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Accelerating Africa's economy through digital transformation

The 'digitisation of everything' trend is evolving at pace and Africa cannot afford to play catch-up...

By Vukani Mngxati 2 days ago

The professionalism of authenticity

There is no doubt that video content is more informative, more engaging and more likely to gain lead conversions than any other format, but with such an overwhelming amount of content, what trends should marketers be paying attention to in order to ensure that their carefully crafted message is not simply lost in the quagmire?...

By Quinn Lubbe 2 days ago

Outstream video: Five-second waiting period, for who?

Instant access to information at our fingertips gives you the power to make decisions faster, better and more efficiently. However, one of the most daunting tasks is waiting for those five seconds before you can watch that video you want to watch...

By Riaan Sunny 15 Feb 2019

Boost your sales in a bear market

Charlie Stewart, Rogerwilco's CEO, explains how by making small changes to your digital marketing you can reap big rewards...

By Charlie Stewart 15 Feb 2019

How to win in the African digital space

The top four digital areas you can really win at in the African digital space in 2019...

By Seanice Kacungira 12 Feb 2019

Search for next African broadcast journalism star

Applications for the BBC World News Komla Dumor Award are open until 23.59GMT, 26 March 2019...

8 Feb 2019

The lessons SA should take from 2019's Super Bowl ads

Arguably advertising's biggest moment, the Super Bowl acts as an inspiration to agencies and brands globally and has the potential to set trends. And with all the hype around the declining TV audiences, it's a testament to its power...

By Andrew MacKenzie 7 Feb 2019

3 shifts that marketers need to consider

Success is dependent on how well one responds. Professional marketers are constantly having to evolve as industries shift. The competitive landscape, in market dynamics and consumer expectations, plays a mammoth role in how marketers respond to these shifts in the industry...

By Pieter Geyser 5 Feb 2019

Hisense declares war on top end TV market with 65" ULED smart TV

Hisense's new flagship 65" ULED smart television is a declaration of war aimed at the top end TV market. This beautifully crafted and ingeniously designed ULED is the perfection that should be strived for when creating the next generation of televisions...

By Juanita Pienaar 4 Feb 2019

Why screen time for babies, children and adolescents needs to be limited

There is increasing concern about the number of time children and adolescents are spending on recreational screen time. There's also increasing controversy over whether or not screen time is actually harmful...

1 Feb 2019

#BizTrends2019: Bizcommunity hosts #BizTrendsLIVE!, an overview

Bizcommunity invited contributors to join its vision for Africa (with over 230 industry trend contributions making up the 2019 report) at BizTrendsLIVE!, which took place at Ster-Kinekor Sandton City in Johannesburg on Thursday, 31 January.

By Jessica Tennant 1 Feb 2019

#BizTrends2019: Convergence, connections and trust

Jessica Tennant reports back on Charles Stuart's analysis of the annual 'Entertainment Media Outlook: An African Perspective', specifically with regard to three key trends in the entertainment and media space...

By Jessica Tennant 31 Jan 2019

#BizTrends2019: The value of micro-influencers in marketing campaigns

As we move into 2019, it's becoming clear that using micro-influencers is becoming very valuable - perhaps more than using macro-influencers who have a very large audience reach. Here's why...

By Danilo Acquisto 29 Jan 2019

YouTube to broadcast La Liga matches in Africa

YouTube channel will provide live English commentary from this season´s LaLiga1|2|3 matches in over 155 countries...

24 Jan 2019

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