Advertising Multimedia

This episode of RAPT BizTrendsTV focuses on agentic AI and how it is revolutionising business, especially on the continent.

Afro-optimism, or more specifically, the African growth mindset is a greater sense of optimism that, despite challenges such as electricity and water that the continent faces, is in stark contrast to a growing Western degrowth mindset of pessimism about the future, and Africa.

“We can talk about AI all we want to, but the foundations of AI are about how you can harness the power of digital to transform the continent in the way we want it to transform.”.

At the recent Effies SA, hosted by the Association for Communication & Advertising (ACA), the Grand Effie was awarded to Halo, for its campaign for its client, Pineapple.

Episode 3 is the Energy Episode with special guests Kagiso Tshepe, executive creative director at Grid Worldwide, Roanna Williams, chief creative officer and co-founder of Boundless, Fran Luckin, chief creative officer of VML, Preetesh Sewraj, CEO of The Loeries and Brandon Govender, digital & integrated executive creative director at Joe Public.

Birdwatching at The Loeries Episode 2 is the Emotion Episode and features special guests Neo Segola, head of creative at Le Pub, part of the Publicis Group, Sharleen James, chair of the ACA and marketing practice lead at Accenture Song, Tebogo Skwambane, WPP country manager, Terry McKenna, executive creative director of The Odd Number and rounding it off Carl Willoughby, chief creative officer of TBWA / Hunt Lascaris.

Birdwatching at The Loeries Episode 1 focuses on that five percent difference, with special guests Wayne Naidoo, CEO of the Duke Group, Marc Algranti from Algranti Music and Nkanyezi Masango, chief creative officer from Dentsu Creative.

This exclusive #BizTrends2024 interview is with Ndeye Diagne, the managing director West, East and Central Africa at Kantar.

DDB’s The Car-iest Car Ad for the new Honda Ballade is a parody that looks like a billion dollars.

Ireland/Davenport and SA Tourism have produced an integrated campaign that shows that it is the heartfelt connections one makes with the people of South Africa rather than just the scenic beauty one experiences that sets South Africa apart.

The new Cartrack TVC, conceptualised and created by the team at Grey Africa, allows the viewer to witness a car literally disappearing - right in front of their eyes.

Habari Media's Tuongee 2014 featured hot digital topics by innovators, creators and propeller heads alike. Aptly titled 'Back to the Future' the conference delivered on the past, present and future of digital.

Velocity has produced two montage videos for the 2014 Cannes Lions South African winners and the 2014 Cannes Lions Grand Prix winners. (video).

Frieze Films' Malo 8 is celebrating five years as a commercials director. During this time, he's shot over 70 ads for all the top agencies, including repeat work with some of the biggest brands in South Africa, from Coca-Cola to MTN.