention

24 Nov 2025

The Lead Creative: "More creative freedom, less money"

The Lead Creative

The Lead Creative: "More creative freedom, less money"

29 Oct 2025

Image credit: on Pexels

Oncology

Think pink, check yourself: Gen Z needs to take the baton in breast cancer awareness

Jessica Gbedemah 13 Oct 2025

What I learned from networking with the ‘wrong’ people

Marketing

What I learned from networking with the ‘wrong’ people

Issued by myrkl 10 Oct 2025

Bluegrass Digital welcomes AI-powered developer tools with Umbraco MCP server

Artificial Intelligence

Bluegrass Digital welcomes AI-powered developer tools with Umbraco MCP server

Issued by Bluegrass Digital 6 Oct 2025

Source: Wikipedia.

Construction & Engineering

Lesotho’s giant dam takes shape

10 Sep 2025

Euphoria Telecom's national marketing manager, Lauren Pybus.(Image supplied)

Marketing

5 B2B marketing strategies to outsmart AI and win your audience

3 Sep 2025

From ads to entertainment: How brands can win the attention war

Research

From ads to entertainment: How brands can win the attention war

Senamile Zungu, Issued by Kantar 27 Aug 2025

Marce Heath is the commercial marketing lead at Asus South Africa. Source: Supplied.

Behind the Selfie

#BehindtheSelfie: Marce Heath on AI, creativity, and leadership at Asus South Africa

Karabo Ledwaba 26 Aug 2025

Source: Supplied. Patty Mulauzi: Plascon's colour consultant.

Property

How Patty Mulauzi's lilac era is painting a new legacy at Plascon

Katja Hamilton 27 Aug 2025

You’ve got this! Take control of your matric studies

Primary & Secondary Education

You’ve got this! Take control of your matric studies

Issued by SACAP 20 Aug 2025

Branding

Playing it safe is killing your brand

Issued by eatbigfish 18 Aug 2025

Women behind the safety: How Rainbow’s QA leaders help nourish the nation

FMCG

Women behind the safety: How Rainbow’s QA leaders help nourish the nation

Issued by Rainbow Chicken 8 Aug 2025

ARB and TBWA launch campaign against false advertising

Advertising

ARB and TBWA launch campaign against false advertising

Karabo Ledwaba 28 Jul 2025

Image credit: Spooge

Aesthetic Medicine

The suncare brand making SPF exciting for Gen Z

22 Jul 2025

How dynamic creative is making ads smarter, faster and less boring

Advertising

How dynamic creative is making ads smarter, faster and less boring

Kyle van Rooi, Issued by Dentsu 15 Jul 2025

Sanlam Group sponsors Africa's first G20 summit

Sponsorship

Sanlam Group sponsors Africa's first G20 summit

13 Jun 2025

Source: Supplied. Gideon Galloway, founder and chief executive officer of the King Price Financial Services group.

Finance

From startup dreams to industry leader: King Price’s remarkable rise

Gideon Galloway 5 Jun 2025

“If you’re broke, you can’t be boring.”: Mariska Oosthuizen, chief marketing officer at Sanlam

Financial Services

“If you’re broke, you can’t be boring.”: Mariska Oosthuizen, chief marketing officer at Sanlam

Issued by Sanlam Fintech 30 May 2025

Forget fancy firewalls, email signatures are MSPs secret weapon in 2025

Technology

Forget fancy firewalls, email signatures are MSPs secret weapon in 2025

Issued by Rocketseed 23 Apr 2025

How the profit-driven marketer can unlock growth with outperform marketing

Marketing

How the profit-driven marketer can unlock growth with outperform marketing

Issued by Incubeta 2 Apr 2025

MegaVision Media powers the in-store Unilever Sunlight 5-in-1 Washing Powder launch

In-store Media

MegaVision Media powers the in-store Unilever Sunlight 5-in-1 Washing Powder launch

Issued by MegaVision Media 1 Apr 2025

Being human in the AI world: Sacap event explores the future of work

Events & Conferencing

Being human in the AI world: Sacap event explores the future of work

Issued by SACAP 28 Mar 2025

Samsung Galaxy S25 shows why Honor is eating its lunch in SA

Hardware

Samsung Galaxy S25 shows why Honor is eating its lunch in SA

Lindsey Schutters 12 Mar 2025

Redefining what is 'smart' about devices, Human Mobile Devices poised for growth in SA

Hardware

Redefining what is 'smart' about devices, Human Mobile Devices poised for growth in SA

Issued by Human Mobile Devices 4 Mar 2025

The hidden cost of dull, bland and boring

Media

The hidden cost of dull, bland and boring

Issued by MediaHeads 360 3 Mar 2025

Social Media

20 years of YouTube: 8 key innovations that have helped the video platform achieve its success

Alex Connock 18 Feb 2025

Omnichannel retail in 2025: The boundaries between digital and physical shopping continue to crumble

Sales

Omnichannel retail in 2025: The boundaries between digital and physical shopping continue to crumble

Zak Haeri, Issued by NielsenIQ 11 Feb 2025

#OrchidsandOnions: How AutoTrader’s humour-driven ads are shaking up car marketing

#OrchidsandOnions

#OrchidsandOnions: How AutoTrader’s humour-driven ads are shaking up car marketing

Brendan Seery 21 Jan 2025

How data can drive employee engagement in 2025

4th Industrial Revolution

How data can drive employee engagement in 2025

Issued by icandi CQ 12 Dec 2024