Top stories
![With reports that Formula One race organisers are considering scrapping or relocating several Middle Eastern races this year due to heightened security concerns, the events industry is once again confronting the reality of operating in an unpredictable world (Image source: @ Scuderia Ferrari Club https://sfcriga.com/ Scuderia Ferrari Club]])](https://biz-file.com/c/2603/806699-300x156.jpg?1)
Marketing & MediaEvent organisers need a mindset of resilience as global instability shapes the events landscape
23 Mar 2026
Trending
Subscribe & Follow
Advertise your job vacancies
Jobs
- Head of Marketing Johannesburg
- Brand Assistant Cape Town
- Marketing Assistant Cape Town
- Social Media Coordinator Pretoria
- Copywriter Intern Bedfordview
- Digitally Savy Project Manager Cape Town
The ‘hole' story of the Gautrain road collapse
Morrisjones&co were quick off the mark for its client Polyfilla when a major arterial road in Johannesburg collapsed earlier this week, apparently due to excavations below it for the Gautrain project. The campaign will run in the weekend papers.
The idea was created by morrisjones&co group head, Margarita Karvouniaris.
“Often the best way to dramatise the benefit of a product is to link it to something top of mind with consumers. Everybody is currently talking about the sinkhole, and it was the perfect opportunity for Polyfilla to offer a solution” she says.
“South Africans have a great sense of humour, and this ad will not only sell more Polyfilla, but will raise a few laughs too.”
