Afro-optimism, or more specifically, the African growth mindset is a greater sense of optimism that, despite challenges such as electricity and water that the continent faces, is in stark contrast to a growing Western degrowth mindset of pessimism about the future, and Africa.
“We can talk about AI all we want to, but the foundations of AI are about how you can harness the power of digital to transform the continent in the way we want it to transform.”.
At the recent Effies SA, hosted by the Association for Communication & Advertising (ACA), the Grand Effie was awarded to Halo, for its campaign for its client, Pineapple.
Episode 3 is the Energy Episode with special guests Kagiso Tshepe, executive creative director at Grid Worldwide, Roanna Williams, chief creative officer and co-founder of Boundless, Fran Luckin, chief creative officer of VML, Preetesh Sewraj, CEO of The Loeries and Brandon Govender, digital & integrated executive creative director at Joe Public.
Birdwatching at The Loeries Episode 2 is the Emotion Episode and features special guests Neo Segola, head of creative at Le Pub, part of the Publicis Group, Sharleen James, chair of the ACA and marketing practice lead at Accenture Song, Tebogo Skwambane, WPP country manager, Terry McKenna, executive creative director of The Odd Number and rounding it off Carl Willoughby, chief creative officer of TBWA / Hunt Lascaris.
Birdwatching at The Loeries Episode 1 focuses on that five percent difference, with special guests Wayne Naidoo, CEO of the Duke Group, Marc Algranti from Algranti Music and Nkanyezi Masango, chief creative officer from Dentsu Creative.
Nando's is planning a stir at this year's Loeries by singling out some of the movers and shakers in the ad world to get the old rivalry and gees going.
Art and creativity have been recognised for centuries for their power to heal. It is through art and creativity that we are able to access parts of ourselves that we never new possible - and so create the lives we desire.
CANNES, FRANCE: Y&R Johannesburg was the only South African agency to walk off with a Gold Lion, in Outdoor, for its "Need for Speed" campaign for X-Box 360, at the second Cannes Lions awards ceremony last night, 22 June 2010. [twitterfall] [blog].
CANNES, FRANCE: Y&R Johannesburg was the only South African agency to walk off with a Gold Lion, in Outdoor, for its "Need for Speed" campaign for X-Box 360, at the second Cannes Lions awards ceremony last night, 22 June 2010. [twitterfall] [blog].
CANNES, FRANCE: Y&R Johannesburg was the only South African agency to walk off with a Gold Lion, in Outdoor, for its "Need for Speed" campaign for X-Box 360, at the second Cannes Lions awards ceremony last night, 22 June 2010. [twitterfall] [blog].