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Episode 142: Graham Warsop on his IMC keynote speech: Marketing - where to from here?

Date: 30 Jul 2015
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Ogilvy Johannesburg co-ECD resigns

Neo Mashigo, co-Executive Creative Director of Ogilvy & Mather (O&M) South Africa's Johannesburg has announced his resignation...

30 Jul 2015 06:55

Saluting Vizeum's single-minded media innovation focus

RECMA recently named Vizeum the world's fastest growing media network in its Overall Activity Billings 2014 report, with Vizeum South Africa ranking fourth locally. Here's how they got this right, in a time of matchy-matchy results...

By Leigh Andrews 30 Jul 2015 14:00

[Biz Takeouts Podcast] 142: Graham Warsop on his IMC keynote speech: Marketing - where to from here?

On Thursday, 30 July's episode of BizTakeouts, The Marketing & Media radio show, host Warren Harding (@bizWazza) focused on two of the keynote speakers at this year's Cape Town leg of the IMC Conference, happening on 3 and 4 August at the CTICC...

30 Jul 2015 12:27

[CEM Africa Summit] CGC: The new consumer economy

Today, effective marketing is all about making use of user- or consumer-generated content. Here's how to trust consumers to be your brand advocates...

By Leigh Andrews 30 Jul 2015 06:00



Gaby's Earth Foods nuts about health!

TLC Marketing Worldwide-Africa sat with Adriano Salgado, the new director of family-run business, Gaby's Earth Foods, to find out how he is adjusting to the role and what he has planned for the company going forward...

Issued by TLC Marketing Worldwide 30 Jul 2015 13:48

True beauty, reflected through inner qualities, is never out of fashion

The group of professional women attending the monthly Godllywood 12 Parts of Me meetings continued their journey of self-discovery and awareness by considering what they regarded as accepted standards for true beauty...

Issued by Universal Church of the Kingdom of God 30 Jul 2015 12:33

Owen Kessel Leo Burnett wins McDonald's South Africa account

Global icon McDonald's has awarded its South African business to Owen Kessel Leo Burnett. OKLB will take the role of the brand's lead agency, managing McDonald's South Africa's strategy going forwards...

Issued by Owen Kessel Leo Burnett 30 Jul 2015 12:40

Success for the 2015 Algoa FM Port Elizabeth HOMEMAKERS Expo

The Algoa FM Port Elizabeth HOMEMAKERS Expo, held at the Boardwalk Exhibition Centre from 23-26 July, was very well received by the public as well as the exhibitors...

Issued by HOMEMAKERS 30 Jul 2015 13:25

First Global Entrepreneurship Congress (GEC) in Africa set for Johannesburg 2017

Leading global entrepreneurs and innovators will attend the first Global Entrepreneurship Congress (GEC) to be held on the African continent on 13-16 March 2017 at Sandton Convention Centre...

30 Jul 2015 08:39

The keys to B2B marketing success, increasing sales and transforming your customer experience

Are you a B2B marketer looking for cutting-edge information and tactics to ensure better business performance and results for your company? Then this is the marketing event you can't miss!...

Issued by Knowledge Resources 30 Jul 2015 10:56

How to survive 'how to' articles

With the meteoric rise of easy-to-use, self-publishing tools such as Wordpress, Tumblr, Medium, and this platform, more people have more to say about more topics than ever before...

By Will Green, Issued by Apurimac 30 Jul 2015 10:13

Research indicates controversy drives marketing engagement

London School of Marketing (LSM) has released an article weighing up the pros and cons of controversial marketing content, citing successful industry examples, where controversy has created stronger responses...

30 Jul 2015 12:24

Entries open for #BreakMakeCreate15 hackathon

Designers, creatives, coders and techies: fire up your brains, sharpen your pencils, polish your screwdrivers or soldering irons, and get ready for this year's Break.Make.Create. hackathon...

Issued by Hellocomputer 30 Jul 2015 11:57

Vserv unveils the first Smartphone User Persona Report (SUPR) in India

Vserv's Smartphone User Persona Report segments Indian smartphone users into different user personas and delves deep into their usage patterns...

Issued by Vserv 30 Jul 2015 10:33

Countdown to Loeries Creative Week Durban 2015

Loeries Creative Week Durban is less than a month away. To get the most out of the event you should plan to arrive Thursday, 13 August, and stay until Monday, 17 August...

Issued by The Loeries 30 Jul 2015 12:17

First quarter deadline for One Show in mid-August

Following its move to quarterly entries, One Show is open for entries for the first quarterly submission before 14 August 2015.

30 Jul 2015 12:00

Sleeping with smartphones, and other vices

WASHINGTON, USA - Consumers around the world admit it: they sleep with their smartphone, take it in the shower, and would rescue the device from a fire before saving the family cat...

30 Jul 2015 07:35

SPARK Media launch trends on Twitter

The launch of new media sales powerhouse, SPARK Media, was a social media success with Strategically come Dancing's Twitter hashtag #strategicdance briefly trending...

30 Jul 2015 12:00

First South African film selected for Venice Film Festival

At the announcement of the films selected to compete for the top prize 'The Golden Lion' award at the Venice International Film Festival, award-winning director, Oliver Hermanus made history when his third film, 'Endless River' became the first South African film selected for this festival...

30 Jul 2015 12:00

Final Cannes Chimera Challenge announces winners

The fifth and final Cannes Chimera Challenge has awarded funding of $160 000 to teams from Singapore, UK and Vietnam to realise their ideas to support the Global Citizen Project...

30 Jul 2015 07:54

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A sub-Saharan journey

There is no doubt that Africa is on the rise and global brands are looking at the continent as very fertile ground for growth. Brands do however need to be careful in their approach as there are many factors that need to be considered from a logistical and cultural point of view before attempting to establish a presence...

By Graham Deneys 30 Jul 2015 14:00

Gaby's Earth Foods nuts about health!

TLC Marketing Worldwide-Africa sat with Adriano Salgado, the new director of family-run business, Gaby's Earth Foods, to find out how he is adjusting to the role and what he has planned for the company going forward...

Issued by TLC Marketing Worldwide 30 Jul 2015 13:48

PAMRO adds key UK speaker

Organisers of the 16th PAMRO and All Africa Media Research Conference in Dar es Salaam, Tanzania from 23-26 August 2015, have added Jennie Beck, Global Director of Kantar Media, UK as a speaker...

30 Jul 2015 12:00

Collect-a-Can salutes women entrepreneurs who recycle

This Women's Month, Collect-a-Can pays homage to the women of our nation who are investing in social good in their communities and making a sustainable contribution to our local economy and environment through waste management and recycling...

30 Jul 2015 12:00

Aspiring African filmmakers win scholarships

Educational seminars were hosted by the Academy for African Filmmakers (AAF), launched by Unilever in August 2014 in partnership with MOFILM...

30 Jul 2015 12:00

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