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Top company and news stories 23 April 2018

  • We have the full list of #Prisms2018 winners, visit our Prism Awards special section for interviews with this year's winners and judges
  • The Cannes Lions 2018 festival programme has been released
  • Sam Swaine reports on WPP's annus horribilis
  • Jessica Tennant interviews #Newsmakers Paula Hulley, new CEO of the IAB SA and Tracey Edwards, Ogilvy Joburg's new chief delivery officer
  • Danilo Acquisto writes about the ins and outs of Multi-Channel Networks (MCNs)
  • Jon Ratcliffe concludes his three-part 'amazing culture businesses' interview series with Bruce Daisley of Twitter
  • Juanita Pienaar unlocks Castle Lite's 'Unlocks' concert
  • SA tops the MMA EMEA Smarties Business Impact Index
  • Did Barack Obama really say 'Stay woke, bitches' in this viral video?
  • In #FairnessFirst, I cover the SheSays Cape Town launch
  • Go #BehindtheSelfie with #KFMMornings presenter, Sherlin Barends
  • I chat to Soapbox Films about VR and video storytelling

  • Leigh Andrews
    Editor-in-Chief: Marketing & Media SA


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    BizTop stories
    #Prisms2018: All the winners!
    Winners of the 2018 Public Relations Institute of South Africa's (Prisa) Prism Awards were announced at a ceremony at The Empire Conference and Events Venue on Sunday, 22 April 2018...read
    Atmosphere Communications at the 2018 Prism Awards.
    #Prisms2018: More than two minutes of success

    Danette Breitenbach

    Atmosphere made it third time lucky, winning Campaign of the Year at last night's Prism Awards...read
    Ciclope Africa shone a light on local craft work
    Ciclope Africa shone a light on local craft work

    Louise Marsland

    Francisco Condorelli, the director of Ciclope, tells Bizcommunty.Africa what he sees for the future of Ciclope and awards focused on craft rather than the 'big idea'...read
    Audio Militia's co-founder and executive producer, Nick Argyros.
    Audio Militia - "Stellar content means repeat business and great reputation"

    Leigh Andrews

    Audio Militia's co-founder and executive producer Nick Argyros shares how their 2017 Loeries success proves it's time to disrupt the production industry and create content beyond the expected music and audio...read
    One Show Awards
    Entries are open for The One Club's Young Guns 16
    The One Club for Creativity has opened the call for entries for Young Guns 16, celebrating international creative professionals age 30 or younger... read
    Advertising
    An annus horribilis for WPP

    Sam Swaine

    Last Saturday saw the resignation of advertising titan, Sir Martin Sorrell who's been labelled as "the world's most famous adman." Sam Swaine gives some more insight into why this is truly an annus horribilis for WPP... read
    #Newsmaker: Tracey Edwards is Ogilvy Joburg's new chief delivery officer

    Jessica Tennant

    Tracey Edwards was appointed at Ogilvy Johannesburg at the beginning of the year, and had been 'double hatting' as acting MD until Elouise Kelly started earlier this month. Now that she's stepped into her new role... read
    #OrchidsandOnions: Country roads, take me home... to the ad which makes me want to take a road trip

    Brendan Seery

    One of my greatest pleasures is a road trip. Getting up before sunrise, packing, with the aroma of the bacon-and-egg sarmies wafting through the car, almost as heady as the anticipation in the air. And this country, South Africa, has provided me, and my family, with some amazing memories... read
    Lisbon Advertising Festival announces Film grand jury panel
    Lisbon International Advertising Festival has announced its grand jury panel for the Film category... read
    Terry Unser appointed Executive Business Director at 1886

    Issued By FCB Africa

    Egg Films' Kyle Lewis directs 'Ungovernable' BMW commercial

    Issued By Egg Films

    Branding
    Castle Lite's 'Unlocks' concert brings the brand's purpose to life

    Juanita Pienaar

    Juanita Pienaar asks Castle Lite director Becky Opdyke how music ties into the message the brand is trying to convey to its consumers, specifically through the Castle Lite 'Unlocks' concerts... read
    CRM, CX, UX
    Empathy - a two-way street in customer service

    Wynand Smit

    It's no secret that personalisation is essential in developing a successful customer experience. Central to that is getting to know all you can about your customer and using that information to drive the interaction... read
    The role of mobile in building brand loyalty

    Nicholas Bednall

    With falling consumer confidence and a slow economic growth outlook, brands are intensifying the fight for consumer loyalty... read
    CSI
    The Shared Value shift: It's time for business to take the lead - for real

    Issued By Shift Social Development

    Caxton: Not just informing, but uplifting communities

    Issued By SPARK Media

    Social investors now want to see impact, sustainability - and ROI

    Issued By Next Generation

    Design
    Making history with a brave new upgrade for Cuticura

    Issued By Just Design

    Digital
    24.com and The SpaceStation tee-up for the future

    Issued By The SpaceStation

    #Newsmaker: And the new CEO of the IAB SA is... Paula Hulley

    Jessica Tennant

    The IAB SA today announced that Paula Hulley is succeeding former CEO Josephine Buys... read
    SA agencies take top spots in MMA EMEA Smarties Business Impact Index
    Four South African digital agencies - Digitas Liquorice, Yonder Media, Gloo@Ogilvy and Gorilla - have taken the top four spots in the inaugural MMA EMEA Smarties Business Impact Index (BII)... read
    Icasa publishes discussion document on digital sound broadcasting services
    New discussion document published by Icasa, gives notice of Icasa's intention to conduct an inquiry into the prospects of implementing a digital sound broadcasting service in South Africa... read
    Google Trends 101: How you should use it!

    Aidan Blundell

    Issued By Dentsu Aegis Network

    We partner with the best!

    Issued By BrandHeart Digital

    Direct Marketing
    Putting brands into warm hands this winter

    Issued By AutoReach

    Education
    Vega launches the New Media Management short course in partnership with Amasa

    Issued By Amasa

    Entrepreneurship
    #Newsmaker: Tamiko Cuellar to host South African tour for women entrepreneurs

    Jessica Tennant

    Founder of Pursue Your Purpose LLC, Tamiko Cuellar is planning a South African tour for aspiring and emerging women entrepreneurs beginning in August 2018 in honour of National Women's Day... read
    Why my startup scene is better than yours: Uganda

    Tom Jackson

    These are exciting times for the African tech space, but which ecosystem is the best place to launch or invest in a startup? read
    Events & Conferencing
    Are you a born events planner?

    Issued By Worx Group

    The art of the site visit

    Issued By Worx Group

    The Rand Show still a firm family favourite

    Issued By Rand Show

    The perfect event brief

    Issued By Worx Group

    Exhibitions
    #WTMA18: First day highlights from meetings, networking and events
    Travel trade show World Travel Market Africa 2018 opened its doors at the CTICC in Cape Town on 18 April 2018 - welcoming a host of travel professionals eager to meet, network and consolidate business... read
    Marketing
    This 'Kitten Kollege' YouTube series is the cutest thing you'll watch today

    Andy Walker

    Okay, so I'm a bit of a mad cat lady. If you ever wanted me to pay attention to something, bury that information in a cat video and send it to me... read
    Are you asking the why beyond the why?

    Lara-Anne Derbyshire

    Your company is planning on launching a competitive product offering to new regions that, if successful, is set to shake up the market and monumentally increase your brand awareness and profit margins across the country. The most important thing to plan your go to market strategy? Know thy customer... read
    It's time to stop treating millennials as a single target segment

    Issued By IGI

    Media
    The line between news and advertising is blurring, according to study
    According to the Global Communications Report, 64% of public relations professionals surveyed predict that in five years the average consumer will not be able to distinguish between news stories (earned media) and promotional content (paid media)... read
    Winners of the 2018 World Press Photo Awards announced
    Ronaldo Schemidt, has been announced as the winner of the World Press Photo of the Year 2018... read
    Sikuvile Awards closing date a week away
    The closing date for the Standard Bank Sikuvile Awards is set at 25 April - just a week away... read
    Tiso Blackstar responds to "misleading reports" by Independent Media
    Tiso Blackstar Group has clarified its position, that it is in fact performing well and ahead of expectations, following what it calls misleading reporting by Independent Media... read
    Mindshare POV on viewability

    Issued By Mindshare South Africa

    Independent Media sets the record straight

    Issued By Independent Media

    SAFREA releases latest SA freelance trends report

    Issued By SAFREA

    OK Foods appoints Mindshare Cape Town

    Issued By Mindshare South Africa

    Media Freedom
    A South African's guide to moving to and making it in Malta: The Daphne impact

    Marcus 'The Maltese Falcon' Brewster

    You may not have heard of journalist Daphne Caruana Galizia who was murdered six months ago, but Meryl Streep certainly has and it would not surprise me if the Oscar winner optioned DCG's story... read
    Online Media
    Did Barack Obama really say 'Stay woke, bitches' in this viral video?

    Andy Walker

    "Thank you. And stay woke, bitches," is not a quote you'd normally attribute to former US President Barack Obama. But filmmaker Jordan Peele just made this a reality, by using intelligent visual trickery... read
    OOH
    Tractor Outdoor welcomes Nour Raad back to the team!

    Issued By Tractor Outdoor

    Outdoor Network gets heads turning in Centurion with their new digital billboard

    Issued By Provantage Media Group

    PR & Communications
    Industry folks, it's time to make the circle bigger

    Khangelani Dziba

    Khangelani Dziba reflects on being chosen as one of the Prisms Young Judges and calls on industry folks to open the industry to more millennials... read
    Warc and Sabre Awards partner to showcase PR-led case studies
    Warc has partnered with the Sabre Awards to showcase award-winning PR-led case studies from around the world... read
    nlighten and MANGO-OMC join forces

    Issued By MANGO-OMC

    Production
    VR and digital video storytelling as top marketing tools for 2018

    Leigh Andrews

    Creative director and virtual reality expert Brendan Stein of Soapbox Films video production company explains how to make B2B video pop and why you need to get to the 'why' fast in your VR and video marketing, or else... read
    Radio
    Hot 91.9FM burns bright at the 2018 Liberty Radio Awards

    Issued By Hot 91.9FM

    East Coast Radio scoops four prestigious industry awards

    Issued By East Coast Radio

    Research
    Why is loneliness becoming an epidemic?

    Raleen Bagg

    With 7.3 billion people to connect with, why is loneliness becoming an epidemic... read
    The 'ennial tribes: Understanding Generation Y and Generation Z South Africans

    Rachel Thompson

    Issued By GfK South Africa

    Retail
    The digital transformation of menu boards
    Menu boards, which play a pivotal role in the consumer menu selection process in quick service restaurants (QSR), have evolved by leaps and bounds over the past 15 years... read
    E-commerce and millennials

    Fiona Brauns

    Millennials have such close ties to online shopping and smartphone usage, but what does e-commerce mean to them?... read
    Sales
    Hiring B2B Sales Superstars

    Issued By Maximizer Software

    Social Media
    Bruce Daisley of Twitter on the power of amazing culture businesses (Part 3)

    Jon Ratcliffe

    Bruce Daisley is VP for Europe at Twitter, and runs the Eat Sleep Work Repeat podcast. In the last part of this three-part article, Jon Ratcliffe chatted with him about purpose, well-being, what advice he can give young students entering the industry... read
    Reputational risk of social media

    Bradley Elliott

    In the sometimes-fraught relationship between major corporations and ordinary citizens (consumers), the explosion of social media has shifted the power into the hands of the masses... read
    Sponsorship
    Entries open for the 2018 BASA Awards partnered by Hollard

    Issued By Business and Arts South Africa

    Streaming
    Drake and Jeremy Loops rule Spotify's first month in South Africa

    Andy Walker

    One month after Scandinavian streaming service Spotify launched in South Africa, we now have an idea of what locals love listening to... read
    The age of Multi-Channel Networks (MCNs): The ins and outs from SA's first commercial network

    Danilo Acquisto

    As more video content is consumed on the internet, finding the specialists in optimising that content is going to be vital... read
    TV
    This is your country: SA Tourism promotes local travel with inspiring TV ad
    From the Union Building in Pretoria to Krugersdorp, the new South African Tourism TV ad demonstrates a wealth of tourism activities on offer locally... read
    I have the power! Marvel's Runaways is first and only on Showmax

    Issued By Showmax

    Behind the Selfie
    #BehindtheSelfie with... Sherlin Barends

    Leigh Andrews

    This week we find out what's really going on behind the selfie with Sherlin Barends, radio presenter on KFM 94.5's #KFMMornings, which was announced as best commercial breakfast show at the recent Liberty Radio Awards... read
    Cannes Lions
    CMO Growth Council launched by Cannes Lions and ANA
    The new CMO Growth Council will frame the future growth agenda for brands on the global stage... read
    Cannes Lions 2018 festival programme released
    The 2018 Festival programme features new formats, simplified navigation and more than 70 brands... read
    Fairness First
    #FairnessFirst: SheSays launches in Cape Town

    Leigh Andrews

    'Excited. Uplifted. Motivated. Powerful. We've been ready!' These are some of the sentiments I captured on a chilly Thursday evening in April, when the global SheSays initiative launched its Cape Town chapter at Red & Yellow in Salt River... read
    Prism Awards
    Scenes from the 21st Prism Awards

    View gallery
    #Prisms2018: Out of Africa - an insider's perspective

    Robyn de Villiers

    The following is an excerpt from the Chartered Institute of Public Relations International (CIPRI) 2017 Maggie Nally Memorial Lecture I delivered at the House of Lords, Palace of Westminster... read
    #Prisms2018: 2-Minute Shower Songs is Campaign of the Year!
    This campaign was an instant success, shifting the focus from a Cape Town issue to a collective national responsibility. People around the country rallied behind 2-Minute Shower Songs, and the message translated across geographies, even garnering support from international audiences... read
    #Prisms2018: Winning campaign of the year - not a secret

    Nicky James, director and Roxanne Marais, account

    There really is no secret to winning the South African Campaign of the Year, says last year's winners from Tribeca PR. The secret is creating a winning campaign for your client, regardless of the 'sexiness' of the product or service you're working with... read
    #Prisms2018: Lifetime Achiever, Bridget von Holdt
    Bridget van Holdt is all about working for the good of PR. This year's Lifetime Achiever, she has a clear vision for the long-term future of the industry. .. read
    #Prisms2018: Top PR consultancies and individuals
    "Entering for 'cluster 6' of the Prisa Prism Awards - best agency and best PR practitioner - is more than submitting an entry, it is about getting feedback from highly regarded experienced professionals. Entrants ought to review it and apply it - it will be to their benefit" - Dr Amanda Hamilton-Attwell, CEO of Business DNA and cluster 6 chief judge... read
    #Prisms2018: PR's turn to save the day

    Serge Vaezi

    The earned media paradox is that where we spend the most money is where consumers spend the least time... read
    #Prisms2018: The big ask
    What is it clients want the most from their PR agencies? And what do PR agencies want from their clients? The answer, it turns out, is simple and not a big ask after all... read
    #Prisms2018: What can South African agencies learn from the PR Cannes Lions winners?

    Dan Pinch

    There's no reason why South African agencies can't compete in the PR category at Cannes Lions... read
    #Prisms2018: The inconvenient truth about PR

    Keri-Ann Stanton

    Legal trumps public relations nearly every time. Class action suit anyone? read
    #Prisms2018: All in a day's work
    Sixty-plus judges from a multitude of professions and industries judged this year's entries. Entries were judged online. The various panels then convened to discussed and debated, to come to the final winners... read
    #Prisms2018: Meet young judge Sanele Mashinini

    Jessica Tennant

    In the run-up to the 21st Prism Awards taking place on Sunday, 22 April, we chatted to this year's cohort of young judges about their fresh approach to the judging process... read
    #Prisms2018: Meet young judge Sithulile Mbayi

    Jessica Tennant

    In the run-up to the 21st Prism Awards taking place on Sunday, 22 April, we chatted to this year's cohort of young judges about their fresh approach to the judging process... read
    #Prisms2018: Meet young judge Wynand Monyeseala

    Jessica Tennant

    In the run-up to the 21st Prism Awards taking place on Sunday, 22 April, we chatted to this year's cohort of young judges about their fresh approach to the judging process... read
    #Prisms2018: Meet young judge Nontobeko Vilakati

    Jessica Tennant

    In the run-up to the 21st Prism Awards taking place on Sunday, 22 April, we chatted to this year's cohort of young judges about their fresh approach to the judging process... read
    #Prisms2018: Meet young judge Floyd Magubane

    Jessica Tennant

    In the run-up to the 21st Prism Awards taking place on Sunday, 22 April, we chatted to this year's cohort of young judges about their fresh approach to the judging process... read
    #Prisms2018: Meet young judge Simone Carter

    Jessica Tennant

    In the run-up to the 21st Prism Awards taking place on Sunday, 22 April, we chatted to this year's cohort of young judges about their fresh approach to the judging process... read
    #Prisms2018: Meet young judge Warren Mposi

    Jessica Tennant

    In the run-up to the 21st Prism Awards taking place on Sunday, 22 April, we chatted to this year's cohort of young judges about their fresh approach to the judging process... read
    #Prisms2018: Meet young judge Simbongile Ndlangisa

    Jessica Tennant

    In the run-up to the 21st Prism Awards taking place on Sunday, 22 April, we chatted to this year's cohort of young judges about their fresh approach to the judging process... read
    #Prisms2018: Meet young judge Khangelani Dziba

    Jessica Tennant

    In the run-up to the 21st Prism Awards taking place on Sunday, 22 April, we chatted to this year's cohort of young judges about their fresh approach to the judging process... read
    #Prisms2018: Meet young judge Boitumelo Molusi

    Jessica Tennant

    In the run-up to the 21st Prism Awards taking place on Sunday, 22 April, we chatted to this year's cohort of young judges about their fresh approach to the judging process... read
    #Prisms2018: Meet young judge Phushaza Sibiya

    Jessica Tennant

    In the run-up to the 21st Prism Awards taking place on Sunday, 22 April, we chatted to this year's cohort of young judges about their fresh approach to the judging process... read
    Africa
    Trial against Angolan journalists held behind closed doors
    Committee to Protect Journalists is concerned with developments in the trial against Angolan journalists... read
    NMT condemns spy agency for gagging Patriot
    The Namibia Media Trust (NMT) has condemned an attempt this week by the Namibia Central Intelligence Service (NCIS) to censor and silence the media... read
    International
    Lisbon Health International Festival announces Awareness jury panel
    The Lisbon Health International Festival has announced its Awareness jury panel, which is divided into four groups. read
    Effective Use of Brand Purpose shortlist for Warc Awards 2018 announced
    The Warc Awards released the shortlist for the Effective Use of Brand Purpose category - a search for marketing initiatives that have successfully embraced a brand purpose and achieved commercial success as well as a benefit for a wider community... read
    Business
    Sustainability trends shaping retail in 2018

    Feroz Koor

    Sustainability issues are increasingly shaping trends in the retail sector. In this year's World Economic Forum Global Risks Report, three of the top global risks in terms of likelihood and impact are environmental... read
    CIOs get AI reality check
    Forrester's recent predictions for CIOs working on data and analytics initiatives warn that the capabilities of new technologies, like artificial intelligence (AI), require the redesign of operating models... read
    Closing the gender gap in SA by just 10% could achieve higher economic growth - report
    Women currently hold 19% of tech-related jobs at the top 10 global tech companies... read
    Cape Town International Airport to be renamed after Nelson Mandela

    Ilse van den Berg

    NEWSWATCH: Airports Company SA has announced that Cape Town International Airport will be renamed but, despite Julius Malema's suggestion, not after Winnie Madikizela-Mandela... read
    Quotes
    Mark Twain
    "All generalisations are false, including this one."
    Oscar Wilde
    "Experience is simply the name we give our mistakes."
    Laurence J. Peter
    "If a cluttered desk is the sign of a cluttered mind, what is the significance of a clean desk?"
    Chris Rock
    "You don't pay taxes - they take taxes."
    Kareem Abdul-Jabbar
    "I think that the good and the great are only separated by the willingness to sacrifice."

    More quotes  Submit a Quote
    Twitter
    sizmek
    @sizmek
    You may not realize it, but artificial intelligence is already pervasive in marketing. Find out the four chief ways... https://t.co/ltkDpIGqJE
    socialmedia2day
    @socialmedia2day
    Instagram's testing out a new, scannable code option to connect to accounts #smm https://t.co/DCzZFCjJQD
    Digiday
    @Digiday
    "There is no formal pitching process that we have been made aware of." https://t.co/CWWJ0U9GdQ
    adage
    @adage
    Facebook photo-scanning suit is a multibillion-dollar threat https://t.co/wcdn5BIDAQ https://t.co/3MOEZLyH5X
    More tweets  Follow

    New business
    • BancABC Botswana appoints Harambee Communications - more info

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    Fuse We Are Africa's un-conference
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