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Marketing & Media South Africa



Nothing works like saying 'sorry'

MetropolitanRepublic has apologised to Loeries, and to the SA marketing industry, over their Loeries awards-win debacle, which is good because the value of a genuine "Sorry, we boobed" is often underestimated.

On the career front, Juliette Attwell takes a look at job-hopping and a psychometrist's career options.

Ok, we all know the festive season is not that far off, so we take a thoroughly turkey leg-in-cheek look at that Harrods hamper and ask: who's the turkey, then?

Our ever-popular Biz Takeouts Podcast continues to draw listeners, and this week we look at socially responsible marketing with [dot]Good, as well as the upcoming charity event, Rockin for Room 13 and find out more about the event and the charity Room 13.

Finally, Catherine Milward-Bridges shows you how to pull off a shoestring launch - and make it count.

Rod Baker, Content Director (@Bizcommunity, @Biz_Marketing)

PS Take a look at the latest ads in the Ornico ad showcase.

Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your South African marketing and media news and event invitations to marketingnews@bizcommunity.com, exclusive opinion pieces to contributors-marketing@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".



Weekly top stories
MetropolitanRepublic apologises to Loeries, marketing industry
The Loeries has received an apology from MetropolitanRepublic, in which statements made during a recent radio interview have been recanted. Read more >>

Who's the turkey, then?

Rod Baker

NEWSWATCH: Feeling peckish? Harrods has just the thing for you... A festive hamper, and it costs only R317,000, reports IOL.

Read more >>

Millward Brown South Africa announces The Best Liked Ads for Q2 2013
[Issued by Millward Brown]

Millward Brown's Best Liked Ads list celebrates SA's favourite TV commercials. These are the ads that have been rated as the 'most liked' by the South African audience, whom we believe to be the most important critic.

Read more >>

Lessons from the Woolies crises

Chris Moerdyk

There are two sides to the current crisis in which Woolworths finds itself. From a completely impartial point of view, Woolies responded very quickly to the social media tsunami surrounding its use of a hummingbird design. Its response was also plausible.

Read more >>


Biz Takeouts
[Biz Takeouts Podcast] 75: Socially responsible marketing with [dot]Good
Last week on the Biz Takeouts show we looked at [dot]GOOD, a full service below-the-line agency specialising in socially responsible marketing strategies, as well as the upcoming charity event, Rockin for Room 13. If you missed the show, get the podcast which is now available. [twitterfall] Read more >>

Creative Week Cape Town
Stripped of all Loeries awards: MetropolitanRepublic not happy

Rod Baker

NEWSWATCH: MetropolitanRepublic is reported as feeling 'aggrieved' on being stripped of all of its Loeries awards following its Loeries MTN debacle, reports IOL, and companies such as Woolies should be careful when dealing with small suppliers, reports EWN. Read more >>

DMMA: Loeries disqualification of MetropolitanRepublic Loeries awards 'courageous'
Cannes Lions
Inaugural Cannes Lions Health Awards select jury presidents
Launching in 2014, Cannes Lions Health is a global annual awards for creative excellence in pharmaceutical, healthcare and wellness communications, judged by international industry professionals. The first jury presidents, Kathy Delaney and Jeremy Perrott have been selected. Read more >>

Marketing
Social media making you sick?

Dylan Balkind

We at Help For Hemorrhoids hope you're sitting happy in the traffic. Like our page and tell us about the worst sit-in you've ever sat-in. This is not social media. This is stupid. Read more >>

The complexity of relativity in consumer decision making

Werner van Zyl

UCT Postgraduate Diploma in Management specialising in Marketing - Give your career the big boost

Issued by GetSmarter

Consolidate your marketing: UCT Project Administration short course

Issued by GetSmarter

Advertising
Creative Circle results for August 2013
The Creative Circle Ad of the Month results for August 2013 have been announced. Read more >>

Blurred lines

Jennifer Leppington-Clark

It's not only Robin Thicke who's blurring lines. Increasingly, (smart) brands are finding ways to integrate their campaigns and in turn, to discover new ways to engage consumers. Read more >>

Highlights from Advertising Week 2013 (#AWX)

Mark Zeller

Joe Public recognised as one of South Africa's top companies to work for

Issued by Joe Public

Zwelethu Radebe of Velocity Afrika directs Kabelo for M-Net reality TV ad

Issued by Velocity

Branding
Five tips for building an iconic brand that stands up to scrutiny

Ruth Steyn

While there are hundreds of thousands of brands in the world, there are only a few that make a significant impact in their industry. Read more >>

Blast Brand Catalysts uses new sales strategy to empower the Italtile customer

Issued by Blast Brand Catalysts

CSI
Marie Claire launches Right to Respect campaign
This month Marie Claire, with 1st for Women, is launching its Right to Respect campaign, featuring prominent South African women taking a stand against gender-based violence. Read more >>




Art, bands, graffiti and a dinosaur smash together at Sci-Bono for the Night of a 1000Drawings 2013

Issued by Campbell + Campbell

Mann Made Media inspired by The Lunchbox Fund

Issued by Mann Made Media

Design
100% Design South Africa launches in 2014
Top international design exhibition, 100% Design, is coming to South Africa in 2014. The event will showcase the very best residential, hospitality, office and product design that the country has to offer. Read more >>

Design a cooling tower to win R25,000
Creative crowdsourcing - Driving agencies to higher profitability

Issued by Creative Portal

Digital
How to pull off a shoestring launch - and make it count

Catherine Milward-Bridges

Does the thought of a launch send you spiralling into a frenzy, complete with sweaty palms? Do you liken a launch to mind-numbing bills and a precarious bank balance? (video) Read more >>

It's almost time for D-Day KZN! Are you scared of online?

Issued by DeathbyDigital

Why web hosting reviews are vital

Charles Mburugu

Cyber crime a national crisis
Samsung launches the Telemedicine centre application
New product launch, team expansion for Effective Measure
Sharpen your blogging skills with helpful tools

Jack Peterson

Are your emails still reaching Gmail users?

Issued by Striata SA

Engaging with customers on social media

Issued by Digital Fire

DG MediaMind infographics: Rich media's excellent performance across vertical

Issued by MediaMind

Search marketers blindsided by Google's encrypted search?

Issued by Blue Magnet Digital Solutions

Budget Car and Van Rental enhanced customer service

Issued by AfriGIS

Revlon SA and Moving Tactics collaborate on in-store digital media makeover

Chris Day, Issued by Moving Tactics

How best to optimise LinkedIn for your business

Issued by Artifact Advertising

Digital agency breaks new records on Ocean Basket account

Issued by So Interactive

DMMA Publisher Conference raises debate

Issued by Digital Media and Marketing Association

Five finalists each for IT Personality, Visionary CIO

Issued by ITWeb

Case study: Pastel's My Business Online makes a big impression on Big Concerts International

Issued by Sage Pastel

Education & Training
Actually it is fun and games

Danette Breitenbach

Gamification can make training in the workplace faster, more effective and less expensive. Read more >>

Veteren journalist and guerrilla typewriters for Carlos Cardoso lecture

Issued by Wits University

Events & Conferencing
Stimorol brings Africa's largest Futbol Festival to Cape Town

Issued by Mondelez South Africa

First round of champions announced by Oscars of South African business

Issued by Topco Media

Car of the Year finalists announced

Issued by Johannesburg International Motor Show

Exhibitions
Motor Industry president cautions on medium term outlook

Issued by Johannesburg International Motor Show

Medium and light commercial vehicle introductions confirm strengthened focus on the SMME sector

Issued by Johannesburg International Motor Show

Magazines
3i Publishing launches SA edition of DJ Mag
Recognising South Africa's growing status in the world of dance music, 3i Publishing has secured the rights to publish a South African edition of DJ Mag. South Africa has now been added to the list of countries around the globe that publish a local version of the title. Read more >>

CAR magazine revamped
Media24 not renewing seventeen magazine license
How B2B magazines had to change over the years

Issued by Media24 Digital Magazines

Media
Last chance to get your AMASA party tickets!

Issued by AMASA

MCC Board 2014 appointed

Issued by CoreXalance

AMASA textbook available at Skoobs

Issued by AMASA

Mobile
FNB's eWallet shows strong growth in Africa

Bekezela Phakathi

First National Bank's eWallet continues to show strong growth in its African operations with a 119% year-on-year increase. It has also maintained growth in SA with the total number of eWallets in all countries reaching 2.5m‚ an 84% increase from the previous financial year. Read more >>

Mxit lines up blue chip brands for mobile ad campaigns
Mxit has announced advertising deals with clients including Vodacom, Telkom Mobile, Steers, Eskom, Hansa, Brutal Fruit, Samsung, Red Heart Rum and Ballantine's. Read more >>

SMS marketing - An open letter to the marketer

Keanan Reis

MTN now has 203,8m subscribers
MMA SA partners with AfricaCom 2013 and offer members 20% on delegate passes

Issued by Mobile Marketing Association

LG G2 favourable review globally

Issued by Lion's Wing

Newspapers
Isolezwe passes one million milestone

Issued by Independent Newspapers KZN

Online Media
Darren-Jay Hart to edit new food blog
A new food blog, LoveFood! is edited by Darren-Jay Hart, editor of Essentials magazine and conceptualised by CH Communications. Read more >>

OOH
Graffiti helps Castle Lager take Braai Day world record

Issued by Graffiti

PR & Communications
Are you getting bang for your PR buck?

Marion Scher

When I hold media release writing courses I always ask the delegates to send me examples of their work beforehand for 'workshopping' during the course. Read more >>

Telephone, Twitter, telling-woman - which one is the fastest?

Bonnie Ramaila

Ignite Joe Public wins Tempest Car Hire

Issued by Joe Public

Production
The incredible Mr B

Issued by Creative Vision

Amy stretches her wings for Cell C

Issued by Ola! Films

Not everything in life works out the way you plan - and that's really why you need insurance

Issued by Luci Ferin Films

Promotions
34 fires Castle Lager into the record books

Issued by 34

Emirates flies high with Oomph! Africa in Zambia and Zimbabwe

Issued by Oomph! Africa

Radio
Discovery Algoa FM Big Walk reaches target!

Issued by Algoa FM

Statement on passing of Viv Bozack

Dave Tiltmann, Issued by Algoa FM

Recruitment
[BizCareers] Job-hopping and a psychometrist's career options

Juliette Attwell

Should I stay or should I go? We weigh up what looks good on a CV vs career fulfillment, as well as finding career options for a budding psychometrist. Read more >>

How to attract Generation Y employees
Research
Conference identifies trends in market research industry
At the Market Research in the Mobile World conference, held recently in London, two South Africans presented papers to the international audience. Read more >>

Global business confidence returns, favours risk takers
Sponsorship
Gillette to sponsor Movember
Gillette recognises that November is officially Movember, a time where moustaches are a focus point worldwide on the very important issue of men's health and prostate cancer. Read more >>

Who said sponsorship was easy?

Emy Casaletti-Bwalya, Issued by Optimize Enhancing Effectiveness

ITM Group appointed for COSAFA Under-20 Youth Championships

Issued by ITM Group

The Bookmarks
The Bookmarks Awards shortlist announced
The shortlist for the Bookmarks Awards have been announced. All the winners will be announced at the awards ceremony on 14 November at the Artscape Theatre in Cape Town. Read more >>

Bookmarks app launched

Nanine Steenkamp

Dixon on the Bookmarks

Terry Levin

TV
Samsung 'Design Your Life' TVC features Lionel Messi
As part of its global 'Design Your Life' integrated campaign for the Galaxy Note 3 and Galaxy Gear, Samsung has released its second TVC, featuring international soccer icon Lionel Messi. (video) Read more >>

Youth Marketing
A hat-trick for Khumba in SA schools, screens and Wimpy stores

Issued by HDI Youth Marketeers


International

Reports say YouTube is ready for paid music service
NEW YORK CITY, USA: Google's video-sharing arm YouTube is preparing to launch a paid music service this year competing against other streaming outlets but with the added feature of video according to media reports. Read more >>

Facebook becoming a key player in news: study
WASHINGTON, US: Facebook is becoming a key source of news for users of the huge social network, even if people discover articles mostly by happenstance, a study has shown. Read more >>

Philips cancels €150m sale of entertainment business
THE HAGUE, THE NETHERLANDS: - Dutch group Philips has terminated the €150m sale of its entertainment business to Japan's Funai, alleging breach of contract. Read more >>

Malaysians are second most avid weekly readers of newspapers across Asia Pacific: GfK
Hope of an end to European crisis
Twitter seeks up to US$1.61bn in IPO
Microsoft unfazed by 'lightweight' Apple software
Holocaust memorial app launches in Germany
YouTube drunk-driving confessor goes to prison
Nokia launches first tablet, new phablets
European smartphone owners make online purchases via their device
Chinese state media sets sights on Samsung
British PM blasts Facebook over beheading videos
Yahoo! hires 'gadget geek' Pogue in tech news push
Internet buying exchanges have morphed into the Bitcoin revolution

Tom Cleveland

Jury line-up for Eurobest 2013

More International


Ornico new ad showcase

Television
Santam
Attacq
Shoprite
Moir's
Volkswagen

Radio
Panado
FNB
Vodacom
Timbercity
McDonalds



Galleries

The Bookmarks Awards shortlist announcement event

More

More galleries  


Government

Cooperatives important in economic growth
The South African government has recognised the importance of cooperatives in assisting the country to achieve economic development, reduce poverty and to improve rural livelihoods. Read more >>

People with albinism call for recognition
Although South Africa is heading towards 20 years of democracy, discrimination is still rife, especially against people with albinism. Read more >>

All systems go for Matric exams
With just hours left, its all systems go for the year-end 2013 National Senior Certificate (NSC) examinations for Grade 12 across the country. Read more >>

SARS won't comment on Vavi's tax affairs
Report to help residents, municipalities save water

Dale Hes

SA needs locally maintained technologies says Sisulu
More money for new trains and digital TV

Amukelani Chauke

Foreign nationals arrested for marriages of convenience
All eyes on Gordhan's mini budget announcement
African and US clothing industry seek renewal of African export initiative

Bekezela Phakathi

Carrim to engage SABC over editorial independence

Bekezela Phakathi

Public must be vigilant of fraudsters
Patel appoints acting competition commissioner

Amanda Visser

Education decision a wake up call

More Government news


Lifestyle

Springsteen to debut in SA
Bruce Springsteen and the E Street Band will be coming to South Africa for the first time to perform three concerts on Tuesday, 28 and Wednesday, 29 January at the Bellville Velodrome, Cape Town and 1 February, 2014, at FNB Stadium, Joburg. Read more >>

Behind the scenes with Marno van der Merwe

Daniel Dercksen

You might not know who Robbie de Wee is, but after watching the superb Die Ballade van Robbie De Wee, everyone will know who Marno van der Merwe is. Daniel Dercksen shares a few thoughts with Marno and talks about his demanding role, as well as the South African film Industry. Read more >>

Nitro Circus Live to bring death-defying spectacular to SA
Nitro Circus Live, which has sold out at the MGM Grand Garden Arena in Las Vegas, performed to sell-out crowds across Europe, broken ticket sale records in Australia and was the highest selling tour in New Zealand in 2011, beating AC/DC and U2, will be bringing a brand new, death-defying spectacular to South Africa for the first time in February 2014. Read more >>

Become a Reunion Island VIP correspondent
Sentra is a blast from the past

Henrie Geyser: motoring editor

High Five for upgraded BMW Five

Henrie Geyser: motoring editor

Bucking the trend

Eugene Yiga

Sassy and vibrant musical entertainment at its best

Daniel Dercksen

Berkman back to the Gorbals

Brian Berkman


New accounts

  • UrbanHouse Media wins the GL events Oasys account - more info
  • In2Ads awarded media management contract - more info

More accounts  Submit a New account


People on the move

  • Justine Williams promoted at NAB - more info
  • M-Net hires new head of independent films - more info
  • Justin Damster joins Perfect Solutions - more info

More people  Submit a Person


Jobs offered

Retail Account Manager - Johannesburg
Promise is searching for a highly competent retail account manager. Read more >>


Web Developer - Rivonia
Talooma is looking for a mid level PHP developer to join the team. Read more >>


Head of Digital Marketing - Stellenbosch
A leading alcoholic brand company is looking for a group digital media manager to lead digital marketing within the company and ensure continuous inovation in digital deliverables. Read more >>


Senior Copywriter and Proofreader - Sandton
Our client is the custodian of several leading brands, target market middle to high LSM in the retail industry. Super opportunity to join the Group Marketing team. Read more >>


Key Account Managers - Johannesburg
The Media24 Magazines Digital Division is looking for advertising sales key account managers with a good understanding of digital platforms and online solution development. Read more >>


Marketing Strategist - Johannesburg
We require a marketing strategist to join our uber awesome team! Develop and implement integrated digital, social and traditional marketing programs for the software B2B sector. Read more >>

Project Management Director - Cape Town
A person with great leadership qualities who has extensive project management experience and passion, within a dynamic young company who does exceptional work. Read more >>

Public Relations Account Manager - Woodstock
Positive Dialogue Communications is looking for an account manager to oversee a mix of lifestyle and B2B clients. It requires the implementation of PR campaigns with a strong writing requirement. Read more >>

New Business Development Director - Johannesburg
New business development director - fully focused on accelerating the growth of an exceptional young agency with major potential, who are producing phenomenal work and making a mark on the industry. Read more >>

Stills Producer - Cape Town
Yuri Arcurs Productions, the world's top international stock photography company is looking for new producers to join its team! Read more >>

Mid/Senior Planners - Johannesburg/Cape Town
OwenKessel Ideas Agency seeks leading strategic thinkers to join its growing team based in either Johannesburg or Cape Town. Please note five years + relevant experience only please. Read more >>

Mid/Senior Digital Designer - Sandton
We are a dynamic digital agency, based in Sandton, seeking a highly creative and self-motivated mid/senior digital designer for a full-time position. Read more >>

Mid/Senior Digital Account Manager - Sandton
Are you confident and likable? Can you get things done? Firewater Interactive is a creative digital agency seeking the perfect match to join its growing client service team. Read more >>

Account Manager/Public Relations - Norwood
We're looking for an experienced, professional, dynamic and highly strategic PR account manager to be part of our digital agency based in Johannesburg. Read more >>

Account Manager - Cape Town
WOW Marketing is a fast-growing staff recognition and incentives company looking to appoint an energetic young account manager to join its team. Read more >>

Social Media Analyst - Cape Town
Digital performance agency looking for a junior social media analyst for a six-month contract, with potential for a permanent contract at the end of this period. Read more >>

Field Account Manager - Bela-Bela/Mokopane/Northam/Vaa
MVC are seeking a vibrant, hardworking individual to join our dynamic team as a field account manager to work in the cellular industry. Read more >>

Field Account Manager - East London/Grahamstown
MVC are seeking a vibrant, hardworking individual to join our dynamic team as a field account manager to work in the cellular industry. Read more >>

Social Media Community Manager - Cape Town
Social media community manager to work on global clients within a respected South Africa agency. Read more >>

HE Editor/Senior Editor - Cape Town
Oxford University Press, an equal opportunity employer, seeks a talented individual to fill the following permanent post in its higher education publishing department, based in the Cape Town area. Read more >>

Mid - Senior Digital Conceptual Graphic Designer - Pretoria - Centurion
Pretoria-based, advertising agency, ETIKET, is looking for a mid-senior digital conceptual designer. The designer must understand the digital and social medio environment, and have a sound design background. Read more >>




New events to diarise

Taking African artisans/designers international - 31 Oct 2013 Johannesburg
Learn how to take your craft/design, luxury or premium brand international through learning from key leaders their dynamic channel strategies that have lead to their success. Read more >>


Media Management Scholarships at Rhodes University
Rhodes University - 23 Oct 2013 to 15 Nov 2013 Grahamstown

CSI Training Workshop
Trialogue - 29 Oct 2013 to 30 Oct 2013 Johannesburg

Leveraging LinkedIn
Niche Training - 30 Oct 2013 Cape Town

IAS' Winning New Business course
IAS - 30 Oct 2013 Johannesburg

Practical Sales Management
Richard Mulvey - 6 Nov 2013 to 15 Nov 2013 Cape Town,Durban,Gauteng

HR Business Partner Conference
Knowledge Resources - 12 Nov 2013 to 14 Nov 2013 Cape Town

Angles of Attack - Building Killer Stories
Institute for the Advancement of Journalism - 13 Nov 2013 to 15 Nov 2013 Johannesburg

Reporting with smart phone and tablet
Institute for the Advancement of Journalism - 14 Nov 2013 to 15 Nov 2013 Johannesburg

Isangqa Sobomi Fun Day
Isangqa Sobomi - 16 Nov 2013 Cape Town

The Art of the Interview
Institute for the Advancement of Journalism - 18 Nov 2013 to 19 Nov 2013 Johannesburg


Upcoming events

Taking African artisans/designers international - 31 Oct 2013 Johannesburg
Learn how to take your craft/design, luxury or premium brand international through learning from key leaders their dynamic channel strategies that have lead to their success. Read more >>


Professional Diploma in Digital Marketing Bootcamp - 4 Nov 2013 to 8 Nov 2013 Johannesburg
Fast-track your career in digital marketing by registering for the one-week Internationally recognised Professional Diploma in Digital Marketing Bootcamp. Read more >>


Public relations management
ProVox Centre for Public Relations & Communication - 28 Oct 2013 to 15 Feb 2014 Johannesburg

Community relations and development communication
ProVox Centre for Public Relations & Communication - 28 Oct 2013 to 1 Nov 2013 Rustenburg

UCT Public Relations short course
GetSmarter - 28 Oct 2013 Countrywide

UCT Foundation of Graphic Design short course
GetSmarter - 28 Oct 2013 to 3 Feb 2014 Countrywide

Plan a Public Relations Programme
ProVox Centre for Public Relations and Communicati - 28 Oct 2013 to 30 Oct 2013 Ferndale, Randburg


Quotes

Jacob Bronowski
"The world can only be grasped by action, not by contemplation."
Albert Einstein
"Imagination is more important than knowledge."
Muhammad Ali
"The man who has no imagination has no wings."
Harold Bloom
"Reading well is one of the great pleasures that solitude can afford you. (via The Quotations Page)"
Ralph Marston
"What you do today can improve all your tomorrows. (via Brainy Quote)"

More quotes  Submit a Quote





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