Conversion rates | Bizcommunity

Conversion rates | Bizcommunity

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Source: Pexels.

Insurance & Actuarial

After severe Cape floods, Old Mutual Insure faces R376m storm test

14 Sep 2026

Ad fraud: The cheapest lead may be the most expensive lead you ever buy

Digital

Ad fraud: The cheapest lead may be the most expensive lead you ever buy

JG Bezuidenhout, Issued by Offernet 10 Sep 2026

AI is optimising for ad fraud… because you told it to

Artificial Intelligence

AI is optimising for ad fraud… because you told it to

JG Bezuidenhout, Issued by Offernet 26 Aug 2026

SA's e-commerce growth is masking shrinking profit margins

E-commerce

SA's e-commerce growth is masking shrinking profit margins

Angus LePine Williams 20 Aug 2026

Inospace notches best-ever Johannesburg leasing month as demand for small industrial space surges

Industrial & Logistics Property

Inospace notches best-ever Johannesburg leasing month as demand for small industrial space surges

Issued by Inospace 14 Aug 2026

SA startup Float sets sights on UK growth

SMEs

SA startup Float sets sights on UK growth

8 Jul 2026

The dashboard is not the problem. Our definition of success Is

Marketing

The dashboard is not the problem. Our definition of success Is

Wayne Tigere, Issued by Dentsu 7 Jul 2026

South Africa’s spam-call era is over and call centres must evolve or die

Direct Marketing

South Africa’s spam-call era is over and call centres must evolve or die

JG Bezuidenhout, Issued by Offernet 11 Jun 2026

Kasi businesses reveal lived realities shaping growth and sustainability

Informal Retailing

Kasi businesses reveal lived realities shaping growth and sustainability

10 Jun 2026

B2B marketing in the age of dark social: Tracking and leveraging the influence you can’t see

Marketing

B2B marketing in the age of dark social: Tracking and leveraging the influence you can’t see

Issued by We Do Digital 10 Jun 2026

Supplied image: Sibusiso Ndlovu, CEO of Media Creative Hub

Education

School marketing in 2026: Why trust and community matter

Sibusiso Ndlovu 9 Jun 2026

The era of marketing opinion is ending. Revenue science comes next

Marketing

The era of marketing opinion is ending. Revenue science comes next

JG Bezuidenhout, Issued by Offernet 8 Jun 2026

Report reveals South African consumers spend R2k+ monthly online as BNPL soars

Research

Report reveals South African consumers spend R2k+ monthly online as BNPL soars

3 Jun 2026

Unlocking trust and attention: Media24 leads the way for advertisers

Advertising

Unlocking trust and attention: Media24 leads the way for advertisers

Issued by Media24 25 May 2026

Happy Pay and Ozow partner to expand zero-deposit BNPL across local merchants

Banking & Finance

Happy Pay and Ozow partner to expand zero-deposit BNPL across local merchants

11 May 2026

Attraction remains advertising’s most powerful currency. David Edworthy gives insight into how brands position themselves in our imaginations long before we’re ever ready to buy. (Image supplied)

Advertising

What The Alchemist can teach us about advertising

David edworthy 8 May 2026

Stitch Express adds BNPL flexibility for merchants

E-commerce

Stitch Express adds BNPL flexibility for merchants

6 May 2026

Colin Ramparsadh says cinema is like a vodka martini - not for every client or campaign. Pictured: Top Gun: Maverick (Image source: © IGN AFrica )

Film & Cinematography

The case for cinema: A Vodka Martini, shaken not stirred

Colin Ramparsadh 20 Apr 2026

From intent to purchase: How Vicinity Media is redefining the dealership journey

OOH

From intent to purchase: How Vicinity Media is redefining the dealership journey

Issued by Vicinity Media 20 Apr 2026

Africa is not just chatting; it is closing deals

Digital

Africa is not just chatting; it is closing deals

Megan du Toit, Issued by Dentsu 26 Mar 2026

The 10-person agency team is becoming one person with a laptop

Marketing

The 10-person agency team is becoming one person with a laptop

Mathabatha Sexwale, Issued by Brave Group 25 Mar 2026

Black Friday-Cyber Monday 2026 strategy starts with data

Research

Black Friday-Cyber Monday 2026 strategy starts with data

Issued by DUO Marketing + Communications 25 Mar 2026

Cape Town fintech NjiaPay secures R35m in seed funding

Funding

Cape Town fintech NjiaPay secures R35m in seed funding

9 Mar 2026

According to Sociallyin CEO Keith Kakadia, the next phase of digital retail rewards efficiency, conversion, and retention—not spray-and-pray advertising or unchecked scale (Image source: © 123rf )

E-commerce

2026: The year e-commerce gets ruthless

Keith Kakadia 5 Jan 2026

Entering the world of entrepreneurship in 2026 requires more than just ambition (Image source: © 123rf )

How To Start Up

8 key steps to becoming an entrepreneur in 2026

31 Dec 2025

How marketing changed in 2025 and what it means for brands

Marketing

How marketing changed in 2025 and what it means for brands

Issued by Penquin 17 Dec 2025

Adbot wins Top Women Business in ICT and E-commerce 2025

Marketing

Adbot wins Top Women Business in ICT and E-commerce 2025

Issued by AdBot 5 Dec 2025

More marketing leaders are turning to competitor intelligence by using earned-media data to see what’s working in the market before spending a cent (Image supplied)

Media

How earned-media insight turns marketing constraint into competitor advantage

17 Nov 2025

Clicks without credibility: Why ad spend alone won’t deliver this Black Friday

Retail Marketing

Clicks without credibility: Why ad spend alone won’t deliver this Black Friday

Issued by Hellopeter 12 Nov 2025

The ultimate Black Friday 2025 survival guide for South African e-commerce retailers October 2025

E-commerce

The ultimate Black Friday 2025 survival guide for South African e-commerce retailers October 2025

Issued by TDMC 15 Oct 2025

Source: Reuters.

Banking

Capitec drives smarter, fee-free international travel boom

14 Oct 2025

How AI is taking e-commerce places in South Africa

E-commerce

How AI is taking e-commerce places in South Africa

Issued by TDMC 10 Sep 2025

Source: © 123rf Chantelle Bowyer, founder and CEO at Metis Performance Marketing, looks at why Digital PR is the missing gear in modern SEO

PR & Communications

The new state of Search: Why Digital PR is the missing gear in modern SEO

Chantelle Bowyer 27 Aug 2025

SA travel startup TurnStay raises R34m to expand across Africa

Funding

SA travel startup TurnStay raises R34m to expand across Africa

5 Aug 2025

Creators and creatives: Advertising in a world of social influence

Advertising

Creators and creatives: Advertising in a world of social influence

Andile Rapiya, Managing Director, Bravado at Brave, Issued by Brave Group 28 Jul 2025

Source: © Tourism Business Council of SA Dashni Vilakazi, managing director of The MediaShop, highlights the differences between celebrity and nano influencers, offering insights into how brands can harness their distinct advantages. Pictured: Trevor Noah promoting SA for TSA

Digital

What works best for brands? Celebrity influencers vs nano influencers

Dashni Vilakazi 3 Jun 2025

Why your digital media might not be scaling

Digital

Why your digital media might not be scaling

Issued by TDMC 22 May 2025

The e-commerce frontier: How local SMEs can capitalise on cross-border e-commerce

E-commerce

The e-commerce frontier: How local SMEs can capitalise on cross-border e-commerce

30 Apr 2025

Omnichannel shopping is unlocking new growth avenues for SA retailers

Retail

Omnichannel shopping is unlocking new growth avenues for SA retailers

Dean Hyde 29 Apr 2025

Flexible return policies can make or break online sales - FedEx survey

E-commerce

Flexible return policies can make or break online sales - FedEx survey

16 Apr 2025

TDMC HQ’s 8 key digital marketing insights from the past year

Digital

TDMC HQ’s 8 key digital marketing insights from the past year

Issued by TDMC 9 Apr 2025

The future of digital journalism and the role of web monetisation

Media

The future of digital journalism and the role of web monetisation

Alex Lakatos, Issued by MANGO-OMC 28 Mar 2025

The future of marketing is storified

Marketing

The future of marketing is storified

Candy Dempers, Issued by MediaHeads 360 27 Mar 2025