What you need to know about the new direct marketing guidance note
Nadine Mather and Chloë Loubser
Shrinking gaming revenue
Figures from consumer and retail market research firm NPD Group show sales declined year over year in all categories - hardware, software, games and game accessories.
Despite this, Nintendo continues to dominate the market, with Wii sales totaling about double that of every other contending console. Sales of the portable Nintendo DS system totaled more than the sales of all its rivals put together.
This is the second straight month sales have declined in the industry, which was once regarded as exceptionally resistant to the effects of the recession. What will it need to help it recover?
Related
Bravado Gaming expands into MEA
19 May 2022
All you need to know about Africa Games Week
23 Feb 2022
Gaming with the Logitech G733
Emily Stander 3 Feb 2022
