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Biz Takeout's

Episode 146: Global insights from Effective Measure CEO

Date: 27 Aug 2015
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[Digital Marketing] The next digital generation

Digital experts are starting to warn of a skills shortage in digital marketing implementation and strategy in South Africa due to the speed with which the local industry has evolved...

By Louise Marsland 28 Aug 2015 07:00

Don't let the touch screen replace the personal touch

In this always-connected world where anyone is just a click of a button away, too many of us are concentrating on the button instead of the customer...

By Scott Cundill 28 Aug 2015 06:31

[TrendTalk] Death. Streamed live

In this ultra-connected, real time world, death was streamed live this week in two significant game changing events: via Periscope from the Bangkok bomb blast by an eyewitness; and by the murderer who killed two journalists live on breakfast TV in the US...

By Louise Marsland 28 Aug 2015 11:52

Aloha, not goodbye

"I am starting again and I love it," says Ken Varejes, commenting on the recent announcement that he is leaving Primedia Unlimited to pursue other opportunities within the media and marketing industry...

By Danette Breitenbach 28 Aug 2015 11:04

[Digital Marketing] The Principle of AIDA: What are marketers to do?

In a bid to be more like a storyteller (another thing us marketers are often told to be in these new "we need content" times) let me give it a bash by telling you about my recent light bulb moment...

By Vera Romano, Issued by Everlytic 28 Aug 2015 06:06

Marketing is great, when it makes financial sense

I am a marketer, as oppose to a financial guy. So I know that I will never be a CFO in my life, but I have come to understand in my experience of working with global businesses, that marketing combined with financial numbers produces great efforts in delivering work...

By Bryan Ndlovu 28 Aug 2015 13:43

Sunday Times Top Brands Conference, Top Brands Awards announced

The second annual Top Brands Conference, hosted by Times Media Events, in association with the Sunday Times was held in Sandton earlier this week. This was followed by the Sunday Times Top Brands Awards...

28 Aug 2015 07:44

TuYu sells 25% to Tritech Media

TuYu, the mobile rewards platform that allows users to receive and redeem rewards in a secure and convenient manner by using their mobile phones, has sold 25% of the company to Tritech Media...

28 Aug 2015 09:13

Angel Jones on why SA expats are flocking back home

Leaving the land of your birth, to settle in another country, is never an easy process. Logistically, financially, culturally, and above all, emotionally, it's a change that sparks upheaval as well as opportunity...

28 Aug 2015 12:46

Social media strategy is more than tweets and a Facebook post

Mark Zuckerberg famously said that "People influence people. Nothing influences people more than a recommendation from a trusted friend... it is more influential than the best broadcast message"...

28 Aug 2015 13:09

Independent Media launches African Independent

Independent Media today launched the print edition of its African multimedia publication, African Independent, a new generation media offering that seeks to change the narrative on the African continent...

Issued by Independent Media 28 Aug 2015 09:06

Instagram images no longer just squares

SAN FRANCISCO, USA: Instagram on Thursday broke its square mould with an update that adds portrait and landscape formats to the image-sharing smartphone application...

28 Aug 2015 07:28

Business growth across Africa depends on more relevant business action and communication

When looking to grow in African markets, many business owners have a vague understanding of how truly diverse and complex the continent really is...

By David Blyth, Issued by Yellowwood Future Architects 28 Aug 2015 08:08

Scan Display goes 'green' with solar power

The Johannesburg office of Scan Display has decreased its reliance on South Africa's electrical grid by installing a Smart Grid solar system...

Issued by Scan Display 28 Aug 2015 09:26

Online Tuesday #3 South Africa - What is your craft?

On Tuesday, 8 September, the third edition of Online Tuesday South Africa will be held at the Upper East Side Hotel (DoubleTree by Hilton), in Cape Town...

Issued by DQ&A Media Group 28 Aug 2015 08:54

How to build an effective newsletter signup page

One of the most effective ways of connecting with your customers and prospects online is by creating a newsletter. Engaging with them on a regular basis will help you build strong relationships, and subsequently enhance your sales...

By Charles Mburugu 28 Aug 2015 13:08

A modern classic for reportage - the new Canon EF 35mm f/1.4L II USM

Canon has introduced the EF 35mm f/1.4L II USM, a new wide angle L-series lens designed for professional photographers wanting to capture their world with a natural perspective...

Issued by Canon SA 28 Aug 2015 10:11

Sefika Awards announced

The annual Sefika awards were announced on 26 August 2015 in Johannesburg, attended by members of the SA Booksellers Association and the Publishers' Association of South Africa (PASA)...

28 Aug 2015 08:03

Ask Afrika Icon Brands shows preference for local brands

The Ask Afrika Icon Brands survey, which identifies brands that are used across the South Africa demographic irrespective of race, culture, income, education or lifestyle, found that South African consumers have an affinity for local brands...

28 Aug 2015 11:02

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