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#BODCT: Surprise! THIS is today's African consumer

Read up on key insights from the first sessions of Business of Design - Mduduzi Simelane talks about how to enhance the continent's filmmakers, while trend analyst, Nicola Cooper shares a snapshot of today's African consumer. It's probably not who your brand is targeting...

By Leigh Andrews 11 Oct 2017

The anatomy of a creative concept

The human body does not live in isolation. It is a well-oiled machine, consisting of intense streams of information relayed between muscles, veins, and nerves. Here Peter Crafford takes us through the anatomy of a creative concept...

By Peter Barnard 15 Sep 2017

Teaching food production to families in Egypt

FAO launches the regional competition of "Aquaponics design" in collaboration with Arab Women Investors Union...

8 Jul 2016

Flower show for Africa

A new flower show has launched in Cape Town, South Africa, for 27-30 October 2016...

26 May 2016

Building sustainable smart cities

IDC's Mark Walker Discusses Building Sustainable Smart Cities...

13 May 2016

Africa regional leather design studio launched

Mombasa hosts stakeholders for launch of the regional leather design studio which has garnered global backing...

9 May 2016

How to create a killer logo

A logo is often the first step towards developing your company's visual identity so you need to get it right... This is how you can do that...

1 Apr 2015

Learn to say 'No'

Saying 'No' can be a liberating experience for an entrepreneur...

By Anton Ressel 9 Feb 2015

Hunger for African products will only grow stronger

Rwandan fashion label Mille Collines' CEO tells Dinfin Mulupi from How we made it in Africa about Rwanda's growing retail sector and why she believes "the hunger for African products...

2 Jul 2014

Winning advertising creative - you get what you brief

A brand manager's dream: Produce a TV advert showcasing the benefits of a product whilst bringing a tear to the consumer's eye and galvanising them to rush out to purchase it.

By Dina Saffer-Myers 18 Mar 2014

[2014 trends] The big trend? Africa is on trend

The world is going gaga over culture, design and art from Africa, but back here on the continent we're innovating exciting solutions to uniquely African challenges. Here are my thoughts on the four biggest trends related to Africa...

By Oresti Patricios 20 Jan 2014

The state of the nation: Advertising in Africa

Is Africa the Dark Continent when it comes to the advertising industry? On the contrary, says Alan Edgar, Regional Creative Director, Ogilvy Africa and one of regional judges for African and Middle Eastern categories at this year's Loeries. It's alive and vibrant, but in dire need of world-class tertiary training institutions to tap into that potential.

By Staff Reporter 21 Sep 2013

Y&R: I have an agency...

Y&R is committed to having 20 agencies on the African continent by 2015. Leading the charge to achieve this is Yossi Schwartz, chairman of Y&R South Africa.

By Danette Breitenbach 5 Sep 2013

Get entries in now for Loeries

Loerie entries are now open, and those that get their work in by 15 April 2013; get 10% off their entry fee. The final deadline for entries is 31 May and agencies or marketers throughout Africa and the Middle East can enter their work.

4 Apr 2013

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