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Episode 189: Mike Wronski chats the top 5 Social Media platforms in SA.

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Biz Takeout's

Episode 189: Mike Wronski chats the top 5 Social Media platforms in SA.

Date: 22 Sep 2016
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Why social media is critical for SA marketers in 2017

According to the 2017 edition of the SA Social Media Landscape, the next year will see the use of as many as four social media platforms becoming pervasive marketing tools...

Employees: credible spokespeople and sources, how to leverage this trust

Consumers are losing faith in information that brands publish online and on social media as they become increasingly savvy about the myriad of tactics used by marketer to reach them. The rules of engagement with consumers have changed...

#InnovationMonth: Firestarters igniting business creativity

Ignite! is a session of TED-style turbo-charged talks with an innovative twist, set to end off the 2016 SABC Education Innovation Summit with a definitive bang later today. Here's what you can expect from a few of this year's 'firestarters' (that's Ignite! lingo for speakers at the event)...

Unpacking social media video marketing

Video rocks! Just check how the introduction of MTV on 1 August 1981 turned the music industry into a multi-billion dollar empire...

It's a brand new world for print

Video, native advertising, mobile apps - these were some of the main talking points yesterday at the first day of the Media24 Lifestyle Summit...

Mobile will be the TV of the future

According to Discover Digital, a digital entertainment and video on demand (VOD) services company, traditional broadcasting is changing as more consumers turn to mobile...

Mobile will be the TV of the future

According to Discover Digital, a digital entertainment and video on demand (VOD) services company, traditional broadcasting is changing as more consumers turn to mobile...

1 day ago

It's a brand new world for print

Video, native advertising, mobile apps - these were some of the main talking points yesterday at the first day of the Media24 Lifestyle Summit...

By Beverley Klein 1 day ago

Union resists bid to give Motsoeneng new job

The Broadcasting, Electronic, Media and Allied Workers Union (Bemawu) has vowed to challenge any decision to keep Hlaudi Motsoeneng at the SABC as the board of the public broadcaster scrambles to keep him in his position.

By Bekezela Phakathi 1 day ago

Unpacking social media video marketing

Video rocks! Just check how the introduction of MTV on 1 August 1981 turned the music industry into a multi-billion dollar empire...

By Joseph Neusu 1 day ago

#InnovationMonth: Firestarters igniting business creativity

Ignite! is a session of TED-style turbo-charged talks with an innovative twist, set to end off the 2016 SABC Education Innovation Summit with a definitive bang later today. Here's what you can expect from a few of this year's 'firestarters' (that's Ignite! lingo for speakers at the event)...

By Leigh Andrews 1 day ago

Employees: credible spokespeople and sources, how to leverage this trust

Consumers are losing faith in information that brands publish online and on social media as they become increasingly savvy about the myriad of tactics used by marketer to reach them. The rules of engagement with consumers have changed...

By Deirdre Elphick-Moore 1 day ago

1,001 better ways to segment your market (than outdated LSMs)

The most important first step taken by any classical marketer is the decision of which consumers to target...

By Ross Sergeant 2 days ago

Are the dinosaurs dead, dad?

The other day I attended a PR pitch where the client team numbered three (including me) and the PR agency marched in with 11 people. Only two people had a speaking role, the rest just nodded sagely. It reminded me of the bad old days...

By Jason Ray 2 days ago

[Biz Takeouts Podcast] 190: Mike Wronski on the top five social media platforms in SA

On the latest episode of Biz Takeouts Marketing and Media Radio show host Warren Harding spoke to Mike Wronski...

2 days ago

#InnovationMonth: Create something others want to copy

While forward-thinking businesses are all about innovation, many are getting it wrong in their business strategy for one simple reason. That's the wake-up call from Fred de Villiers, innovation and creativity activist and 'rainmaker' behind the South African Innovation Summit's #Ignite! session, taking place at 3pm on Friday...

By Leigh Andrews 2 days ago

Genevieve Nash joins Vicinity Media

Vicinity Media has announced that digital specialist and industry leader Genevieve Nash has joined the fast-growing location-based mobile advertising network...

Issued by Vicinity Media 1 day ago

Flying with the Germans: Lufthansa airs fun new commercial

Lufthansa has launched a new image campaign with a fun and entertaining new TV commercial bearing the slogan "More than just a good flight."

1 day ago

L'Oreal sharing beauty with all

XZIBIT produced a digitally engaging exhibition environment for L'Oreal at the 60th edition of The Global Summit of the Consumer Goods Forum, which took place at the CTICC...

Issued by XZIBIT Experiential Marketing 1 day ago

Make your digital strategy a reality

ITWeb's Digital Economy Summit 2016 will give you practical and tangible guidelines on how your organisation can become a disrupter by turning your digital strategy into a reality...

Issued by ITWeb Events 1 day ago

Canon impresses at Photokina 2016 in Cologne

Thousands of visitors streamed in to get a glimpse of the latest innovations and technologies on display at Photokina 2016 in Cologne. Record visitor counts are expected to attend this year...

Issued by Canon SA 1 day ago

Traditional publishing and digital advertising: A crossroads and a new frontier

At a time when traditional methods of publishing are undergoing rapid change, audiences are no longer a given. Publishers and advertisers need to meticulously tailor their content to survive in a cutthroat media landscape...

By Josephine Buys, Issued by IAB South Africa 1 day ago

Good Night Drink just got renewed with 25% less sugar

Spring is a time of phenomenal renewal. The earth reawakens from her slumber and explodes with new life. This is exactly what the GND Research and Development team has done for the Good Night Drink...

Issued by Student Brands 1 day ago

Four ways marketing has evolved to make asset management even harder

The marketing landscape is evolving, and it's changing the way advertisers, marketers and agencies develop, manage and deliver creative assets for their campaigns...

By Ian Wheal, Issued by Media Host 2 days ago

Play your Part aims to build citizen engagement in Limpopo

Brand South Africa's campaign Play Your Part, along with its interactive PYP cube which encourages citizen engagement, will take place in Limpopo on Thursday 29 September...

2 days ago

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Africa news

Ericsson, Grundfos launch drinking water 'ATMs'

Ericsson, Grundfos have established a partnership to provide water ATMs that dispenses water and supports sustainable water management...

1 day ago

Kenya's 'Making Every Woman and Girl Count' campaign

Kenya pledges to support the 'Making Every Woman and Girl Count' Program, at UN General Assembly...

1 day ago

Tanzanian Professor wins sustainable development award

Tanzania's Professor Anna Tibaijuka becomes first woman to receive the H.R.H Prince Khalifa Bin Salman AI Khalifa Sustainable Development Award...

1 day ago

Support entrepreneurs to create digital disruption

A new EY report calls for G20 leaders to better support young entrepreneurs through policies that ensure digital disruption...

1 day ago

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International

New Zealand's largest media firms sign merger deal

WELLINGTON: New Zealand's two largest media companies signed a merger agreement on Wednesday, although the planned deal still needs approval from the country's competition watchdog to proceed...

8 Sep 2016

Apple to show off new offerings on September 7

Apple on Monday sent out invitations to a "special event" on September 7 in San Francisco, where it is expected to unveil a new iPhone model...

31 Aug 2016

Promotional marketing: Having customised mugs that are filled with impact

Coffee mugs are one of the most popular promotional items, and they can be customised in a myriad of ways...

By Boris Dzhingarov, Issued by Monetary Library 15 Aug 2016

Newspapers rethink paywalls as digital efforts sputter

WASHINGTON: Paywalls were supposed to help rescue newspapers from the crisis of sinking print circulation as readers shifted to getting their news online...

12 Aug 2016

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