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Marketing & Media

Bookmarks 2015


Extension granted: Entries for the Bookmarks Awards will close Friday 28 November, more info at iabsa.net/summit/bookmarks.

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Biz Takeout's

Episode 114: Green PR and employee training strategies

Date: 20 Nov 2014
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Episode 113: Pete Case on the Gloo, Ogilvy SA merger

Date: 13 Nov 2014
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Episode 112: Will Green, Mammoth BI and the Work Your Wealth event

Date: 6 Nov 2014
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Digital marketing's SEO: What is it and how does it impact businesses of all sizes?

Digital marketing's SEO: What is it and how does it impact businesses of all sizes?

SEO or Search Engine Optimisation is all about making the most of the global phenomenon, which is the Google search engine...

By Stephen Sandmann 27 Nov 2014 05:13

Growing talent? Just add Myelin

Growing talent? Just add Myelin

In game-changing books like Malcolm Gladwell's Outliers, Geoff Colvin's Talent is Overrated, and Daniel Coyle's The Talent Code, the mechanics of talent are broken down to a few simple things. (Video)...

By Douglas Kruger 27 Nov 2014 07:46

Communication lessons from The Steve & Nancy Saga: A Sorbet Story

Communication lessons from The Steve & Nancy Saga: A Sorbet Story

Let me first admit two things: 1.) I'm a groomer. Big time. I polish. I wax. I whiten and straighten and tweak; 2.) I do a fair chunk of this at Sorbet salons, making me what they call a 'guest'...

By Tiffany Markman 26 Nov 2014 12:58

[NewsMaker] Melissa Attree

[NewsMaker] Melissa Attree

Ogilvy & Mather Cape Town's new director of content strategy and digital marketing expert, Melissa Attree, took up her new position this week at the agency...

By Louise Marsland 26 Nov 2014 13:04

"Share the sound of an AIDS-free generation" and support (RED)
"Share the sound of an AIDS-free generation" and support (RED)

This is The Coca-Cola Company's international call to join efforts in helping end mother-to-child transmission of HIV with the launch of a new campaign in partnership with (RED), titled exactly that...

27 Nov 2014 07:00

[Biz Takeouts Lineup] 115: GreenPOP Zambia Festival of Action
[Biz Takeouts Lineup] 115: GreenPOP Zambia Festival of Action

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, 27 November 2014, from 9-10am, as show host Warren Harding chats to Misha Teasdale, Lauren O'Donnell and Dillon Jearey...

26 Nov 2014 12:36

Lacklustre 2012, golden 2013 and XL 2014 for NATIVE VML
Lacklustre 2012, golden 2013 and XL 2014 for NATIVE VML

Jason Xenopoulos, CEO of NATIVE VML explains the agency exploded onto the scene in 2013 as Agency of the Year at the Bookmarks, with the agency's name popping up again everywhere in 2014. Here's how...

By Leigh Andrews 26 Nov 2014 14:00

Layar Augmented Reality adds a touch of magic this festive season - Digital Narrative
Layar Augmented Reality adds a touch of magic this festive season

Currently on shelf, the December 2014 issue of Food & Home Entertaining magazine is lights, camera, action! Connecting the online and offline worlds of its readers, Caxton Magazines added Layar Augmented Reality to the magazine's content.

Issued by Digital Narrative 27 Nov 2014 09:44

Social media can answer deep business questions
Social media can answer deep business questions

African Influence Exchange is hosting the first social analytics conference in Africa, titled 'Smart Social Media Analytics 2015'...

27 Nov 2014 09:15

New Lions category gets jury president
New Lions category gets jury president

CANNES, FRANCE: The Cannes Lions International Festival of Creativity, being held 21-27 June 2015 in Cannes, France, has added a new award category, expanded the Innovation Lions and named the jury presidents...

27 Nov 2014 08:54

Ivanna Granelli
Cloud computing brings agility to corporate learning environment

Cloud computing and mobile business solutions are clearing the way for companies to be more agile and efficient in the way that they use technology to support their training efforts...

By Ivanna Granelli 27 Nov 2014 10:18

Donna Rachelson
Marketing for entrepreneurs: start here

Many entrepreneurs that I speak to tell me they know they need to market their business, but they just don't have the time, or they don't know where to start. While I understand that marketing can seem intimidating, it presents huge opportunities...

By Donna Rachelson, Issued by Branding and Marketing YOU 26 Nov 2014 12:43

Ornico launches The Media Report 2014 - Ornico
Ornico launches The Media Report 2014

Ornico has launched its second annual edition of The Media Report - an electronic magazine aimed at helping brands, marketers, media companies and ad agencies better understand the forces that shape the sub-Saharan media sector...

Issued by Ornico 26 Nov 2014 12:22

Paula Hulley steps up as Gloostad MD - Gloo
Paula Hulley steps up as Gloostad MD

Gloo has appointed Paula Hulley as Managing Director of its Cape Town business. Her previous role was Deputy MD, which she held for two years...

Issued by Gloo 26 Nov 2014 12:36

Solving the omni-channel retail dilemma - PriceCheck
Solving the omni-channel retail dilemma

Maintaining multiple touchpoints from responsive sites to native apps is labour intensive and expensive and often reserved for the larger retailers with matching budgets. As a result, smaller retailers and shoppers alike are losing out...

Issued by PriceCheck 26 Nov 2014 11:43

Millennials - are online marketers missing the mark? - Amorphous
Millennials - are online marketers missing the mark?

Millennials are an enigmatic target market. As a group, they carry much economic power, but are difficult to define, despite being constantly and actively pursued by both local and international marketers...

By Alexis Azzie, Issued by Amorphous 26 Nov 2014 11:41

Mindshare digital POV: Facebook at Work - Mindshare South Africa
Mindshare digital POV: Facebook at Work

The Financial Times 'broke' a story last week that Facebook is working on a new service called "Facebook at Work" - a potential LinkedIn killer that would allow you to create a work orientated social profile on the platform...

Issued by Mindshare South Africa 26 Nov 2014 12:17

Smartphones and smart cars - Changing the way we drive - NATIVE VML
Smartphones and smart cars - Changing the way we drive

Whether it's through smartphones or smart vehicles, new technology has the potential to help us become better, safer and smarter drivers...

Issued by NATIVE VML 26 Nov 2014 12:50

Continental Outdoor ignites the streets of Malawi - Continental Outdoor
Continental Outdoor ignites the streets of Malawi

Continental Outdoor has continued its roll-out of Roadside Digital billboards across sub-Saharan Africa into Malawi with the erection of these world-class advertising structures into Blantyre and Lilongwe...

Issued by Continental Outdoor 26 Nov 2014 10:55

Son newspaper is committed to tomorrow - Son
Son newspaper is committed to tomorrow

In association with Woorde Open Wêrelde (WOW), Son newspaper is providing bursaries for economically disadvantaged South African learners to attend the University of Stellenbosch...

Issued by Son 26 Nov 2014 11:18

Bruce Anderson, ECD Lowe & Partners SA (Johannesburg) to judge at D&AD Professional Awards - Lowe + Partners SA
Bruce Anderson, ECD Lowe & Partners SA (Johannesburg) to judge at D&AD Professional Awards

Bruce Anderson has been selected to be a judge at the D&AD Awards. In keeping with tradition, the D&AD Awards will be judged by some of the international creative communities' highest profile members...

Issued by Lowe + Partners SA 26 Nov 2014 11:02

Show more
Airtel sells more towers in Africa
Airtel sells more towers in Africa

In September this year, Airtel sold 3500+ of its towers to Eaton Towers in six countries across Africa. Now, the operator is selling another 4,800 towers, this time to American Tower Corporation...

27 Nov 2014 08:51

"Share the sound of an AIDS-free generation" and support (RED)
"Share the sound of an AIDS-free generation" and support (RED)

This is The Coca-Cola Company's international call to join efforts in helping end mother-to-child transmission of HIV with the launch of a new campaign in partnership with (RED), titled exactly that...

27 Nov 2014 07:00

[Biz Takeouts Lineup] 115: GreenPOP Zambia Festival of Action
[Biz Takeouts Lineup] 115: GreenPOP Zambia Festival of Action

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, 27 November 2014, from 9-10am, as show host Warren Harding chats to Misha Teasdale, Lauren O'Donnell and Dillon Jearey...

26 Nov 2014 12:36

Connecting with purpose: The internet forces shaping modern Africa
Connecting with purpose: The internet forces shaping modern Africa

As news broke that Internet.org was expanding into Kenya, Forbes wrote a periodical on the philanthropic qualities of such campaigns...

26 Nov 2014 12:23

Continental Outdoor ignites the streets of Malawi - Continental Outdoor
Continental Outdoor ignites the streets of Malawi

Continental Outdoor has continued its roll-out of Roadside Digital billboards across sub-Saharan Africa into Malawi with the erection of these world-class advertising structures into Blantyre and Lilongwe...

Issued by Continental Outdoor 26 Nov 2014 10:55

Show more
Wanted: Paintball test dummy
Wanted: Paintball test dummy

LONDON, UK: WANTED: Paintball tester to stand in the line of fire: salary R689,000...

27 Nov 2014 10:22

Dotcom claims he is broke, facing New Zealand jail
Dotcom claims he is broke, facing New Zealand jail

WELLINGTON, NEW ZEALAND: Internet mogul Kim Dotcom, accused of pocketing more than $175m from pirated copies of movies and other material, says he's broke and facing jail in New Zealand...

27 Nov 2014 08:16

Prince vanishes from social media
Prince vanishes from social media

NEW YORK CITY, US: Prince, whose distaste for the music industry's conventions is well known, has abruptly disappeared from social media after tentative efforts to promote his two new albums...

27 Nov 2014 08:08

UK mobile operator EE says in talks with BT
UK mobile operator EE says in talks with BT

LONDON, UK: EE confirmed Wednesday that it has held "exploratory" discussions over a possible sale of its mobile business to BT Group...

27 Nov 2014 07:55

Rare first Shakespeare edition found in French library
Rare first Shakespeare edition found in French library

LILLE, FRANCE: A copy of William Shakespeare's First Folio, the first-ever compilation of the Bard's plays published in 1623, has been discovered in the library of an ancient port town in northern France...

26 Nov 2014 11:02

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