Trending
Advertise your job vacancies
Subscribe & Follow
Why keeping your customers is now the smartest growth strategy
Cristelle Snyman
Your customers know when you’re faking it
Cristelle Snyman
Jobs
- Marketing & Growth Manager Cape Town or Johannesburg, Pretoria
- Digital Marketing & Content Creation Intern Cape Town
- Business Intelligent Manager Kempton Park, Gauteng
- SEO Manager Cape Town or Johannesburg
- Multi-Media Journalist Durban
- Midweight Art Director Cape Town
- Creative Strategist Johannesburg
- Digital Art Director Cape Town
- Graphic & Motion Designers Cape Town
- Graphic Designer Cape Town
Augmented reality in new issue of SA Home Owner
In its March edition, SA Home Owner magazine uses augmented reality (AR) to make an advert 'come alive' on a mobile device with video, graphics and audio when the ad is scanned.
The magazine's creative partner, Plantation Shutters, added multiple layers of experiential value that makes the print ad come alive, with the look, feel and sound of a TV ad. AR partner, Creative Augmentation, drives the process.
