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BizTrends 2015

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Episode 119: Careers24 Sandcastle campaign and Mike Sharman

Date: 22 Jan 2015
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Episode 118: Money 4 Jam with Warren Ventre and BizTrends 2015

Date: 16 Jan 2015
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Episode 116: The future of Public Relations with Kevin Welman, MD of FleishmanHillard.

Date: 12 Dec 2014
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[Trends 2015] The disruption of media models

[Trends 2015] The disruption of media models

Traditional media models are broken and new business thinking is required going forward, urges Omar Essack, group deputy CEO of Kagiso Media...

By Omar Essack 28 Jan 2015 09:20

World class marketing 2015: Don't let the tail wag the dog

World class marketing 2015: Don't let the tail wag the dog

International marketing guru, Professor Malcolm McDonald, explains why your company needs a marketing makeover to reach its profit potential...

28 Jan 2015 08:22

Four social networks that will rival Facebook and Twitter in 2015

Four social networks that will rival Facebook and Twitter in 2015

After years of domination by a few big names, social media is now expected to undergo some significant shifts and changes in the new year...

By Owen Andrew 27 Jan 2015 06:20

[Trends 2015] Back to basics communications engagement

[Trends 2015] Back to basics communications engagement

The core of public relations is developing meaningful, relevant, sustainable relationships with media, influencers and consumers...

By Keri-Ann Stanton 27 Jan 2015 09:00

The challenge of e-commerce transactions on a mobile device
The challenge of e-commerce transactions on a mobile device

Do you have an antivirus product on your mobile phone? If not, best you invest in one in order to protect against mobile fraud, as mobile payments and card-not-present retail go on the rise...

By Leigh Andrews 27 Jan 2015 14:00

[Orchids & Onions] Landy ad does it in black and white, but as for PRWorx...
[Orchids & Onions] Landy ad does it in black and white, but as for PRWorx...

In this age of information overload and fast-forward flickering YouTube, a well thought-out still image still has the power to arrest and attract. And, in a marketing context, to get across a message without the proverbial thousand words...

By Brendan Seery 27 Jan 2015 14:00

Intrapreneurship: innovating from within the corporate cubicle
Intrapreneurship: innovating from within the corporate cubicle

In today's era of digital innovation, tech-savvy start-ups can launch new services and products at lightning speed. Some examples of companies that have done just this include WhatsApp...

By Lyndi Lawson-Smith 27 Jan 2015 13:50

Cape Town's Sea Point Promenade comes alive with Layar Augmented Reality - Digital Narrative
Cape Town's Sea Point Promenade comes alive with Layar Augmented Reality

Cape Town, The Design Capital of the World, is the creative hub of Southern Africa - a habitat for artists who channel their creativity into arts of all forms. With the use of Augmented Reality (AR) artists can now enhance their creative works...

Issued by Digital Narrative 28 Jan 2015 10:53

Heidi Myers
[Trends 2015] The importance of social listening in 2015

Social listening is arguably the most significant technology to hit marketing since social media itself. It will be a huge trend in 2015. So, what is social listening and why does it matter?...

By Heidi Myers 28 Jan 2015 08:01

Hg80 set to open an office in Johannesburg - Hg80
Hg80 set to open an office in Johannesburg

Hg80, the Cape Town-based agency will extend its speciality trade channel advertising and marketing services to an ever growing Johannesburg client base in February...

Issued by Hg80 28 Jan 2015 11:08

David Blyth
[Trends 2015] Mega-trend: Overt customer obsession

The fundamentals of marketing excellence will never change. Just like the shopkeepers who earned their customers' trust before the age of branding, powerful brands are those that understand and relate to people...

By David Blyth 28 Jan 2015 08:50

Destiny Man tackles the Lotto and talks to one of the youngest leaders in broadcasting! - Ndalo Media
Destiny Man tackles the Lotto and talks to one of the youngest leaders in broadcasting!

If you've ever played the Lotto, chances are, you didn't win anything. Unless you beat the 2,3 million-to-one odds and won the jackpot, you've probably wondered where your money went to...

Issued by Ndalo Media 28 Jan 2015 10:06

Load digitally to Creative Circle website
Load digitally to Creative Circle website

The Creative Circle has updated its website, allowing members to upload Creative Circle Awards of the Month digitally. It uses the Loeries entry system...

28 Jan 2015 08:42

App-based taxi booking service, Taxify, launches in Johannesburg and Cape Town
App-based taxi booking service, Taxify, launches in Johannesburg and Cape Town

Taxify, a smartphone-based application that allows clients to order a licensed taxi in two simple steps free of charge, is set to launch in Johannesburg and Cape Town at the end of January 2015...

Issued by Revnetek SA 27 Jan 2015 12:31

AVE and the consumers turning against you - how do you measure the 'damage'?
AVE and the consumers turning against you - how do you measure the 'damage'?

South African consumers, business people and politicians are standing in disbelief as two major South African business brands count the costs of underestimating the plight of the consumer last year...

27 Jan 2015 15:10

Making marketing more efficient in tough times - Chris Moerdyk
Making marketing more efficient in tough times

The biggest challenge marketers and especially advertisers will face in 2015 is pressure to cut budgets. But, there is a way out...

Issued by Chris Moerdyk 27 Jan 2015 12:59

The South African Post Office - friend or foe? - Student Brands
The South African Post Office - friend or foe?

The perception of the South African Post Office changed in 2014 when long strikes impacted upon its general operations, but what is the opinion of the youth of the country? Will they continue to use the post office?...

Issued by Student Brands 27 Jan 2015 13:29

Rose Setshoge
B2B marketers: don't just generate leads in 2015, produce convertible ones

Believe it not, lead generation still keeps most marketers awake at night! Although this is one of the vital marketing functions, it needs collaboration with the sales team in order to be effective...

By Rose Setshoge 27 Jan 2015 13:45

Field Office's new Catalogue App set to simplify sales even further - Field Office
Field Office's new Catalogue App set to simplify sales even further

Field Office has released a new catalogue plugin which has improved the already simple ordering functionality of their popular sales management app, Honeybee, even further...

Issued by Field Office 27 Jan 2015 11:48

Bhamuza goes to town - Primedia Outdoor
Bhamuza goes to town

Primedia Outdoor has expanded the footprint of its iconic Bhamuza billboards beyond the primarily rural locations and into urban environments across South Africa..

Issued by Primedia Outdoor 27 Jan 2015 13:26

Don't Film Yourself Having Sex: Social Media Lawyer Emma Sadleir speaks at Heavy Chef Feb. Book now! - World Wide Creative
Don't Film Yourself Having Sex: Social Media Lawyer Emma Sadleir speaks at Heavy Chef Feb. Book now!

Social media law expert, South African author and top commentator on the Oscar Pistorius trial, Emma Sadleir will headline the first Heavy Chef event for 2015 in Bryanston, Johannesburg...

Issued by World Wide Creative 27 Jan 2015 14:03

Albert van Jaarsveld
Innovation, a catalyst for development

WEF is uniquely placed to offer South Africa a chance to position itself and communicate its value proposition to international decision makers...

By Albert van Jaarsveld 27 Jan 2015 13:53

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SADC Media awards entries now open
SADC Media awards entries now open

Entries to the 2015 South African Chapter of the Southern African Development Community (SADC) Media Awards competition are officially open...

28 Jan 2015 09:13

A new era of fashion: an African perspective
A new era of fashion: an African perspective

In the words of famed fashion designer Alexander McQueen, 'It's a new era in fashion - there are no rules. It's all about the individual and personal style...'

By Tiffany Conley 28 Jan 2015 07:23

The challenge of e-commerce transactions on a mobile device
The challenge of e-commerce transactions on a mobile device

Do you have an antivirus product on your mobile phone? If not, best you invest in one in order to protect against mobile fraud, as mobile payments and card-not-present retail go on the rise...

By Leigh Andrews 27 Jan 2015 14:00

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Naseem Javed
The next global domain name-branding boom

TORONTO, CANADA: There are some million new cyber brands about to appear on the global e-commerce, big or small they will skate all around the globe...

By Naseem Javed 28 Jan 2015 11:18

Ritesh Sanghani
Taking a cue from the Ryanair screen scraping judgment

AHMEDABAD, INDIA: Screen scraping is the best way to aggregate web data much faster than a human possibly can. However, is there any such thing known as ethical web scraping?

By Ritesh Sanghani 28 Jan 2015 11:03

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