MarketingAgency Scope Spain Part 2: Satisfaction with agencies as marketers adapt to changing times20 Feb 2025
Marketing & MediaPart 1: Agency Scope Brazil 2024/25 study: Brazilian advertiser companies revenue reaches R$ 3.6bn13 Dec 2024
BrandingCreating a “magic middle”, not a “them and us” of brand vs performanceJohanna McDowell 29 Apr 2024
Marketing#BizTrends2024: Johanna McDowell - Agency ecosystem trends defining future working methodsJohanna McDowell 22 Jan 2024
ResearchAgency Scope Insights: How client-agency relationships in Brazil and China compareJohanna McDowell 29 Apr 2021
MarketingAgency Scope Insights: Agencies in Brazil contribute 60% to marketer's business growthJohanna McDowell 31 Dec 2020
MarketingAgency Scope Insights: The road best travelled, how marketers choose service providersJohanna McDowell 18 Jun 2020
MarketingAgency Scope Insights: Decluttering the ecosystem, a smaller, tastier menu for marketersJohanna McDowell 11 Jun 2020
MarketingAgency Scope Insights: Reducing marketing complexity in a big tech, big data environmentJohanna McDowell 4 Jun 2020
ResearchAgency Scope Insights: Marketing spend per platform and who takes the lead - the latest viewJohanna McDowell 30 Apr 2020
Advertising"Integrated agency" is on SA's marketing minds, finds Agency Scope 2019 study (so far)13 Aug 2019
MarketingScopen Agency Scope: "Not just an opinion, it's actually ground in reality"Leigh Andrews 7 Feb 2018
AdvertisingThe true definition of ROI: Return on Investment, Ideas, Insight and InnovationLeigh Andrews 19 Dec 2017
AdvertisingScopen agency of the year King James on hitting the new year runningLeigh Andrews 18 Dec 2017
AdvertisingPromise top five in SA for client satisfaction (Scopen Agency Scope 2017/18)Issued by Promise 14 Nov 2017
AdvertisingPromise first in SA for dedication to BEE (Scopen Agency Scope 2017/18)Issued by Promise 10 Nov 2017
Loeries Creative Week#Loeries2017: How to be future-fit for cyber challengesJessica Tennant 17 Aug 2017