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Influencer marketing: The key to resilience in uncertain economic times

Albert Makoeng 28 Feb 2024

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OpenAI’s new generative tool Sora could revolutionise marketing and content creation

Omar H. Fares 27 Feb 2024

Source: © 123rf The IAB South Africa is expanding its research advisory groups to include three new committees as it calls on the industry to nominate their peers for seats on eight of its research advisory groups

IAB SA announces three new committees, calls for nominations to eight committees

26 Feb 2024

Reesa Teesa has taken the world by storm. Source: TikTok.

Why the world is hooked on Reesa Teesa's Who TF did I marry series

Karabo Ledwaba 23 Feb 2024

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Deepfakes in South Africa: protecting your image online is the key to fighting them

Layckan Van Gensen 23 Feb 2024

#BizTrends: Kate Wolters - 3 trends that will impact B2B marketing in 2024

#BizTrends: Kate Wolters - 3 trends that will impact B2B marketing in 2024

Kate Wolters 22 Feb 2024

Why TikTok is a powerful business platform

Why TikTok is a powerful business platform

Ignition Group 22 Feb 2024

Applications to judge Effie Awards 2024 announced

Applications to judge Effie Awards 2024 announced

Association for Communication and Advertising 16 Feb 2024

Source: © Shopright Holdings The perception some clients have of agency environments is often ‘creativity coupled with chaos, overseen by someone called traffic’, writes Johanna McDowell, CEO of the Independent Agency Search & Selection Company (IAS) and Scopen partner

Unlocking agency methodologies: Why understanding operations is crucial for clients

Johanna McDowell 14 Feb 2024

Source: Monstera Production Angela Bruwer, of the IMM Graduate School, emphasises the significance of strategic opportunistic marketing on special occasions such as Valentine's Day

How savvy marketers can leverage Valentine's Day to boost sales and brand loyalty

13 Feb 2024

Ogilvy 2024 Social Media Trends

Ogilvy 2024 Social Media Trends

Ogilvy South Africa 13 Feb 2024

Image supplied. The latest in Allan Gray’s catalogue of ads, Everything comes around

#BehindtheCampaign: Everything Comes Around, Allan Gray’s new commercial

13 Feb 2024

Tyler ICU won song of the year. Source: Supplied.

All the 2023 TikTok Top Creator Award winners

12 Feb 2024

Source: Nando's Nando’s South Africa has reacted with a post following Bafana Bafana defeat in the AfCon semi-final game

Nando's heart-warming post to Bafana Bafana on their 2024 Afcon journey

9 Feb 2024

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