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Creative Circle results for September 2011
The Creative Circle results for September 2011 are out and, according to chairperson Rob McLennan, overall it was a pretty average month, with two categories standing above the rest.
| Category | September 2011 |
|---|---|
| 1. Lombard Insurance Group "Henson & Disney/Gates & Jobs/Armstrong & Gagarin/Hitchcock & Speilberg/Dahl & Rowling" - Hello World | |
| 2. Look & Listen/Gaming Ad "Gaming Destination" - M&C Saatchi Abel | |
| 3. Virgin Mobile/Prepaid "Brothel/Land Grabs/Duffel Bag" -BlackRiver FC | |
| Ambient/outdoor | 1. Independent Newspapers/Eagle Print Awards "Tank/Gun Grenade" - King James |
| 2. Durex/Play - It's easy to be great at Sex "Play Flavoured Condoms" - Euro RSCG | |
| TV/cinema | 1. Allan Gray "Time Flies" - KingJ ames |
| 2. Fox&TopTV/The Walking Dead "Washing Powder" - Ireland/Davenport | |
| 3. Private Property "Perfect Match 1 & 2" - The Jupiter Drawing Room Cape Town | |
| Radio | 1. BMW/Head up Display "Sms'ing" - Ireland/Davenport |
| 2. Renault/Megane RS Cup "UFC Fighter/Numbers/Hellfire" - Publicis | |
| 3. Volvo/Driver Alert Control - Drivetime & Dreamtime - Shouldn't mix "Bedtime Fun/Rugby/Prince Charming" -Euro RSCG |
| September 2011 judges |
|---|
| Rob McLennan, Net#work BBDO (chairperson) |
| Nick Liatos, M&C Saatchi |
| Phil Ireland, Ireland/Davenport |
| Justin Joshua, Draftfcb |
| Vanessa Gibson, Black River FC |
| Kush Chetty, Ogilvy |
| Ryan Whitelaw, Publicis |
| Kamo Chakela, Joe Public |
| Erin Brooks, Grey SA |
| Andre Vrdoljak, Lowe Bull |
| Category | September 2011 chair comments |
|---|---|
| General | Overall, it was a pretty average month, with two categories standing above the rest. |
| It was nice to see quite a lot of work in the print category for a change. The standard was also better than we'd seen for a while, with some deft art direction and some strong ideas. | |
| Ambient/outdoor | Outdoor was undersubscribed, with only two pieces going through ad of the year. |
| TV/cinema | It was also a strong and well-populated month for television and film, with the ubiquitously beautifully produced new Allan Gray epic leading the pack, and an ace (gory) spoof washing powder ad, for The Walking Dead, coming in second place. |
For more judges' comments, go to www.adlip.co.za.
The Creative Circle Ad of the Month is sponsored by Primedia Unlimited, a supporter of South Africa's creative industry across all genres.
