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Biz Takeout's

Episode 158: The BookMarks Awards 2016 advice and hospitality industry marketing.

Date: 26 Nov 2015
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BREAKING: Creative Spark acquired by M&C Saatchi PLC

M&C Saatchi PLC has announced the acquisition of one of South Africa's leading independent digital agencies, Creative Spark...

27 Nov 2015 09:16

Crisis management in the digital world

Whether you are reading about the Volkswagen emissions scandal, # [insertgrievancehere] mustfall, or another link bait headline by Donald Trump, it becomes clear that crisis communication has changed irrevocably in the age of digital...

By Jaco Pienaar 27 Nov 2015 07:55

Trampling to-do lists with Task Monkey

It's a South African app, e-commerce task agency and 100% safe platform to earn extra cash. Here's why Task Monkey is the perfect solution for time-strapped South Africans looking to get things done...

By Leigh Andrews 27 Nov 2015 12:00

If you've got it, flaunt it!

In the early days of marketing/advertising, brands had unique intrinsics that differentiated them from the competition. A strong USP that set them apart was the foundation of the brand's marketing. Not anymore...

By Rolf Akermann 27 Nov 2015 13:30

[Biz Takeouts Podcast] 158: The Bookmarks 2016 and Premier Hotels & Resorts

On the latest Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed Fred Roed and Alan Campbell...

27 Nov 2015 10:02

[Relentlessly Relevant] 7. To innovate, train yourself to think: 'That's awesome! Now imagine if ...'

Keen to innovate in your business? Here's a simple approach, based on how quickly human knowledge is advancing...

By Douglas Kruger 27 Nov 2015 12:00

[Biz Online Insights] Sport news

This week, our 'Biz Online Insights' section explores how the South African online population first heard about a variety of local and global sport news items...

27 Nov 2015 06:00

H&M uses Guerrilla tactics for local launch

Unless the silly season has hit you early and hit you hard, you're probably aware that global fashion megastore H&M has entered the South African market...

Issued by Guerrilla IMC 27 Nov 2015 09:49

A new breed of creative talent - Red & Yellow students shine in 2015

On the evening of 19 November over 230 alumni, industry leaders, and proud friends and family gathered to celebrate the hard work of our graduates at Red & Yellow School's 2015 Graduate Showcase event - and to scope out the country's most promising young talent...

Issued by Red & Yellow 27 Nov 2015 10:41

"How To Not Suck At Presenting" - Rich Mulholland to headline Heavy Chef in Cape Town

On 8 December at World Wide Creative's studio in Cape Town, Rich Mulholland will talk about how to master the art of delivering effective presentations and the principles behind this fundamental skill...

Issued by World Wide Creative 27 Nov 2015 12:40

AfriGIS - proud finalist at 2015 EY World Entrepreneur Award

AfriGIS founder members Magnus Rademeyer and Charl Fouché were among a selected group of finalists of the 2015 EY World Entrepreneur Awards....

Issued by AfriGIS 27 Nov 2015 12:24

Winding down 2015: A good time to look forward?

Many of us are approaching December with great excitement! We see the upcoming holiday season as a great time to relax! We have, after all, earned a well-deserved break...

By Mike Taberner 27 Nov 2015 13:57

Shedding light on an elusive environment: Commuter segment insights within taxi ranks

The myriad of people queuing each day at the thousands of taxi ranks stand testament to the role taxi ranks play in enabling urban commuting for millions...

Issued by Primedia Outdoor 27 Nov 2015 12:07

Bookmark Awards 2016 entry series: Platform, Publishing and Special Honours

With the deadline for entries to the prestigious IAB SA Bookmark Awards extended to 30 November, digital marketers have one last opportunity to enter and do battle for the industry's most coveted awards across eight categories, of which the Platform category is one...

Issued by IAB South Africa 27 Nov 2015 13:46

The 2015 EXSA industry awards - the "Oscars" of the industry

The EXSA industry awards took place on 25 November at the Monte Casino Ballroom with the exhibition industry positively glittering in their "denims and diamonds" which was the theme for the night...

Issued by EXSA 27 Nov 2015 11:32

Event strategy: unleash brand value

Digital is often impersonal and communication can appear cold and fragmented. Knowing consumers' willingness to connect in this digital age is an opportunity for brands to connect in the real world...

Issued by Magnetic Storm 27 Nov 2015 11:43

Micro-moments: The new battleground for brands

South Africa is in the middle of an internet explosion, led by the ubiquitous smartphone. Brands looking to capitalise on this growth need to understand that users are mobile and expect their needs to be addressed in the micro-moment...

By Bryan Nelson 27 Nov 2015 11:44

M&C Saatchi Abel reigns supreme as Agency of the Year

After years of near-misses, M&C Saatchi Abel was named Agency of the Year at the 2015 Annual AdFocus Awards. The awards event took place on Wednesday night 25 November at RoomFive, Rivonia...

26 Nov 2015 12:19

Tips to win at digital marketing - Paid search and SEO

Digital marketing's SEM can be summed up as a means to harness Google search for your business to increase product sales and/or brand awareness...

By Stephen Sandmann 26 Nov 2015 13:26

Promoted content

Top five ways to advance your content marketing strategy

When it comes to content marketing, the most important element of a successful strategy is being able to balance what your company has to say and what your customers, and potential customers, want to hear. Here are the top five principles Foreword implores agencies to follow...

Issued by Foreword 23 Nov 2015 09:31

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