Marketing & Media South Africa

Tom Peters is famous for saying "All of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called You..."

As we enter a new era of digital business, CEOs need to leapfrog themselves before they can leapfrog their organisations into the 21st century. Here's how you can do so through hard work, self-reflection, untraining, retraining and reprogramming...

It's no April Fool's joke: There's already lots to look forward to from Loeries 2016. Special workshops will be held internally from next week to ensure you make the most of your entries this year...

Misleading media headlines are to be expected on 1 April each year as April Fool's Day is celebrated globally...

Growth in watch time on YouTube has accelerated and is up at least 50% year over year for three straight years. Some 400 hours of video are uploaded to YouTube every minute...