Production Multimedia

The Loeries radio jury member and executive for brand, marketing and digital at Pick n Pay, Katherine Madley, chatted to VML Birdwatching at the Loeries with Bizcommunity on the state of retail.

The Loeries 2025 in-person jury judging session took place on Monday and Tuesday, 6 and 7 October, in Cape Town. VML Birdwatching at the Loeries with Bizcommunity caught up with some of the jury presidents to glean some of the highlights of the entries and what constitutes a winning entry.

This episode of RAPT BizTrendsTV focuses on agentic AI and how it is revolutionising business, especially on the continent.

Episode 3 is the Energy Episode with special guests Kagiso Tshepe, executive creative director at Grid Worldwide, Roanna Williams, chief creative officer and co-founder of Boundless, Fran Luckin, chief creative officer of VML, Preetesh Sewraj, CEO of The Loeries and Brandon Govender, digital & integrated executive creative director at Joe Public.

Birdwatching at The Loeries Episode 2 is the Emotion Episode and features special guests Neo Segola, head of creative at Le Pub, part of the Publicis Group, Sharleen James, chair of the ACA and marketing practice lead at Accenture Song, Tebogo Skwambane, WPP country manager, Terry McKenna, executive creative director of The Odd Number and rounding it off Carl Willoughby, chief creative officer of TBWA / Hunt Lascaris.

Birdwatching at The Loeries Episode 1 focuses on that five percent difference, with special guests Wayne Naidoo, CEO of the Duke Group, Marc Algranti from Algranti Music and Nkanyezi Masango, chief creative officer from Dentsu Creative.

Arcade Content's Kyle Lewis directed No Secrets, the intimate first music video for Pure, the reinvention of Purity Zinhle Mkhize.

Lucky Bean Director/ DOP Jeremy Briggs just wrapped on TBWA Durban’s latest work for Spar Freshline, and its an invigorating, fresh take on a brand that provides not only convenience but quality too.

When digital agency Liquorice and their client, Unilever, wanted to create a fun, entertaining way to teach food lovers about better burger-making, they approached The Brave Cartel.

Egg Films' director Dani Hynes brought her trademark warmth to FCB Johannesburg's latest Old Mutual ad, which has already racked up over 350,000 views in under a month online.

Egg Film's Terence Neale directed Original Is Never Finished, adidas Originals' new global commercial featuring visionaries from the worlds of music, skate, sport, style and art. Shot in South Africa, with celebrity pickups in Los Angeles, Original Is Never Finished trended on YouTube on its release, racking up over four million views in under 48 hours.

Howard Audio pulled a few all-nighters during our new project for MTN. We were tasked to reproduce an exact copy and re-record of The Commodore's "Night Shift" for their latest TV Commerical, directed by Teboho Mahlatsi from The Bomb Commercials.

Picture Tree's Wim Steytler directed Sanlam Woordfees ad, Die Mystic Boer, featuring Valiant Swart, for ad agency King James, which won a sliver craft at the Pendorings.

Arcade Content's multi-talented co-founder and producer William Nicholson won the Jury Prize for Best Made in South Africa Short Film at last weekend's shnit International Shortfilmfestival, a global event held in Bangkok, Bern, Buenos Aires, Cairo, Hong Kong, Moscow, San José, and Cape Town, where it's now in its seventh year.

Fresh Eye Films and goodcop director Oliver Hermanus who is recognised as one of South Africa's top long form directors were approached by Ogilvy Cape Town to collaborate on a campaign for Metropolitan.