Youth Marketing Cote D'Ivoire

Business

How to win in the African digital space

The top four digital areas you can really win at in the African digital space in 2019...

By Seanice Kacungira 12 Feb 2019

#BizTrends2019: This could be a big year for Africa

This year, 2019, is a very promising year for the African continent: There is a lot of optimism about the return of the Africa rising sentiment...

By Lamin Momodou Manneh 21 Jan 2019

DW launches a YouTube channel aimed at the youth

Deutsche Welle has launched a weekly YouTube show to engage the youth on the African continent on issues facing them in Africa...

21 Jan 2019

Enabling youth entrepreneurship in Africa

Although the continent's "rising narrative" began to dim with effect from 2015, when economic growth rates started declining dramatically, the "Afro-optimism" is gradually returning...

By Lamin M. Manneh 7 Dec 2018

#AEC2018: Africa's "easy decade" of economic growth is over

Africa must focus now on its biggest resource for growth - its young people, experts urged...

6 Dec 2018

'Africa Talks Jobs' conference

Youth entrepreneurship promotion at the heart of 'Africa Talks Jobs' conference...

6 Nov 2018

Affluent Afrillennials choose brands with social conscience

Africa's affluent millennials look to brands to make positive change, according to BBC survey...

31 Oct 2018

The rise of the digital-preneur

Humanity is living in the fourth industrial revolution and all we do - basic living, communication and even trade - is being digitally disrupted...

By Anita Amorighoye 18 Oct 2018

What Generation Z wants - how to attract the "next" generation to your brand and business

Millennials are already in their mid-thirties. It's time for brands and businesses to shift focus to the next generation, Generation Z...

By Bronwyn Williams 17 Oct 2018

Social media: is it really to blame for young people being lonelier than any other age group?

Young people are lonelier than all other age groups, according to recent findings from the BBC Loneliness Experiment...

By Rebecca Nowland 5 Oct 2018

Africa's biggest eSports festival aims to create jobs

Ten countries are expected to participate in the Electronic and Video Game Festival of Abidjan (FEJA), the biggest eSport and video gaming event in Africa...

13 Sep 2018

Why Africa's youth should be encouraged to launch tech startups

'Focus on tackling Africa's greatest challenges through entrepreneurship...'

By Tom Jackson 16 Aug 2018

MTV Shuga launches three new campaigns

The MTV Shuga drama series has launched three new 'edutainment' campaigns to target its audience and educate them regarding HIV prevention and self-testing...

1 Aug 2018

Investing in youth entrepreneurship

Youth for Africa and SDGs (YAS!), a Pan-African entrepreneurship ecosystem catalyser launches...

4 Jul 2018