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Vicinity Media launches Visitability Reporting

Today marks the launch of mobile advertising network Vicinity Media's proprietary geo-fencing and audience location technology that allows for real world visit reporting post exposure to a mobile web advertising campaign...

18 hours ago

#NewCampaign: Ever considered ditching your keys?

Uber recently launched a campaign called ‘Ditch Your Keys' to encourage car owners to switch to Uber and use their time spent traveling more efficiently...

By Jessica Tennant 19 hours ago

#DigitalMarketing: AI and machine learning

Platinum Seed's new design director, Ally Behr, talks to Bizcommunity.com about how artificial intelligence is dominating conversations in digital marketing...

By Louise Marsland 21 hours ago

#DigitalMarketing: The binary business case for marketing automation

2017 is set to be the year of wholesale adoption of marketing automation technology as consumer budgets constrict and the battle for share of wallet intensifies...

By Nick Orton, Issued by Grapevine 21 hours ago

#BehindtheSelfie with... Shayne Mann

This week we go behind the selfie with technophile Shayne Mann, managing director of Mann Made Media...

By Leigh Andrews 14 hours ago

What if the right answer is wrong?

The thing about process is that it leaves very little room for madness, obsession and mistakes. To be human...

By Damon Stapleton 14 hours ago

The Bell Pottinger public relations blunder

Bell Pottinger, with its ill-advised public relations project for the Guptas' Oakbay company, could not have happened to this country at a worse time...

By Sejamothopo Motau, Issued by PRISA 14 hours ago

Recognising South Africa's top digital marketing professionals

BlueMagnet's Digital Marketing Training Academy has announced the nominees for top achievers in digital marketing and SEO, to be recognised at the first-ever Digital Academy Awards Ceremony next month...

Issued by BlueMagnet 13 hours ago

Zwelethu Radebe wins four awards in three weeks

July has been good to Egg Films' Zwelethu Radebe, who's taken home four awards in the last three weeks...

Issued by Egg Films 13 hours ago

'Mini-MBA' advert misleading

A training company has been reprimanded for using the abbreviation "MBA" to promote a three-day workshop...

By Dave Chambers 16 hours ago

DigitLab build award-winning property app

Growthpoint again shone brightly in this year's SAPOA's Innovative Excellence Awards. Its newly developed Growthpoint App scooped a commendation for its innovation in the property sector...

Issued by DigitLab 16 hours ago

Creative is the key to effective OOH

In South Africa, it seems that creatives are most often not custom-designing for OOH. Could this be because we see OOH as an extension of a campaign, not a medium in its own right?...

By Howard Lonstein, Issued by Provantage Media Group 14 hours ago

Storyteller to provide Roots consumer behaviour insights

Spark Media has appointed BMi Research to assist in the delivery of Roots data, via Storyteller to make the data more accessible to various sectors...

14 hours ago

The 2017 Silver Quill Awards are here!

The Silver Quill program is now accepting entries, and the early-bird deadline is 15 September...

Issued by IABC Africa Region 15 hours ago

Inaugural Digital Academy Awards Ceremony announces nominees

The inaugural BlueMagnet Digital Academy Awards Ceremony has announced the nominees who have excelled across various digital marketing programmes...

15 hours ago

Rare opportunities presented thanks to CityVarsity

Not many students will say they have had the chance to interface and work with a Hollywood star while they are still in college. Mpho Mahlaamela had the rare opportunity and made the most of it...

By Nana Zuke, Issued by CityVarsity 15 hours ago

Taking people on an adventure through literature

Intec's Monica Kagan has launched her new book, titled The Dress...

By Nana Zuke, Issued by INTEC College 14 hours ago

Top class reads ready for Nielsen Bookseller Choice Award

The 2017 Nielsen Bookseller Choice Award shortlist has been announced ahead of this year's event...

15 hours ago

#DigitalMarketing: Digital trends in 2017

South Africa's digital authority, the IAB South Africa has weighed in on trends in the digital marketing industry...

1 day ago

#OrchidsandOnions: Ocean Basket still sizzles, but Castle Lager ad goes flat

So, a man goes into a pet shop. “I want to buy a parrot, but it must talk...”

By Brendan Seery 1 day ago

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Africa news

Uber jacks up security in Nigeria, Ghana, Kenya

Uber has begun the African roll out of its Real-Time ID in Nigeria, Ghana and Kenya, in a bid to further improve passenger security...

21 hours ago

Cultivating a culture of entrepreneurship in Africa

We need to develop a culture of entrepreneurship if we hope to set the right course for our continent...

By Sthe Shabangu 1 day ago

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International

Audi pulls 'sexist' China ad after public outcry

SHANGHAI, China: German automaker Audi apologised on Thursday over an advertisement it aired in China that was slammed as sexist for showing a bride-to-be being roughly examined like a piece of livestock.

21 Jul 2017

Facebook to test news story paywalls: report

SAN FRANCISCO - Facebook will test limiting the number of published news stories that can be read for free on its Instant Articles platform for premium publishers, US media reported on Wednesday.

21 Jul 2017

NBC News launches new broadcast on Snapchat

NEW YORK - NBC News launched a news show Wednesday on Snapchat, a first-of-its- kind broadcast aimed at wooing a younger audience.

21 Jul 2017

Scopen: Industry trends in Mexico vs South Africa

Scopen has just finished presenting its 4th edition of Agency Scope in Mexico. More than 40 agencies subscribed to the report and were able to learn and understand the state of the industry in a turbulent period.

By César Vacchiano 20 Jul 2017

Boomerang pet survey highlights role of pets within families

Boomerang Africa, channel and home of popular animal characters like Tom and Jerry, Scooby-Doo and Bugs Bunny, has released the results of a new study looking at the role pets and animals play in family life.

20 Jul 2017

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