Film & Cinematography Multimedia

Last year’s Grand Effie winner Halo and client Pineapple show they are not a one-hit wonder, as they are awarded with the 2025 Gold Effie for Sustained Success - Products, Services.

One of only four Gold Effies awarded last month at the ACA Effie Awards, the Volkswagen Night School: Rewriting the Rules of the Road campaign from Ogilvy is an example of how traditional marketing has changed, and how a campaign can bring about real societal change.

Winning a Gold Effie Award at the ACA Effie Awards held last month, Sanlam’s The F-Show with agency Accenture Song is a campaign that captured reach and impact through humour, and resonated with the market.

The Loeries radio jury member and executive for brand, marketing and digital at Pick n Pay, Katherine Madley, chatted to VML Birdwatching at the Loeries with Bizcommunity on the state of retail.

The Loeries 2025 in-person jury judging session took place on Monday and Tuesday, 6 and 7 October, in Cape Town. VML Birdwatching at the Loeries with Bizcommunity caught up with some of the jury presidents to glean some of the highlights of the entries and what constitutes a winning entry.

Episode 3 is the Energy Episode with special guests Kagiso Tshepe, executive creative director at Grid Worldwide, Roanna Williams, chief creative officer and co-founder of Boundless, Fran Luckin, chief creative officer of VML, Preetesh Sewraj, CEO of The Loeries and Brandon Govender, digital & integrated executive creative director at Joe Public.

Birdwatching at The Loeries Episode 2 is the Emotion Episode and features special guests Neo Segola, head of creative at Le Pub, part of the Publicis Group, Sharleen James, chair of the ACA and marketing practice lead at Accenture Song, Tebogo Skwambane, WPP country manager, Terry McKenna, executive creative director of The Odd Number and rounding it off Carl Willoughby, chief creative officer of TBWA / Hunt Lascaris.

Birdwatching at The Loeries Episode 1 focuses on that five percent difference, with special guests Wayne Naidoo, CEO of the Duke Group, Marc Algranti from Algranti Music and Nkanyezi Masango, chief creative officer from Dentsu Creative.

Cinemark, cinema marketing experts, recently hosted the 2012 Cannes Lions Winners Reel Screening at Ster-Kinekor Cedar Square, Fourways. The exclusive event saw invited guests from valued clients, media and top industry players.

The new Ster-Kinekor Cine Prestige, which opened its doors to the public on 3 April 2012, recently held a press launch at The Zone @Rosebank, Johannesburg.

As part of the extensive support Starcom Media Group and the Leo Burnett Group offer the Vulingquando crèche throughout the year, a Christmas party as well as a small graduation ceremony is held annually for these children from disadvantaged backgrounds.

The premier for the homebrewed film, The Bang Bang Club, was held at Sandton Ster Kinekor in July.

Pop Up Cinema is a film screening concept in South Africa which allows people to immerse themselves into the very heart and soul of film. It's free, it's strictly limited and it encourages people to enjoy movies in a completely different way.

Vincent Hofmann, editor of MoralFibre.co.za, and Tim Robinson of 2minutes were at the District 9 media junket last week in Johannesburg. Here are three podcast interviews with cast and crew members.