Around 10 million South Africans are aged between 18 and 33. These are the millennials, also known as Generation Y, and if you aren't factoring them into your marketing strategies already, you'd better hop to it...
By Nicholas Barenblatt 30 Jan 2015 06:20
![[Trends 2015] Full adoption of mobile marketing in Africa](http://cdn.biz-file.com/c/1412/247941.jpg)
The impact of the mobile phone is one of the most important changes to have taken place in Africa in the last century. It has changed people, societies, communities and relationships...
By Henk Swanepoel 30 Jan 2015 07:15
Who better to provide news from the continent, for the continent, than the news service with more reporters in Africa than any other broadcaster? Here's what to expect from the new Africa-centric offering from bbc.com...
By Leigh Andrews 30 Jan 2015 14:00
![[Trends 2015] Power to the have-nots](http://cdn.biz-file.com/c/1501/250021.jpg)
As conventional models of reaching consumers become radically undermined, initially by mobile, the very notion of what a consumer is will change...
By Wayne Naidoo 30 Jan 2015 07:52
ICTs can develop skills, which in turn can develop the ICT sector, in a 'benefit cycle' that can propel Africa into the mainstream knowledge economy, but more effort is needed to get this wheel rolling...
By Ayanda Dlamini 31 Jan 2015 11:23
Sending out an e-mail as part of your lead generation campaign is not unlike trying to strike up a conversation with someone who you would ultimately like to date...
31 Jan 2015 09:09
Cinema movie line-ups present a marketing opportunity for brands, not only through attendance but also through social media engagement, a typical example being Ted...
31 Jan 2015 12:16
![[TrendTalk] The trends game at the Super Bowl](http://cdn.biz-file.com/c/1501/254733.jpg)
It's the greatest American sporting event this weekend: the Super Bowl. But the advertising is trending more than the football - it's among the most expensive 30 seconds in the world...
By Louise Marsland 30 Jan 2015 08:07
Get ready for an all-new e.tv schedule - some exciting changes are in store for e.tv prime time from 2 March...
Issued by e.tv 30 Jan 2015 10:47
Student Brands and Hypertext Media have announced a new joint venture that will see the companies relaunching and completely overhauling the youth marketing specialists' quarterly print and digital magazine...
Issued by Student Brands 30 Jan 2015 09:39
'Employee engagement' is the buzzword we are hearing more and more about in today's corporate world...
By John French 30 Jan 2015 14:14
News24 has just announced that Max du Preez will be writing for their platform as a weekly columnist, starting next week...
Issued by 24.com 30 Jan 2015 11:52
Citizen journalism using video news through WiFi TV, a hyper-localised video-on-demand solution enabled for unlimited access to users of the Tshwane Free WiFi service, is growing rapidly in the City of Tshwane...
30 Jan 2015 11:30
BeautySouthAfrica, one of South Africa's fastest growing beauty networking sites, has launched its first ever South African Beauty Awards...
Issued by The Publishing Partnership 30 Jan 2015 11:40
The Direct Marketing Association of Southern Africa (DMASA) announced late last year that Alastair Tempest, the COO since 2012, has resigned in order to pursue other interests...
Issued by DMASA 30 Jan 2015 11:25
Provantage Media Group's highly successful TRANSIT.TV channel can now be enjoyed by commuters at the busy Buscor Bus Terminal in central Nelspruit, Mpumalanga...
Issued by Provantage Media Group 30 Jan 2015 10:03
GL events Oasys bids farewell to Mark Strydom, who made a major contribution to the success of the company. Slight changes are being made within the business to allow for a flatter management structure...
Issued by GL events Oasys 30 Jan 2015 12:23
The spate of savagery spearheaded by Boko Haram in Nigeria barely got a mention in the global media space as compared with the murder of 12 Parisian journalists working for the Charlie Hebdo publication...
Issued by Janine Lazarus Media Consultancy 30 Jan 2015 10:31
Bluegrass Digital has been awarded the opportunity by the Western Cape Government to design and develop a new website platform and content management system to be used across all municipalities within the Western Cape...
Issued by Bluegrass Digital 30 Jan 2015 11:19
TouchFoundry has launched 'FillApp', a smart free app that will save South African consumers money, as it calculates whether they should fill their car before or after fuel price changes...
30 Jan 2015 14:02
Premier Hotels & Resorts Group has awarded its full-service PR & Communications to Greater Than.
30 Jan 2015 11:48
Following complaints from the South African National Editors' Forum (Sanef) about provision of the Parliamentary feed, members of Sanef and the Press Gallery Association (PGA) met to discuss the issue.
30 Jan 2015 09:09
ICTs can develop skills, which in turn can develop the ICT sector, in a 'benefit cycle' that can propel Africa into the mainstream knowledge economy, but more effort is needed to get this wheel rolling...
By Ayanda Dlamini 31 Jan 2015 11:23
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BizTrends 2015
![[TrendTalk] The trends game at the Super Bowl](http://cdn.biz-file.com/c/1501/254729.jpg)
![[Trends 2015] Power to the have-nots](http://cdn.biz-file.com/c/1501/250020.jpg)
![[Trends 2015] Full adoption of mobile marketing in Africa](http://cdn.biz-file.com/c/1412/247940.jpg)
![[Trends 2015] e-Sports outstrips mainstream sports](http://cdn.biz-file.com/c/1501/249404.jpg)
