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Marketing & Media South Africa

BizToday's top stories
Alec Baldwin portrays Donald Trump on SNL Live. Source: YouTube
#TRENDING: Canadian campaign gives US neighbours "virtual hugs"
[Louise Marsland] #TRENDING: A brilliant social media advertising campaign from Canada which made Americans cry, reports Louise Marsland... read
Two of the expressions you're likely to see flitting across Wessels' face...
#BehindtheSelfie with... Francois Wessels

Leigh Andrews

This week, we find out what's really going on behind the selfie with Francois Wessels, co-founder and ECD at Kilmer & Cruise... Read

123RF
Warm up to cold calling and yield better results for your agency

Johanna McDowell

In some quarters, cold calling is regarded as the life blood of some of the businesses operating in the marketing, advertising, communication industry's B2B environment... Read

123RF
Improving the relationship between data analysts and marketers

Mike Saunders

Data analysts and marketers historically have not needed to work closely together... today, that has changed. Data analysts have become some of the most valuable people in your marketing team... Read

Marketing
CMO releases Shopper Marketing: The New Rules of Engagement
CMO releases Shopper Marketing: The New Rules of Engagement
A new white paper Shopper Marketing: The New Rules of Engagement, which includes insights from 166 senior marketing leaders and 2,100 North American consumers is now available. read
Advertising
Robert Grace
Apple. Challenging the skeptics

Robert Grace, Issued by M&C Saatchi Abel

When people ask what value advertising really brings I always say that we're in the business of creating intangible value for businesses. So how does a brand like Apple do this?.. read
Growing from strength to strength
Growing from strength to strength

Danette Breitenbach

With the Advertising Media Association of Southern Africa (AMASA) Awards shortlist released and the awards function taking place on 25 October, the excitement is mounting... read
Image source © .
In defence of the often maligned creative

Damon Stapleton

When I got into this business 20 years ago, creatives and creative departments were always called the crazy ones. We were portrayed as necessary yet unpredictable... read

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Cinema
Yolande Botha's Renascence launches online
Yolande Botha's Renascence launches online
The third-place winner in last year's 48 Hour Film Project, The Brave Cartel's fantasy drama, Renascence, has been released online... read
Digital
Boomtown creates and rolls out website for international logistics firm
Boomtown creates and rolls out website for international logistics firm

Issued by Boomtown

Global logistics and transportation company Tigers, specialising in supply chain enterprise solutions, approached Boomtown to create a website in line with global standards, and to increase lead generation... read
123RF
Elevating SA digital agencies' specialist skills to world-class levels

Andre Steenekamp

South African brands expect their digital agencies to deliver industry specialist skills that compare favourably to the international market. Getting this right demands closer relationships between brands and agencies... read
Exhibitions
Upscale marketing, downscale costs: go bold in bad times
Upscale marketing, downscale costs: go bold in bad times

Issued by Gawk

When times are tough economically, one mistake made by many is to cut down on the outlay involved in display stands at trade fairs, expos or marketing events... read
Media
Red Cherry #hitsrefresh
Red Cherry #hitsrefresh

Issued by Red Cherry Media

For more than 23 years and with thousands of successful radio and TV campaigns under its belt, Red Cherry has always been at the forefront of cutting-edge media and production. But the time has come to take another bold step... read
Graham Deneys
Did we just hear an industry rumble?

Graham Deneys, Issued by Dentsu Aegis Network

A seismic shift is taking place in our industry and adjustments are being made as the tremors grow louder and more frequent. Those at the forefront are mobilising to ensure that when the full quake comes they will be 100% ready... read
OOH
Alliance Media's steaming Sadza billboard
Alliance Media's steaming Sadza billboard

Issued by Alliance Media

Along Churchill road in Harare, the Alliance Media billboard advertising Red Seal Sadza is making use of the outdoor advertising space like no one has before... read
PR & Communications
DUO Marketing and Communications scoops 2016 Veeam agency of the year award
DUO Marketing and Communications scoops 2016 Veeam agency of the year award

Issued by Duo Marketing

Specialist tech PR agency DUO Marketing and Communications has been awarded 2016 Veeam Agency of the Year at the company's annual PR summit held in Amsterdam... read
Recruitment
Long tenure at same company beneficial for career growth
Long tenure at same company beneficial for career growth

Verusha Maharaj

Many of my family, friends and colleagues raise their eyebrows when they discover I have been working for the same company for eight years... read
Social Media
How South African insurers are missing the Facebook boat
How South African insurers are missing the Facebook boat

Nick Paul

In the digital world, the insurance industry enjoys some of the most expensive marketing costs, particularly when it comes to SEM channels like Adwords... read
International
Warc 2017 Innovation Awards launched
Warc 2017 Innovation Awards launched
The Warc 2017 Innovation Awards have been launched. Free to enter, the awards are a global search for innovative strategies that might use new technology or familiar technology in a new way... read
Cresta International Advertising Awards announce winners
Cresta International Advertising Awards announce winners
The winners of the 24th annual Cresta International Advertising Awards have been announced by Creative Standards International President, Nancy Ross, in New York... read
More International
Business
Unique socio-economic challenges driving IoT in SA
Unique socio-economic challenges driving IoT in SA
The South African research findings of Vodafone's fourth annual Internet of Things (IoT) Barometer Report, a global survey of business sentiment regarding innovation and investment in IoT, have been released. read
New business
  • MobiMedia launches upublished games in SA - more info
  • Wassp named CTM digital partner - more info

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New appointments
  • Brandnew Creative Agency makes three new appointments - more info

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Jobs offered



New events to diarise
Press release and media writing
SA Writers College - 20 Oct 2016, Countrywide | 27 Oct 2016, Countrywide | 3 Nov 2016, Countrywide | 24 Nov 2016, Countrywide | 1 Dec 2016, Countrywide | 29 Dec 2016, Countrywide | 5 Jan 2017, Countrywide | 26 Jan 2017, Countrywide | 2 Feb 2017, Countrywide | 23 Feb 2017, Countrywide


GIBS Digital Disruption and Innovation
GIBS - 25 Oct 2016, Johannesburg


Introduction to marketing
Grovation i*know - 8 Nov 2016, Cape Town


Short course in report writing
www.enterprises.up.ac.za - 24 Nov 2016 to 25 Nov 2016, Pretoria


Copy editing for electronic publications
www.enterprises.up.ac.za - 24 Nov 2016 to 25 Nov 2016, Pretoria


Quotes
John Burroughs
"Leap, and the net will appear."

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DirectAxis
DirectAxis is a specialist financial services company that provides customers with a direct connection to loans and insurance.

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Starting a business? Miles Kubheka of @Vuyobeegdreamer has some good PR advice for you. https://t.co/MMN5zAGoTm
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