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Biz Takeout's

Episode 146: Global insights from Effective Measure CEO

Date: 27 Aug 2015
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Why you didn't even get an interview

Just recently I was involved in helping a client recruit a media liaison person for their organisation, an NGO involved in mental health. We gave very clear specifications in the advertisement and received literally hundreds of replies. Where to start...

By Marion Scher 3 Sep 2015 12:07

The new era of influence

Public relations has changed and agencies that do not change with it may find themselves surviving only in text books...

By Joanna Oosthuizen 3 Sep 2015 08:00

Diving over the Digital Edge: Luvuyo Mandela, Nick Terry, Mel Attree, Jason Xenopoulos & Thulani Sibeko

This year's Digital Edge speaker line-up is impressive. We spoke to five of this year's speakers, each inspiring in their own way...

By Leigh Andrews 3 Sep 2015 12:00

Sponsorship is more than just a badge on a Springbok jersey

More than a century ago a cynical fellow called John Wanamaker bemoaned the fact that while he knew that half the money he spent on advertising was wasted, he couldn't work out which half...

By Chris Moerdyk 3 Sep 2015 11:08



Latest news

Grey announces three new appointments

Grey Africa has announced the promotions of Huibri Schalkwyk to PR and Social Business Unit Director, and Charlene Olivier to Shopper Creative Director. Grey Africa also welcomes Solly Mafa as a web developer...

Issued by Grey 3 Sep 2015 13:58

New branding for law firms

Cliffe Dekker Hofmeyr has announced that it is differentiating with a new corporate identity and DM Kisch has rebranded to Kisch IP.

3 Sep 2015 14:40

Gumtree helps Stickeez fans

The Stickeez tiny plastic toys, given away by Pick n Pay are highly sought after commodities in playgrounds and schools, so much so that enterprising entrepreneurs and desperate moms are putting them up for sale and swop on Gumtree...

3 Sep 2015 09:28

Promoted content

How to power up your brand - The Powerhouse "Internet Café"

Like a true barista, we craft brands to your target market's taste. Making a great first and lasting impression to tantalise your audience is essential for startups and growing businesses alike...

Issued by Powerhouse Advertising 2 Sep 2015 11:03

Google makes $10,000 available for NPOs in South Africa, Botswana & Kenya

Google South Africa has launched Google for Nonprofits in South Africa, Kenya and Botswana...

3 Sep 2015 08:49

Four ways to innovate your customers' shopping experience

Now, more than ever before, retail brands need to become more customer-centric and analytically driven using customer data. Here are a few tips on how to do just that...

Issued by Realmdigital 3 Sep 2015 13:20

CubeZoo's voice at the DMX Conference 2015

CubeZoo's Managing Director, Nick Carapanagos, will be among the group of industry leaders sharing their insight on the latest in digital at this year's DMX Conference on 17 September in Cape Town...

Issued by CubeZoo 3 Sep 2015 14:14

Zuma makes appointment to media board

JOHANNESBURG: President Jacob Zuma has appointed Media24's head of corporate affairs Neo Momodu to the board of the Media Development and Diversity Agency board (MDDA) for three years, his office said...

By Jenni Evans 3 Sep 2015 11:27

AD360 set to revolutionise advertising performance research

Ornico and Columinate are launching AD360 - a unique collaboration that will give advertisers and brands better, faster and more cost-effective insights into their marketing campaigns' performance relative to their competitors...

Issued by Ornico 3 Sep 2015 11:07

Online platforms boost sales of home industry sector

Gone are the days when the only marketplace available to home industry businesses was the local neighbourhood market. The new storefront is online and micro-businesses specialising in handcrafted goods are reaping the benefits...

3 Sep 2015 09:32

Winning invention is early warning device for asthma sufferers

PhD student, Moses Kebalepile was the overall winner of the Technology Innovation Agency (TIA) Inventors Garage competition for his prototype, the Asthma Grid. It is an early warning device to predict asthma attacks...

3 Sep 2015 09:00

SME South Africa recently hosted SME Growth Champions Seminar

The SME Growth Champions Seminar 2015 brought together experienced entrepreneurs and industry leaders to provide business owners with tools that will enable them to run profitable businesses...

Issued by SME South Africa 3 Sep 2015 12:41

Relaunched Parent24 website takes YourParenting.co.za on board

Parent24, the biggest parenting website in South Africa, has incorporated YourParenting.co.za, the website of Your Pregnancy and Your Baby magazines, into their online fold...

Issued by The SpaceStation 3 Sep 2015 13:02

SMME Opportunity Roadshow comes to Cape Town

The last of the four SMME Opportunity Roadshows is taking place on Wednesday, 9 September 2015 at the Cape Town International Convention Centre from 8am to 5pm...

3 Sep 2015 08:41

Cape Town, Motorola make the city safer

The City of Cape Town has extended its Terrestrial Trunked Radio (TETRA) digital radio communications network with latest Motorola Solutions technology to enhance community safety...

3 Sep 2015 09:24

IAB SA Bookmarks Awards invites digital industry to have their say

The IAB SA is, for the first time, inviting the digital industry to comment on the revised entry categories for its annual Bookmarks Awards. Entries for the awards are due to open during September...

Issued by Lion's Wing 3 Sep 2015 13:36

Alliance Media once again awarded the contract at SSKIA Airport

Sir Seretse Khama International Airport (SSKIA) in Gaborone re-opens on 18 September and once again Alliance Media has been awarded the exclusive indoor and outdoor media contract...

Issued by Alliance Media 3 Sep 2015 11:50

Show more
Africa's first linear online TV station launches in Namibia

Africa's first linear online TV station has quietly taken off at the coast in Walvis Bay and is promising to be a force to be reckoned with in the TV and film industry.

3 Sep 2015 14:28

CEOs named for four Orange subsidiaries in Africa and the Middle East

In agreement with its local partners, Orange has appointed CEOs for four of its subsidiaries in Africa and the Middle East...

3 Sep 2015 14:05

These are Africa's 10 most successful brands on social media

Africa is an increasingly social continent. In 2014, announced that it had more than 100-million African users, accounting for more than half the continent's internet users.

By Stuart Thomas 3 Sep 2015 14:00

Alliance Media once again awarded the contract at SSKIA Airport

Sir Seretse Khama International Airport (SSKIA) in Gaborone re-opens on 18 September and once again Alliance Media has been awarded the exclusive indoor and outdoor media contract...

Issued by Alliance Media 3 Sep 2015 11:50

Google makes $10,000 available for NPOs in South Africa, Botswana & Kenya

Google South Africa has launched Google for Nonprofits in South Africa, Kenya and Botswana...

3 Sep 2015 08:49

Show more
DreamWorks to split from Disney: industry source

LOS ANGELES, USA: Steven Spielberg's DreamWorks film studio plans to part ways with Disney when their distribution tie-up ends in a year's time, an industry source told AFP on Wednesday...

3 Sep 2015 14:35

How to use your company's history to build up your brand

We all have a history. In the business world, that history can actually become an asset. When it comes to brand identity, longevity matters because it breeds trust...

By James White 3 Sep 2015 10:18

Marketing your services - tips to consider

Most people buy services every single week, normally from small businesses. For instance, you can have an office painted, get your TV set repaired, have your car washed and so on...

By Boris Dzhingarov 3 Sep 2015 09:39

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