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Episode 106: Spree partners with NEXT UK and Lauren Fleiser chats about Trutrepreneur

Date: 19 Sep 2014
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Episode 105: The 2014 DMASA Assegai - Integrated Marketing Awards

Date: 12 Sep 2014
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Episode 104: Mike Wronski, Fred Roed and Oresti Patricios

Date: 5 Sep 2014
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Spending the day with Nic Groom, WP rugby player and GetSmarter learner - GetSmarter
Spending the day with Nic Groom, WP rugby player and GetSmarter learner

Aside from the glamorous public image, professional sports players face the difficult challenge of dedicating their attention to their sports career, while ensuring they are prepared for their future, when their sports career comes to an end.

Issued by GetSmarter 29 Sep 2014 09:11

The digital meme generation

The digital meme generation

The term 'meme' was popularised by Richard Dawkins in his book The Selfish Gene. The reason that our genes are selfish essentially boils down to survival of the fittest...

By Sid Peimer 30 Sep 2014 08:21

DigiChat with Andrea: Search engine marketing

DigiChat with Andrea: Search engine marketing

Search results are vitally important for businesses with an online presence. Studies also show that people tend to give their business to the ads that appear near the top of the page, whether paid or organic...

By Andrea Mitchell 29 Sep 2014 07:57

When brands troll brands

When brands troll brands

Today I have to thank the internet for my weekly trends column. It produced a veritable fruit salad of social media memes this week: apples and bananas specifically...

By Louise Marsland 29 Sep 2014 13:26

Authentic loyalty through brand utility

Authentic loyalty through brand utility

We are now in the age of the empowered consumer, and these customers are skeptical of traditional marketing tactics, all they see is a gimmick...

By Mike Saunders 29 Sep 2014 06:25

Latest news

Durban HOMEMAKERS Expo - HOMEMAKERS
Durban HOMEMAKERS Expo

At the 12th annual Durban HOMEMAKERS Expo on 3-5 October you'll be able to view, touch and discuss a wide range of basic and essential home improvement products as well as beautiful decor, accessories and furniture...

Issued by HOMEMAKERS 30 Sep 2014 13:16

Locally made interactive road tripping tools unlock South Africa's potential - Nightjar Travel
Locally made interactive road tripping tools unlock South Africa's potential

Nightjar has researched more than 2000 activities and attractions across South Africa for its destination guide. In this guide, you will find turn-by-turn route maps, with clickable activity and attraction recommendations, as well as the top rated accommodation in the area...

By Erik Brits, Issued by Nightjar Travel 30 Sep 2014 10:01

Donna Rachelson
Startups, avoid these four marketing mistakes

As an entrepreneur, I network extensively with other entrepreneurs and I am always inspired by their energy, expertise and passion. Yet as a professional in the marketing industry, I often find that entrepreneurs and startups do not know how to tackle marketing effectively...

By Donna Rachelson, Issued by Branding and Marketing YOU 30 Sep 2014 11:29

WDC 2014 School Design Week project inspires learners
WDC 2014 School Design Week project inspires learners

The Cape Craft + Design Institute's (CCDI) Design Support programme has just run a School Design Week project, an official World Design Capital 2014 project, exposing several thousand high school learners in the Greater Cape Town area to...

30 Sep 2014 09:41

The benefits of migrating your business operations to the cloud
The benefits of migrating your business operations to the cloud

From providing scalability on demand to empowering the mobility of the workforce, cloud computing offers a host of benefits to both organisations and users. The business case for adopting cloud computing is becoming clear for large organisations, but the path to adoption for SMBs is less clear.

By Francois Smith 30 Sep 2014 13:19

Eric Edelstein
Three tips to inculcate a connected tech startup culture

Mind-set, connectedness and government support are everything when it comes to building and sustaining a far reaching tech culture set to breed innovations across the globe...

By Eric Edelstein 30 Sep 2014 11:49

Results on tablet penetration survey
Results on tablet penetration survey

The IAB SA and Automated Publishing Services (APS) have released the results of tablet penetration in the South African digital...

30 Sep 2014 10:32

GraphicMail launches transactional email application TransSend - GraphicMail
GraphicMail launches transactional email application TransSend

GraphicMail has recently launched the Beta version of its transactional email platform, TransSend. This platform enables existing as well as new clients to send out transactional communication to their clients automatically and efficiently...

Issued by GraphicMail 30 Sep 2014 12:24

The lack of knowledge transfer in SA business
The lack of knowledge transfer in SA business

Many of us have attended a strategy session or listened to an impressive speaker and longed for a method to absorb all of the knowledge presented in an efficient manner. Gaining knowledge is empowering and creates vast opportunity for improvement and growth.

30 Sep 2014 12:55

Recruitgroup, finalist in three categories in the National Business Awards 2014 - Recruitgroup
Recruitgroup, finalist in three categories in the National Business Awards 2014

On Friday 26 September Recruitgroup was announced as a finalist in three major categories in the National Business Awards 2014...

Issued by Recruitgroup 30 Sep 2014 12:04

New bilingual isiXhosa dictionary from Oxford University Press SA
New bilingual isiXhosa dictionary from Oxford University Press SA

Last week, the Oxford University Press SA (OUPSA) launched its bilingual isiXhosa dictionary, the first substantial isiXhosa-English bilingual dictionary to be published since 1985...

30 Sep 2014 10:19

Mikateko cleans up at the SA Publication Forum Awards, for the second year in a row - Mikateko Media
Mikateko cleans up at the SA Publication Forum Awards, for the second year in a row

It's been another bumper year at the SA Publication Forum Awards for Mikateko Media, who walked away with two awards and 26 certificates of merit...

Issued by Mikateko Media 30 Sep 2014 13:06

"A new R650,000 car? No, thanks." Experiential! Part 3 - Mo-Tseleng
"A new R650,000 car? No, thanks." Experiential! Part 3

Nthabiseng from the North West or Engela from Ermelo (both LSM 3) might love a brand-new R650,000 car - but it's not a requisite that's on either one's everyday radar. So what does an off-brand promo like that do for either of these examples?...

Issued by Mo-Tseleng 29 Sep 2014 12:53

Why perform marketing research?
Why perform marketing research?

Active research is a vital part of any business. It is the platform that allows for a better understanding of client and customer needs in an ever-changing world; which enhances the trusting relationship between businesses and their consumers...

Issued by W5 Partners 29 Sep 2014 12:16

Openfield announces new appointment on blue chip client - Openfield
Openfield announces new appointment on blue chip client

Meagan Fester has been promoted to Client Service Director at Openfield and will be responsible for managing the Engen Sponsorship account which is made up of Soccer, Cycling and Motorsport...

Issued by Openfield 29 Sep 2014 11:33

Driving while inTEXTicated? - OFM Radio
Driving while inTEXTicated?

70% of SA drivers admit to texting while driving, even though it increases the chances of collision fourfold. In view of this, OFM has decided to launch the "Driving while in TEXTicated?" campaign, on the eve of the busiest road travel season...

Issued by OFM Radio 29 Sep 2014 12:31

Electra Mining Africa 2014 and Africa Aerospace and Defence 2014 - SSQ Exhibitions
Electra Mining Africa 2014 and Africa Aerospace and Defence 2014

SSQ Exhibitions produced and project-managed three exhibition stands for its clients, Magnet Service Binder, Fenner and CML Machine Tools, at Electra Mining Africa 2014 which took place at the Johannesburg Expo Centre from 15-19 September...

Issued by SSQ Exhibitions 29 Sep 2014 11:38

Show more
Kaelo Engage expands into Kenya, launches Maisha-Bora
Kaelo Engage expands into Kenya, launches Maisha-Bora

Kaelo Engage has expanded into East Africa with the opening of a new division in Nairobi, Kenya and the launch of Maisha-Bora, a multimedia platform showcasing corporate social responsibility projects...

30 Sep 2014 12:11

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Happy third birthday Snapchat (Infographic)
Happy third birthday Snapchat (Infographic)

As the MD of a digital marketing company, my time is spent mainly on studying all things online marketing.

By Lisa Hallgren 29 Sep 2014 14:42

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