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Lights. Camera. But very little action. Why?
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Colgate Beaver Ad
Surely we can do better than the cheap looking, badly dubbed version.
Maybe it's just me but the latest Colgate ad for the herbal toothpaste just doesn't do it. The Beaver doesn't help it either, as I understand it, this is not a kids product. Add to this the fact that the ad comes across as a "chinese movie" (mouth movements no match words speaking) and it is a total turn off. I don't believe it will negataivley affect sales, but just from a brand perspective it is not an ad I would go with.
But Hey, thats just me!
