Industry discrimination in the spotlight

We lead with the IAB SA's exclusive new report on the
digital salary survey, conducted in partnership with Millward Brown. It includes a
downloadable PDF full of never-before-seen SA-specific digital specialist benchmarking detail to click through.
When we talk salaries, the topic of discrimination isn't far behind. Race and gender are usually seen as the top forms of discrimination in the workplace, but what about ageism? Long-time ECD Tim Pinder exposes the sad state of
ageism in advertising through his personal experience. It's an eye-opener.
Also eye-opening is the fact that #Loeries2016 Creative Week Durban will be done and dusted in just a month. To whet your appetite I chatted to Jimmy Smith of Amusement Park Entertainment, this year's jury panel leader for the Loeries' print, outdoor and out of home category. He spoke of ways to
defeat discrimination in the industry, as well as the importance of getting away from your desk in getting out of a creative rut.
Next up, Walter Pike writes about the
Zika virus, the Olympics and the decreasing importance of audience. He focuses on whether we're now at a media tipping point - the purpose of broadcasting professional sport is still to encourage people to watch TV so that marketers can interrupt them with advertising, but viewers are opting to skip advertising and even TV-viewing entirely.
Lastly,
click here if you'd still like to share your tribute to industry legend Gordon Patterson who passed away tragically late last week.
Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news". | |
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Issued by 34° |
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Issued by Optimize Enhancing Effectiveness |
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We are a dynamic digital marketing agency that specialises in brand design, web design, social media marketing, mobile marketing, email marketing, SEO and AdWords management. Read more >>We're a small beverage company in Cape Town, looking for a social media/admin assistant. If you're hardworking, super-organised and dynamic, then this could be for you! Read more >>We are a dynamic digital marketing agency that specialises in brand design, web design, social media marketing, mobile marketing, email marketing, SEO and AdWords management. Read more >>Our company is a leading supplier of personalised photographic printing to the South African consumer market. We require a designer to assist in layout and photo editing for print production. Read more >>
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Design thinking for brand buildingVega School - 28 Jul 2016 to 29 Jul 2016, Johannesburg | 28 Jul 2016 to 29 Jul 2016, Durban | 28 Jul 2016 to 29 Jul 2016, Pretoria | 28 Jul 2016 to 29 Jul 2016, Cape Town |
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