Advertising Multimedia

This episode of RAPT BizTrendsTV focuses on agentic AI and how it is revolutionising business, especially on the continent.

Afro-optimism, or more specifically, the African growth mindset is a greater sense of optimism that, despite challenges such as electricity and water that the continent faces, is in stark contrast to a growing Western degrowth mindset of pessimism about the future, and Africa.

“We can talk about AI all we want to, but the foundations of AI are about how you can harness the power of digital to transform the continent in the way we want it to transform.”.

At the recent Effies SA, hosted by the Association for Communication & Advertising (ACA), the Grand Effie was awarded to Halo, for its campaign for its client, Pineapple.

Episode 3 is the Energy Episode with special guests Kagiso Tshepe, executive creative director at Grid Worldwide, Roanna Williams, chief creative officer and co-founder of Boundless, Fran Luckin, chief creative officer of VML, Preetesh Sewraj, CEO of The Loeries and Brandon Govender, digital & integrated executive creative director at Joe Public.

Birdwatching at The Loeries Episode 2 is the Emotion Episode and features special guests Neo Segola, head of creative at Le Pub, part of the Publicis Group, Sharleen James, chair of the ACA and marketing practice lead at Accenture Song, Tebogo Skwambane, WPP country manager, Terry McKenna, executive creative director of The Odd Number and rounding it off Carl Willoughby, chief creative officer of TBWA / Hunt Lascaris.

Birdwatching at The Loeries Episode 1 focuses on that five percent difference, with special guests Wayne Naidoo, CEO of the Duke Group, Marc Algranti from Algranti Music and Nkanyezi Masango, chief creative officer from Dentsu Creative.

This exclusive #BizTrends2024 interview is with Ndeye Diagne, the managing director West, East and Central Africa at Kantar.

Heigh ho, heigh ho! When Spitfire Director AK and Ireland/Davenport came together to create Isuzu's new TVC, it was off to work they went with a vengeance.

Wimpy's new Slam Burger is being introduced to the South African public via a TV ad running on the country’s major television stations from FCB Johannesburg and specialist production house, Hungry Films.

Arcade Content's Kyle Lewis directed the Creativity Unites call for entries promo for the Loeries, which will bring the advertising industry from Africa and the Middle East together in Durban, South Africa this August.

Judging for the D&AD awards ran for a final day at the Old Truman Brewery in Shoreditch, London. Read more about SA's wins at the awards here.

The D&AD judging continued for the second day running at the Old Truman Brewery, Shoreditch, East London. Read more about the judging process here.

D&AD Judging Week 2016 commenced on 17 April at The Old Truman Brewery in Shoreditch, East London. Read more about the first set of results here.

In October 2015, the Paediatric ICU (PICU) at the Red Cross War Memorial Children's Hospital embarked upon a R100m-plus expansion and upgrade. The building will cost R75m and ICU equipment a further R25m. Faced with a chronic shortage of paediatric Intensive Care Unit (ICU) beds in Africa, the project will improve intensive care services for critically ill and injured children. The 22-bed PICU is the largest ICU for children in Africa, but simply cannot meet current demands. The hospital turned to advertising agency M&C Saatchi Abel to drive awareness and donations around the life-saving initiative....