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Marketing Forums



View comments (10)
Media hub JHB?

Is there a business park or significant building in Joburg focusing on the marketing and media industry? We're a small/medium company looking for premises in an environment that is rich with networking opportunities. 20 Jun 2005

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''If it's too loud, you're too old!''

Do I have a dual sense of hearing, or does the volume automatically go up when a TV programme switches to Ad-Mode? 12 Jun 2005

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Great future for Private Label Brands. True or False?

What are the future of manufacturer brands compared to private label brands, specifically in SA and how will it influence people involved in the communication industry eg. brand, sales, marketing, advertising managers. 30 May 2005

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Scrapping ''Happy Hour'' promotions in pubs

The British Beer and Pub Association and their 32 000 members are introducing a ban on "Happy Hour" two-for-the-price-of-one promotions in a bid to curb binge drinking. Should South Africa take a leaf out of their book? 25 May 2005

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Marketing for a small manufacturing company

I have a small manufacturing company that is struggling with marketing. 22 May 2005

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Transformation or BEE point scoring?

The overall objective of transformation and economic empowerment is being overlooked in the hype of BEE point scoring. 9 May 2005

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South Africa's total lack of marketing

Now living overseas, I am browsing daily through several newspapers. Absolutely nothing is being printed about South Africa, suggesting that SA Tourism are not doing their job. 8 May 2005

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Incentive based compensation models

When marketing is effective, turnover should increase, and we would like to reward our Marketing Manager based on this. Does anyone have any suggestions on the best way to structure these kind of packages? 6 Apr 2005

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Marketers vs. Creatives

There is a big debate between marketers and creatives, and the basic concept: Is imagination more important than knowledge. 16 Mar 2005

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Are our ads still using apartheid to sell their products?

The latest corn flakes ad really makes me wonder what the real point is? Are they indirectly saying that the white kids get to eat them, and the blacks get to use the empty boxes? 16 Mar 2005

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What does it take to become the best in marketing and branding?

I'm joining a big corporate at their marketing division coming from a journalism background and a little bit of events organising. 16 Mar 2005

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The Brand Power Woman

Both my husband and I have developed an unhealthy fixation with the Brand Power woman. 27 Feb 2005

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Toshiba makes peak hour traffic worse

WHEN will the Toshiba office next to the Hans Strydom offramp on the N1 take down their "SANTA CLAUS IS COMING TO TOWN" banner/signage covering the whole building? 15 Feb 2005

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Another great SA Ad

When will SA agencies realise that they can't add just any voice to their commercials? 15 Feb 2005

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Return of the scam

"You've won!" said the voice on my cell. "The prize giving will be on Wednesday, and bring your wife". Where did she get my number? 14 Feb 2005

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New Baygone ad

Does Baygone honestly believe that moms are going to watch this and think to themselves "I want to be supermom too! I must buy Baygone!"? 27 Jan 2005

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MTN advertising negative business practice?

Does anyone else think the latest series of MTN ads (ama ten ten) are supporting negative business practice. 10 Jan 2005

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What's with the posters and stickers?

I have encountered lots of posters and stickers in Durban, stuck all over the place. Then I found a huge red three stuck on my door this morning. It looks like an advertising capmaign, or kids messing around. Anyone else see this? or know who's gonna pay for my door to be cleaned?! 16 Dec 2004

Late Nite With Paul Viv

It's about time SABC 3 had a late night talk show and Late Nite With Paul Viv is a breath of much needed fresh air. 8 Dec 2004

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Fanta - The Fun will find You

What is fun about being abducted? 1 Dec 2004

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Online Journalism vs. Print Journalism

Many people have speculated that soon print journalism will become redundant due to technological advancement. One thing I have noticed, however, is that a lot of online publications simply lift articles from newswires. 30 Nov 2004

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Perception Rules - Hyundai Getz

Amazing how the Hyundai Getz is bought and driven by females ONLY. 25 Nov 2004

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Christmas parties? Here we go again...

It's that time of the year again. Huge end-of-year parties with media owners, clients, agencies and off course, massive amounts of alcohol. 10 Nov 2004

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Doom - Dead funny

It is really refreshing to see an ad that dead funny... 2 Nov 2004

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Halloween: the revenge of the evil marketer

Why has Halloween suddenly become such a prominent feature of the South African calendar? 31 Oct 2004

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Ambushing Integrity?

Can ambush marketing be considered part of the marketing mix in a corporation that claims integrity/honesty as a brand value? 27 Oct 2004

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The ''Top 100 Great South Africans''

What do you think of the list? Why were there so few women? 27 Sep 2004

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It's all in the cards

A promising conversation with another networker at a recent function resulted in the exchange of business cards. But after one glance at his card, the perfect picture came crashing down. 31 Aug 2004

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How not to market yourself - A case study

Sentech seems to be trying every possible way to alienate their MyWireless subscribers by ignoring one simple rule: The customer is always right (even when you think he isn't). 27 Jul 2004

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