Provantage roll out the red carpet for moms across the country on Mother's Day

Provantage Media rolled out the red carpet for moms on Mother's Day in all 500 KFC outlets in South Africa, on behalf of Magna Carta.

Issued by Provantage

21 May 2008

Provantage roll out the red carpet for moms across the country on Mother's Day

The seemingly impossible was achieved by the Provantage Media team after receiving the brief. A special, exclusive mother's VIP section, demarcated and adorned with a red carpet was erected to receive moms on their special day in all 500 KFC stores nationally. This was all done before the stores opened for business on Sunday 11 May. Promotional teams were on hand to pamper the moms with glossy magazines and complimentary massages.

Provantage Media coordinated and managed the successful execution of this day-long campaign with over 1 400 promotional staff, supervisors and managers on a national level - with exceptional results!

With this ability there is no doubt that Provantage Media has the reach and expertise to execute a creative and hard hitting campaign for you!

Call us on 0861 776 826 for similar, large scale activations for your business and products.

Provantage is one of the largest and most innovative end-to-end integrated marketing solutions and media businesses in Africa, extended over multiple key consumer touchpoints and covering a range of environments and audience segments. Operating across the MEA region, Provantage offers a comprehensive range of products, services, and integrated solutions, including brand activation, in-store and trade media services, field sales and compliance auditing, transit media, mall media, billboards, street furniture, golf course media and airport advertising. The company is a Black-owned, B-BBEE level 1 contributor, and proud member of the ACI, DPAA, OAAA, WOOHO, OMC and POPAI.