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#BestofBiz 2016: Marketing & Media What a year it's been! With the work year winding down for most and plans full steam ahead for 2017, now's the perfect time to scroll back through what made industry headlines in 2016. We've listed our most-read marketing and media stories, as well as our most popular contributors, most-viewed press offices, most-read new business wins and most-read new appointments of the year. Keeping that forward focus, we find out more about another of #DesignIndaba2017's anticipated international speakers: Olafur Eliasson. He's a cofounder of the Little Sun solar-powered lamp that launched at the Tate Modern in London in July 2012: "in total darkness - to illustrate the plight of the 1.6 billion people worldwide who are without access to a reliable source of electricity," with the Palace of Versailles his most recent site for experimentation, with a towering waterfall appeared to fall from nowhere due to mindbending mirror trickery, fog machines and more. Graham du Plessis shares insight into the ever-growing mobile landscape and what e-retailers could expect in 2017: a fluid customer journey focus, and brace yourself as mobile advertising is set to boom. Looking back on another of this year's highlights, I also chat to INJOZI's partners, executive producer Nick Argyros and executive creative director Greg Russell about their six 2016 Loerie Awards in the 'interactive and digital communication' category for their work on Chicken Licken and Coronation in collaboration with Net#work BBDO, as well as what they're currently working on: "branding for a really amazing new company, which may or may not involve projecting the company's logo on the moon using freaking laser beams," so keep looking up! Look up, look forward, and come back refreshed from the festive season. Note that this is our last week of newsletters until the new year but keep an eye on the website for regular updates throughout. Comment online in our Ed's Column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news". | Weekly top stories |
|  | We've compiled our annual #BestofBiz 2016 lists across all our industries featuring our most popular articles, most-read contributors and brand press offices with the most views... read |
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Design Indaba has just announced another international speaker for its 2017 festival - Olafur Eliasson, also known as the Palace of Versailles' guest artist for the summer of 2016... Read | Graham Du Plessis Truth be told, we've been waiting for quite some time for the inevitable 'mobile boom' all the trend analysts, commentators and everyone in-between has been telling us about for the last six years... Read | Leigh Andrews Just when you thought the Loeries buzz was over, the Loeries' rankings are in! I chatted to some of this year's top ranked creatives post-celebrations. Here INJOZI's partners, executive producer Nick Argyros and executive creative director Greg Russell share their views... Read |
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Issued by Brand Alive | | |
 | Design Indaba has just announced the first speaker for its 2017 festival - Joe Gebbia, co-founder and CPO (that's chief product officer) of Airbnb, currently responsible for crafting the company culture, shaping the design aesthetic and innovating future growth opportunities... read | | |
 | Warc has launched Toolkit 2017, in association with Deloitte Digital, a report that identifies six trends that marketers will be looking to in the coming year... read | |  | Leigh Andrews With a relationship stretching back to April 2008, agency The Hardy Boys and client SA Home Loans walked away with the title Partnership of the Year at the 2016 FM AdFocus Awards. John Little, regional managing partner at category sponsor Observatory International for EMEA, shares how agency and client alike benefit from collaboration and a shared challenger mentality... read | | Issued by TLC Marketing Worldwide | |  | Leigh Andrews This week, we find out what's really going on behind the selfie with Tony de Barros, sales and marketing director for Lamelle Research Laboratories, which started in his garage and is now one of the leading skincare companies in SA... read | |  | Leigh Andrews The majority of businesses today would say they're customer-centric, or at least that 'the customer comes first'. But many of us forget the most important customers of all - our own employees, who can quickly identify a flaw in our processes before it snowballs through a bad customer experience... read | | |
Issued by FCB Africa | |  | The Advertising and Motion jury chairs for ADC have been announced. They are Tham Khai Meng and Karin Fong... read | | Issued by FCB Africa | | Issued by FCB Africa | |  | Damon Stapleton It has been an interesting week. The world may run out of Guinness. As I write this Ireland have just beaten the All Blacks 40 - 29 in Chicago. It is the first time they have done this in 111 years. To continue the surreal sporting theme, Andy Murray, has become the number one tennis player in the world... read | | Kevan Aspoas, Issued by The Jupiter Drawing Room Cape Town | | Gerry Sutton, Issued by Media Host | | |
 | JP Kloppers Starting in the 1940s and '50s, celebrity endorsements began changing the marketing landscape. Soap, shampoo, suntan lotion: Ronald Reagan himself endorsed a brand of cigarettes... read | |  | Leigh Andrews "You can't predict anyone's work load for the day, we pad out our budgets to avoid hiccups down the line and deadlines are just crazy." This description would fit almost any business today... read | | |
 | Nu Metro Cinemas has announced the opening of Africa's first laser projection cinema in Cape Town at Nu Metro Canal Walk. It opens at 8pm on 14 December with Rogue One: A Star Wars Story... read | | |
 | Julia Ahlfeldt If 2016 taught us anything it is that it is essential to fully understand who your customers - or target audiences - are. The shock Brexit and USA election outcomes are both cases in point... read | | |
Issued by Affiliate Network South Africa | | |
 | NEWSWATCH: Prepare to feel like you're bringing the outdoors indoors with Pantone's colour of the year 2017: #Greenery... read | | |
 | Tim Legg & Ian Drummond Don't get caught napping. Companies need rapid response data strategies to drive them forward if they are to keep up with the race to own the consumer relationship, say Tim Legg and Ian Drummond... read | |  | Desiree Gullan The coming together of SEO and PR is essential for digital marketers. As digital PR becomes increasingly important for brands, it's vital to understand the entwined relationship of SEO and PR... read | | Issued by Exponential | | Issued by Adclick Africa Media Group | |  | The judges for next year's IAB SA Bookmark Awards have been announced, led by jury president John Dixon. The 2017 judges features more diverse industry players than ever before... read | | Issued by Kantar Millward Brown | | |
Issued by Effective Intelligence | | |
Issued by Reed Exhibitions | | |
Issued by The Wedding Group | |  | Creativity in a diverse world... is the theme for the 22nd edition of the annual Loeries Migrate magazine, now out... read | | |
 | Chris Brewer I'm getting seriously worried about the changing media in South Africa (and throughout the world, for that matter)... read | | |
 | Formed to represent and self-regulate the then fledgling wireless content and applications industry, WASPA continues to ensure proper consumer protection in an ever-changing technological landscape... read | | Issued by Mobitainment | | |
Angie White | | Issued by TMI | | |
Issued by Howard Audio | |  | Vivienne Glance Perennial stories about the lack of women working in science, technology, engineering, and mathematics (STEM) often revolve around why women are not studying these subjects, and when they do, why they don't make their careers in these areas... read | | |
 | Mike Sharman By the time December sneaks up on us, the average consumer is on the verge of Festive Fatigue. Branded content becomes white noise, and shelf liners and POS collateral of all shapes and sizes morphs into a solitary red blur of a fat man in a suit with a jolly grin, sans differentiation... read | | |
Chris Saunders, Issued by Ola! Films | | |
Issued by Kaya FM 95.9 | | Issued by Kaya FM 95.9 | | |
 | Axe 'Find your magic' was the most watched ad on YouTube in South Africa in 2016. This emerges, as the YouTube Ads Leaderboard highlights the top 10 most popular and creative video ads watched in South Africa for the year... read | | Issued by Nielsen | | |
 | Bandile Ndzishe The highly competitive December holiday marketing has no place for the pliant and weak marketers. It is a war room affair... read | | |
 | Facebook has released its annual Year in Review, where users can see what was the top moments on the social media platform... read | |  | JP Kloppers Brands that fail to meet customers' high expectations may see their market share slide. Marketing is a multi-billion rand exercise in setting expectations... read | | |  | Time magazine on Wednesday named Donald Trump its "Person of the Year" for 2016 for his stunning upset election victory that rewrote the rules of politics, delivering him to the helm of a divided America... read | |  | The jury chairs for Digital and Design categories of the 96th Art Directors Club (ADC) Annual Award are Chloe Gottlieb, EVP, executive creative director, North America, R/GA (Digital) and Robynne Raye, cofounder, Modern Dog Design Co (Design)... read | | | More International | |
| - BT appoints Kevin Hardy - more info
- Channel director appointed for Mimecast - more info
- Ferial Haffajee appointed editor-at-large - more info
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More people Submit a Person | |
| | Stellenbosch University currently seeks to appoint a suitably qualified and experienced deputy director: digital communication (Ref. KB/465/1116). Applications close 19 December 2016. Read more >> |
| We're looking for a talented and experienced creative developer team lead to inspire and lead a team of super talented creative developers working on amazing local and international projects. Read more >> |
 | Marketing and communications general manager - global markets required to contribute to the development of programme specific projects and initiatives and to support Brand South Africa's international offices. Read more >> |
ITWeb is looking for a savvy social media manager to grow its social media presence, engage and grow its communities and raise brand awareness of its media products and services. Read more >>SECTION27 seeks the talents of a multimedia advocacy specialist to report on and promote its work using visual, digital media, social media and print media. Read more >> | | | |  Join Meltwater and online media consultant and former Cerebra head of insights, Keenan Harduth for a free webinar, as we unpack: how to measure online success in 2017. Read more >>CopyrightXLaw@work, UCT Faculty of Law - 15 Feb 2017 to 26 Apr 2017, Cape Town Handling the mediaInstitute for the Advancement of Journalism (IAJ) - 29 Mar 2017 to 31 Mar 2017, Johannesburg Feature writingInstitute for the Advancement of Journalism (IAJ) - 6 Jun 2017 to 7 Jun 2017, Johannesburg | | | | |
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| Robert Louis Stevenson "Don't judge each day by the harvest you reap but by the seeds that you plant." Oliver Goldsmith "Success consists of getting up just one more time than you fall." Mike Ditka "Success is measured by your discipline and inner peace." Morihei Ueshiba "Failure is the key to success; each mistake teaches us something." John Ruskin "When love and skill work together, expect a masterpiece." |
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Baradi Media Group has opened a press office on Bizcommunity.com! Baradi Media Group invests into publisher partnerships that expand brands into relevant territories across Africa and Europe, through bespoke media strategy and implementation across print, social, mobile, and digital display media platforms. Money Group has opened a recruiter listing on Bizcommunity.com! The Money Group is a South African based holdings company conducting business locally and worldwide via its various financial brands.
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