BizTrends 2018


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Facebook invents a new unit of time called Flicks

Not content with just feeding you awkward revelations you wish your family had kept to themselves, Facebook now wants to toy with your time. Literally...

By Andy Walker 2 hours ago

Don't neglect the B side while the A side is playing

Mike Laws touch on how voice and text-based mobile communication have alternated in popularity throughout the history of GSM cellular and the implications for marketers...

By Mike Laws 3 hours ago

RIP Bob Rightford

Bob Rightford, a local advertising legend and one of Red & Yellow School's founding fathers, has passed away...

6 hours ago

SA film Revolting Rhymes nominated for an Oscar

South African film Revolting Rhymes was nominated for an Oscar in the category, Best Animated Short Film, at this year's awards...

4 hours ago

Technology in Africa: A guide for the year ahead

Many would say that in this age of exponential technology acceleration, a start-of-the-year tech trends report is rapidly becoming an exercise in futility. But don't believe them...

By Lee Naik 3 hours ago

An industry in flux

Jerry Mpufane shares his thoughts on why the digital industry must embrace its role in the broader society by producing purposeful work that helps grow brands and solves society's problems...

By Jerry Mpufane 1 hour ago

It's true what they say; prevention is better than cure

In the wake of the H&M debacle, Thandukwazi Gcabashe comments on the critical role PR plays in making sure marketing campaigns have gone through a reputational lens before being launched...

By Thandukwazi Gcabashe 4 hours ago

Facebook news feed changes - What now for brands?

Facebook's new newsfeed can mean trouble for brands. Here's what to do to win in the post-news feed update framework...

By Joseph Neusu 22 hours ago

Social media erupts for Zim The Voice UK contestant

Zimbabwe-raised teen is the talk of The Voice UK, along with his dancing granma who owned social media after the performance of Donel Mangena...

22 hours ago

#OrchidsandOnions: Men are more of a risk - true story. Windhoek Lager ad - untrue story.

First for Women has always been a company focused on its product - providing insurance packages tailored especially for women. This acknowledges that there are gender differences when it comes to underwriting risks. Some men might not like that, but it is the reality: Men are more of a risk, when it comes to insurance, because, generally, they are less cautious than women...

By Brendan Seery 23 hours ago

Engage Joe Public appoints Reatile Tekateka

Integrated brand and communications group Joe Public United has announced the recent appointment of Reatile Tekateka to head up its public relations company, Engage Joe Public...

Issued by Joe Public United 3 hours ago

Facebook update not the end of brands and social media

The recently announced update to Facebook will not lay waste to the time, effort and money spent by brands on creating and curating a presence on the social media channel...

Issued by FCB Africa 2 hours ago

21 top tips for a winning creative portfolio

As a creative, the quality of your portfolio plays an essential role in determining the future of your career. It is a hiring manager's first port of call (together with the CV)...

By Faye George and Bronwen Davison, Issued by Ad Talent 2 hours ago

Paarl Tourism, Paarl Wine Route merges into one brand

The decision, made during Paarl Wine Route's annual general meeting, will see a unified destination offering as one brand - Paarl Wine Valley...

1 hour ago

Shooting for the stars: Madex expo enters second year

Aimed at those completely obsessed with marketing - from digital and social media to advertising, PR and everything in between - Madex 2018 will take place 6-7 June this year at Sandton Convention Centre...

Issued by Madex 1 hour ago

21st Century Fox/Sky takeover thrown into doubt by UK regulator

LONDON, UK: Britain's competition regulator provisionally ruled Tuesday that a planned takeover of pan-European satellite TV giant Sky by Rupert Murdoch's 21st Century Fox entertainment group was "not in the public interest"...

2 hours ago

Real secrets of effective influencer marketing campaigns

Stephane Rogovsky, CEO of R-Squared Digital and one of the speakers at the upcoming Integrated Marketing Communication (IMC) Conference, shares his insights on effective influencer marketing campaigns...

Issued by IMC Conference 23 hours ago

Global acclaim skyrockets for SA's Five Fingers for Marseilles

South African film Five Fingers for Marseilles has been receiving rave reviews at festivals around the world...

22 hours ago

Hijab model pulls out of L'Oreal campaign over Israel tweets

PARIS - British model Amena Khan, who had been chosen by L'Oreal to appear in an advertising campaign in Britain, has pulled out over accusations she made anti-Israeli comments in a series of old tweets...

1 day ago

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Africa news

#AfricaAchiever: Godfrey Sserwamukoko, iWayAfrica

iWayAfrica Uganda, appointed Godfrey Sserwamukoko as managing director and board member last year, amid significant growth in the local market and an increased uptake of communication services in Uganda...

By Louise Marsland 3 hours ago

Journalists trained in health reporting in Sierra Leone

A new journalists' network in Sierra Leone aims to strengthen information flows and accountability around the health sector in the country...

6 hours ago

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Warc report shows global adspend growth to accelerate to +4.7%

Warc, the international marketing intelligence service, has released its latest monthly Global Ad Trends report digesting up-to-date insights and evidenced thinking from the worldwide advertising industry.

1 day ago

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