25 Jul 2016 Contact us Submit news Advertise on biz List your company Home
  My account

Ad on Bizcommunity

Marketing & Media South Africa

Industry discrimination in the spotlight

We lead with the IAB SA's exclusive new report on the digital salary survey, conducted in partnership with Millward Brown. It includes a downloadable PDF full of never-before-seen SA-specific digital specialist benchmarking detail to click through.

When we talk salaries, the topic of discrimination isn't far behind. Race and gender are usually seen as the top forms of discrimination in the workplace, but what about ageism? Long-time ECD Tim Pinder exposes the sad state of ageism in advertising through his personal experience. It's an eye-opener.

Also eye-opening is the fact that #Loeries2016 Creative Week™ Durban will be done and dusted in just a month. To whet your appetite I chatted to Jimmy Smith of Amusement Park Entertainment, this year's jury panel leader for the Loeries' print, outdoor and out of home category. He spoke of ways to defeat discrimination in the industry, as well as the importance of getting away from your desk in getting out of a creative rut.

Next up, Walter Pike writes about the Zika virus, the Olympics and the decreasing importance of audience. He focuses on whether we're now at a media tipping point - the purpose of broadcasting professional sport is still to encourage people to watch TV so that marketers can interrupt them with advertising, but viewers are opting to skip advertising and even TV-viewing entirely.

Lastly, click here if you'd still like to share your tribute to industry legend Gordon Patterson who passed away tragically late last week.

Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



BizWeekly top stories
First digital industry salary survey
First digital industry salary survey
The IAB SA, in partnership with Millward Brown, has released the results of its first industry-endorsed digital salary survey... read


Ageism in advertising
Ageism in advertising

Tim Pinder

As an ECD with many years of experience on four continents, in many countries, having won my fair share of awards and new business, I am now a victim of ageism... Read

#Loeries2016: Creative conversations with... Jimmy Smith
#Loeries2016: Creative conversations with... Jimmy Smith

Leigh Andrews

Jury panel leader for the Loeries' print, outdoor and out of home category for 2016, Jimmy Smith shares his views on gender equality in advertising as well as his best ways to get out of a creativity rut... Read

About the Zika virus, the Olympics and the decreasing importance of audience
About the Zika virus, the Olympics and the decreasing importance of audience

Walter Pike

Ask yourself what the purpose of the Olympic Games, the World Cup, the English Premier League is. Why do players get paid so much money to play a game? Games are for fun, for exercise, for the sport, aren't they... Read


Mandela Month
Mandela Month
The Red & Yellow school with NGOs and SMEs
#MandelaMonth: R&Y's millennial marketers make a difference

Pasqua Heard

The Red & Yellow School in Cape Town extended the usual 67 minutes dedicated to 'doing good' on Mandela Day to a 67 hour initiative, which involved all full-time R&Y students assisting 19 NGOs and SMEs... read
Gumtree's Facebook page
#MandelaMonth: Making the One Million Club meaningful

Leigh Andrews

You need 1,000 Twitter followers to be seen as an influencer, but that figure climbs to 1 million when it's brands looking to crack that upper echelon of social media celebrity status. But you can't rest on your laurels once you get there, you need to sustain brand loyalty... read
#MandelaMonth: Sparrow Schools marketing takes flight
#MandelaMonth: Sparrow Schools marketing takes flight

Beverley Klein

DUO Marketing recently partnered up with Sparrow Schools to offer pro bono digital consulting services. The school delivers specialised education for learners between 7 and 18 years of age... read
The Santa Shoebox Project gets free campaign
Mandela Day: A mop and sandpaper can change the world

Issued by Octagon South Africa

Social media, the voice behind #67MinutesForMadiba

Issued by 25AM

Son 67 minutes for Mandela Day

Issued by Son

Zinto restores dignity among differently abled people for Mandela Day

Issued by Zinto Activation Group

200 delicious biryani meals packed in just 67 minutes providing sustenance for 9,000 people

Issued by JWT

The City of Tshwane observes Mandela Day by serving the local community of Phomolong in Mamelodi

Issued by Seven Colors Communications

Indy celebrates Mandela Day

Issued by Independent Media

Read more

Focus on Future of Work
[Future of Work] Build a world class employer brand
[Future of Work] Build a world class employer brand

Brett Minchington and Celeste Sirin, Issued by Employer Branding SA

Four key focus areas to take your employer brand strategy to a new level in 2016 with opportunities for South Africa companies. read
Read more
Biz Takeouts
[Biz Takeouts Podcast] 182: AR and VR & Native VML and Y&R SA partnership
[Biz Takeouts Podcast] 182: AR and VR & Native VML and Y&R SA partnership
On the latest episode of Biz Takeouts Marketing and Media Radio show host Warren Harding spoke to Glenn Gillis and Ben Wagner... read

Ad on Bizcommunity


Marketing
Making molehills out of mountains.
#BehindtheSelfie with... Tim Legg

Leigh Andrews

This week, we find out what's really going on behind the selfie with Tim Legg, CEO of Ole! Media Group... read
Why YouTubers should consider collaborating with influencer marketing platforms
Why YouTubers should consider collaborating with influencer marketing platforms

Chiara Di Rago

I recently read an article that explained how 41% of people between the ages of 18 to 29 are using AdBlock Plus - an application that allows people to block online adverts... read
Want to know why the Kardashians have become so popular?
Want to know why the Kardashians have become so popular?

John Sanei

"You don't sing, you don't dance, you don't have any talents," said Barbara Walters when she hosted the Kardashians on her show many moons ago. In his final press speech, Barack Obama also mentioned: "Kendall Jenner is here. I'm not exactly sure what she does..." read
Three proven content marketing strategies you can implement right now

Issued by Naija Writers' Coach

Castle Milk Stout Chocolate Infused whets the appetite of SA and exceeds expectations

Issued by Boomtown

The art of pretence: marketing in tough times

Issued by Gawk

Mortimer Harvey Africa Middle East turns two

Issued by Mortimer Harvey

Advertising
RIP Gordon Patterson
RIP Gordon Patterson
It's a sad day for the local media and marketing industry as ad doyen Gordon Patterson has passed away... read
Pendoring judges selected
Pendoring judges selected
The top creative minds have been selected for the 2016 Pendoring Advertising Awards... read
How to create high impact advertising
How to create high impact advertising

Chris Brewer

Over the past few articles (more than 50 in fact) we have discussed various ways of how to develop and create good advertising. If you haven't read them all then you should consider doing so now... read
Iconic HALLS reveals its new candy shape, vibrant packaging and TVC

Issued by Plato Communications

FCB Africa notches up three ads on Millward Brown Top 10 list

Issued by FCB Africa

Propeller Films signs more talent

Issued by Propeller Films

Enjoy a show at the Barnyard and assist our advertising colleagues at the same time

Issued by Advertising Benevolent Fund

34° maps out the perfect Campworld destinations

Issued by 34°

Millward Brown South Africa announces The Top 20 Best Liked Ads of 2015

Issued by Millward Brown

New Bonitas TVC delivers highly focussed message

Issued by FCB Africa

ANC Manifesto directed by Thabang Moleya

Issued by Bouffant


Ad on Bizcommunity


Branding
Sunday Times Top Brands Conference open for bookings
Sunday Times Top Brands Conference open for bookings
The Sunday Times Top Brands Conference will be held at the Maslow Hotel in Sandton on 23 August 2016 for 7.30am to 12.30pm... read
User journeys are broken
User journeys are broken

Mike Saunders

Fifty digital enthusiasts tucked themselves into a trendy venue in Durban to discuss 'Design Thinking' and 'User Experience' at our latest edition of Digital Swarm... read
34° creates a conversation with Warwick Wine

Issued by 34°

CRM
Goodbye to competitive advantage, say hello to customer advantage
Goodbye to competitive advantage, say hello to customer advantage

Audrey Naidoo

Remember the days when we were always following the leader and looking for ways to gain competitive advantage. We based our strategies on what our competitors were doing... read
Customer experience with a 25-year guarantee?
Customer experience with a 25-year guarantee?

Johan Botha

Two days ago, a man extended his hand to me in a friendly gesture with the words "Hello Johan," and I instinctively knew I was in the presence of a superhero... read
Volatile markets should not impact CX investments
Volatile markets should not impact CX investments

Harley Manning

The global economy entered 2016 under a cloud of uncertainty that has been further exacerbated by the Brexit shockwave... read
How to show the value of customer experience

Issued by Interact RDT

CSI
Son ladies lunch

Issued by Son

Digital
#AWSSummit: Egalitarian and fickle: the changing business landscape
#AWSSummit: Egalitarian and fickle: the changing business landscape

Lauren Hartzenberg

An Amazon Web Services (AWS) Summit was held in Cape Town last week - the first of its kind on the African continent. Amazon.com chief technology officer Werner Vogels... read
Do's and don'ts of digital marketing
Do's and don'ts of digital marketing

Simon Campbell-Young

These days, it is no longer a question of if companies should execute a digital marketing strategy, but rather how to best execute a meaningful and engaging approach that generates results... read
Microsoft-LinkedIn deal: One giant step towards a truly digital ecosystem
Microsoft-LinkedIn deal: One giant step towards a truly digital ecosystem

Lauren Hartzenberg

Little over a month ago, Microsoft announced that it was buying LinkedIn... read
Why you need to merge your PDF files? Easy ways to merge them efficiently

Issued by Docs.Zone

The main SEO mistakes that business owners have to stop making

Boris Dzhingarov, Issued by Monetary Library

How to create content that connects

Desiree Gullan, Issued by G&G Digital

AfriGIS, answering where

Issued by AfriGIS

Strengths combine to create the new VML and Y&R Africa Group

Issued by NATIVE VML

Exponential talks about trusting the machines in today's online marketing industry

Anna Cannon, Issued by Exponential

Exhibitions
Port Elizabeth HOMEMAKERS Expo 28-31 July 2016 | The Boardwalk Exhibition Centre

Issued by HOMEMAKERS

Loeries Creative Week Durban
#Loeries2016: TV, Video & Radio judging panel announced!
#Loeries2016: TV, Video & Radio judging panel announced!
The judging panel for the 2016 Loeries' TV, Video & Radio category has been announced, with Susan Credle, global chief creative officer of FCB New York as Jury President... read
Publicis Machine presents: The pretend you work at an agency weekend

Issued by Publicis Machine

PRISA at the Loeries

Issued by PRISA


Ad on Bizcommunity


Mandela Day
#67Boxes for Mandela Day

Issued by Bouffant

Media
CNN Multichoice African Journalist 2016 finalists announced
CNN Multichoice African Journalist 2016 finalists announced
Finalists in the prestigious CNN MultiChoice African Journalist 2016 Competition were announced by Ferial Haffajee, chair of the independent judging panel... read
A pinch, a punch or business as usual?
A pinch, a punch or business as usual?

Tiffany Markman

Are freelance creatives feeling or starting to feel the pinch of recession? If you are, is there anything you can do about it? I investigated... read
Galliova Food Writers' Awards opens for entries
Galliova Food Writers' Awards opens for entries
The Galliova Food Writers' Awards 2016, which acknowledge the country's top food and health writers across all print media, including online publications, has opened for entries... read
Statement on the death of Gordon Patterson

Issued by AMASA

Mobile
Varsity Sports: Beyond the pitch, field and stage

Issued by 4i Mobile

Vicinity Media launches interactive rich media - A wealth of location targeting

Issued by Vicinity Media

Newspapers
Independent Media congratulates Cape Times for again making Newseum Top Ten in Washington DC

Issued by Independent Media

Online Media
Pixabay
Are you making these five common blogging mistakes?

Charles Mburugu

Nowadays, there are thousands of blogs covering topics such as fashion, health, education, entertainment, business and lifestyle... read
Website redesign for London's leading skin clinic

Issued by Bluegrass Digital

Why is a website vital for the small business?

Boris Dzhingarov, Issued by Monetary Library

News24 expected to set the benchmark for election reporting

Issued by 24.com

Unlocking the online parent audience in South Africa

Issued by The SpaceStation

PR & Communications
IABC Africa announces open registration for annual communication conference

Issued by IABC Africa Region

Production
The Star Film Company amongst the stars

Issued by The Star Film Company

Doggie love wags our musical tale

Issued by Howard Audio

Radio
Kaya FM is going to Zanzibar this October and listeners can book their tickets to paradise

Issued by Kaya FM 95.9

Research
Neuroscience, brand equity and Coca-Cola
Neuroscience, brand equity and Coca-Cola

Erik Du Plessis

In 1975, Pepsi started a campaign showing ordinary consumers who said they are Coca-Cola users taking a blind taste test of Pepsi and Coca-Cola... read
Ipsos South Africa announces new Country Manager

Issued by Ipsos

Sales
[Newsmaker] Jonathan Everest from Outdoor Network
[Newsmaker] Jonathan Everest from Outdoor Network

Beverley Klein

Jonathan Everest recently joined Outdoor Network's Johannesburg office as head of sales - Street Furniture. He plans to grow sales in the street furniture division, as well as expand the company's business offering... read
Sponsorship
Benni McCarthy signs with new team

Issued by Optimize Enhancing Effectiveness

International
Social media a curse and a blessing in Munich shooting
Social media a curse and a blessing in Munich shooting
MUNICH: Social networks were both a curse and a blessing in the deadly shopping mall shooting in Munich, as police sometimes found themselves chasing fictitious leads and false alarms... read
Twitter eases process for verified accounts
Twitter eases process for verified accounts
WASHINGTON: Twitter said on Tuesday it was streamlining the process for creating verified accounts, a move likely to boost the number of users with a "blue badge" icon... read
Susan Credle heads up LIA Print, Poster and Billboard Jury
Susan Credle heads up LIA Print, Poster and Billboard Jury
London International Awards (LIA) has selected its Print, Poster and Billboard Jury, headed up by Susan Credle, global chief creative officer of FCB, as president... read
New social media tools empower citizen journalism
New social media tools empower citizen journalism
It may be inside a protest rally, or in front of a deadly shooting. Smartphones, video and social media are empowering citizens to tell their stories like never before... read
More International
Business
The evolution and revolution of business networks in Africa
The evolution and revolution of business networks in Africa

Brett Parker

Trade is in Africa's blood. Its rich resources, numerous societies and access to the world have created a hotbed of trade civilisations... read
New business

More accounts  Submit a New account
New appointments

More people  Submit a Person
Jobs offered
Digital Designer - Johannesburg
We're looking for an exceptional digital designer with experience at conceptualising and executing across the full spectrum of digital mediums to join our fast growing team. Read more >>



Digital Writer/Content Creator - Johannesburg
We require an experienced writer/ content creator to join our social team. Must be a highly creative, inventive, innovative and courageous idea generator and writer across various forms of multimedia. Read more >>



Graphic Designer - Cape Town
We are looking for a creative graphic designer with up-to-date knowledge to interpret our clients needs and to design solutions with high visual impact. Read more >>



Corporate Communications Coordinator - Cape Town
Ayanda Mbanga CommunicationsCape Town Tourism currently seeks to appoint a suitably qualified and experienced corporate communications coordinator. Applications close 27 July 2016. Read more >>



Senior Sales Developer - Johannesburg
TimeOne GroupTimeOne Group offers innovative services in native advertising, programmatic buying, performance marketing and mobile. TimeOne is now recruiting. Read more >>

PPC Specialist - Cape Town
We are a dynamic digital marketing agency that specialises in brand design, web design, social media marketing, mobile marketing, email marketing, SEO and AdWords management. Read more >>


Social Media /Admin Assistant - Cape Town
We're a small beverage company in Cape Town, looking for a social media/admin assistant. If you're hardworking, super-organised and dynamic, then this could be for you! Read more >>


Traffic Manager - Paarl
We are a dynamic digital marketing agency that specialises in brand design, web design, social media marketing, mobile marketing, email marketing, SEO and AdWords management. Read more >>


Junior Graphic Designer - Photo Editing/Layout Design - Durban
Our company is a leading supplier of personalised photographic printing to the South African consumer market. We require a designer to assist in layout and photo editing for print production. Read more >>





New events to diarise
Design thinking for brand building
Vega School - 28 Jul 2016 to 29 Jul 2016, Johannesburg | 28 Jul 2016 to 29 Jul 2016, Durban | 28 Jul 2016 to 29 Jul 2016, Pretoria | 28 Jul 2016 to 29 Jul 2016, Cape Town


PowerPoint advanced
Multidimensions - 2 Aug 2016, Johannesburg


InDesign digital
Multidimensions - 4 Aug 2016, Johannesburg


Exec Think Tank
nlighten - 11 Aug 2016, Sandton


PRISA 2016 Conference
PRISA - 17 Aug 2016 to 18 Aug 2016, Durban


Sunday Times Top Brands Conference
Times Media Events - 23 Aug 2016, Johannesburg


Casino Marketing Forum
Eventus-International - 23 Aug 2016 to 25 Aug 2016, Johannesburg


Essentials of newspaper management
.Sol Plaatje Institute - 19 Sep 2016 to 23 Sep 2016, Grahamstown


Financial Mail AdForum - Lovin' it or hatin' it
Times Media Events - 30 Sep 2016, Johannesburg


Essentials of broadcast management
Sol Plaatje Institute - 24 Oct 2016 to 28 Oct 2016, Grahamstown


Upcoming events
Webafrica's FREE Small Business Summit's - Helping to get your business online - 29 Jul 2016 to 26 Aug 2016, Johannesburg
Gain knowledge on how to take your business online cost-effectively at this years WebAfrica Small Business Summit. Read more >>

Learn everything about web design in three days
Multidimensions - 27 Jul 2016 to 29 Jul 2016, Johannesburg


WebAfrica's Small Business Summit
Webafrica - 29 Jul 2016, Johannesburg


Noticeboards
Meeting space for hire in Cape Town CBD
[Other] Meeting place for hearings, workshops, discussions, training, workspace, events, presentations, demonstrations, brainstorming, strategic planning space based in Cape Town.
In need of an investor/business partner
[Other] I am currently looking for an investor or business partner for my business which caters to the construction industry. I do house renovations, plumbing, new building, carpentry and much more. I however would like to expand on my services and invest in an office space, equipment and/ or bakkie to further make my dream a reality.

More noticeboards  Submit a Noticeboard
Quotes
John Burroughs
"Leap, and the net will appear."
Dodinsky
"To strengthen the muscles of your heart, the best exercise is lifting someone else's spirit whenever you can."
John Dewey
"Arriving at one goal is the starting point to another."
Oprah Winfrey
"The more you praise and celebrate your life, the more there is in life to celebrate."
Robert Collier
"Success is the sum of small efforts, repeated day-in and day-out."

More quotes  Submit a Quote
PrintPrint any item in this newsletter. EmailEmail any item in this newsletter. CommentComment on any item in this newsletter.
Ad on Bizcommunity




Biz press office welcome

The Star Film Company has opened a press office on Bizcommunity.com!
The Star Film Company
The Star Film Company is a full service production house with offices in both Johannesburg and Cape Town. Focused on high quality work for top brands, we have established ourselves as one of South Africa's leading production offerings. We are relationship driven and hands on, offering tailored work with unique perspectives from our varying directors.

Twitter bird white  Twitter
wef
@wef
What is 'networked readiness' and why does it matter? https://t.co/HiDob6iQG0 #4IR https://t.co/V6xdkwnqNb - Mon Jul 25
socialmedia2day
@socialmedia2day
7 Effective #Content Ideas to Boost Your Social Media Marketing Efforts (by @BradFriedman) https://t.co/viED5sliaR https://t.co/liQBb73v3H - Mon Jul 25
ibmcognos
Shutterstock
@Shutterstock
In order to succeed, your creative team needs time and space to think. https://t.co/cy8X33OFFw #KeysToSuccess https://t.co/rVXh14oaCy - Mon Jul 25
digimarketing
@digimarketing
Article: Facebook Gets Strong Majority of World's Social Ad Spending https://t.co/pvJFYy8JKD - Mon Jul 25
More tweetsFollow

Industries

Follow us
Download appRSSTwitterFacebookLinkedInYouTubeGoogle+Instagram

Press releases: Distribute your news professionally to over 170 000 subscribers across various industries. Read more about our press offices.

Editorial: We welcome your news, views and comments! Email press releases, invitations, interview requests, and proposals to marketingnews@bizcommunity.com and exclusive opinion pieces to contributors-marketing@bizcommunity.com.

Advertising: We welcome your sales enquiries! Email sales@bizcommunity.com and read more about our advertising rates.

Location: Cape Town (head office): tel +27 (0)21 404 1460 | 1st Floor, 4 Treaty Rd, Woodstock, Cape Town, 7925, South Africa. Johannesburg: tel +27 (0)11 513 4172 | Nicol Grove Office Park, Design Quarter, Leslie Avenue, Fourways, Gauteng, 2055.

Subscribe/unsubscribe: Invite your friends, colleagues, suppliers, customers and partners to subscribe!


© 2016 Bizcommunity.com. All rights reserved.
Bizcommunity.com, its sponsors, contributors and advertisers disclaim all liability for any loss, damage, injury or expense that might arise from the use of, or reliance upon, the services contained herein.

iabsaimminstitute
Unsubscribe, Newsletter subscription. Subscribe. Change email address. Change frequency to DAILY.