CMOs | Bizcommunity

CMOs | Bizcommunity

News

Sustainability becomes more urgent as consumers vote with their wallets

Marketing

Sustainability becomes more urgent as consumers vote with their wallets

Andrew Turner, Issued by Incubeta 2 days

Source: Supplied.

Fintech

From Africa to the world: PalmPay breaks into top 300 fintech companies

2 days

#NedbankIMC2025| Lucky Hustle's Darren Morris - Why today's CMOs must speak the language of business

IMC Conference

#NedbankIMC2025| Lucky Hustle's Darren Morris - Why today's CMOs must speak the language of business

Darren Morris 2 days

Influencer marketing: Asset or liability?

Marketing

Influencer marketing: Asset or liability?

Issued by IMC Conference 17 Jul 2025

Why CMOs need to rethink marketing effectiveness

Marketing

Why CMOs need to rethink marketing effectiveness

Musa Kalenga, Issued by Brave Group 14 Jul 2025

Source: © 123rf For the first time in the decade-long history of Agency Scope in South Africa, participation is on track to surge to a record 710 interviews

Marketing

Marketers make their voices heard, as Agency Scope participation almost quadruples

8 Jul 2025

Hyperlocal is lekker: The AI-powered search revolution

IMC Conference

Hyperlocal is lekker: The AI-powered search revolution

Issued by IMC Conference 9 Jun 2025

The call is coming from inside the house. How to overcome silos to fast-track profits

Marketing

The call is coming from inside the house. How to overcome silos to fast-track profits

Jaco Lintvelt, Issued by Incubeta 21 May 2025

Stop optimising your mistakes: Why brave creative is the key to marketing's future

Marketing

Stop optimising your mistakes: Why brave creative is the key to marketing's future

Vanessa Bolosier, Issued by Incubeta 20 May 2025

Branding

15th Brand Africa 100: Africa’s Best Brands most comprehensive to date

8 May 2025

What happened to the people-first approach in media agencies?

Media

What happened to the people-first approach in media agencies?

Issued by Advertising Media Forum 7 May 2025

Marketing

Best Lawyers forms advisory board to address evolving demands in legal marketing

23 Apr 2025

IMC Conference

BBC’s first ever chief brand officer to present in-person keynote at Nedbank IMC

Issued by IMC Conference 8 Apr 2025

Promise wins Old Mutual

Advertising

Promise wins Old Mutual

Issued by Promise 7 Apr 2025

From breaking bad to business grad and how to deal with pressure

IMC Conference

From breaking bad to business grad and how to deal with pressure

Issued by IMC Conference 3 Apr 2025

Artificial Intelligence

Adobe introduces Agentic AI Strategy and Brand Concierge app

27 Mar 2025

The new digital dilemma: Proving marketing’s value in a profit-driven world

Marketing

The new digital dilemma: Proving marketing’s value in a profit-driven world

Jaco Lintvelt, Issued by Incubeta 13 Mar 2025

Female marketers drive business growth in Africa

IMC Conference

Female marketers drive business growth in Africa

Issued by IMC Conference 11 Mar 2025

Take control: Why CMOs are building internal agencies to drive growth

Digital

Take control: Why CMOs are building internal agencies to drive growth

Issued by Hoorah Digital 5 Mar 2025

The future of digital commerce in the consumer packaged goods industry

Retail

The future of digital commerce in the consumer packaged goods industry

Setjhaba Molloyi & Lauren Samaai 4 Mar 2025

Triple industry award winner talks marketing effectiveness and delivering results that matter

IMC Conference

Triple industry award winner talks marketing effectiveness and delivering results that matter

Issued by IMC Conference 24 Feb 2025

Source: © 123rf The CMO Council’s inaugural Marketing Vitality Index forecasts waves of vitality, volatility and velocity in 2025

Marketing

The CMO Council Marketing Vitality Index points to a defining, milestone year ahead

19 Feb 2025

Branding

Key branding insights from the WEF, Davos 2025

10 Feb 2025

Media effectiveness: How CMOs get CFOs to see marketing as a value driver

Marketing

Media effectiveness: How CMOs get CFOs to see marketing as a value driver

Issued by Google 5 Feb 2025

Source: © 123rf The IAS Media Auditing Masterclass Series, in partnership with Media Marketing Compliance (MMC), is a no-charge, short but highly informative four-part webinar series designed exclusively for marketers.

Education

Master media transparency: The IAS Media Auditing Masterclass Series

4 Feb 2025

Ricci Birchfield is the new head of marketing at Audi SA. Source: Supplied

Marketing

Audi SA appoints Ricci Birchfield as new head of marketing, product and PR

3 Feb 2025

GenAI in marketing: Fear or FOMO?

Artificial Intelligence

GenAI in marketing: Fear or FOMO?

Issued by Kantar 30 Jan 2025

(Image supplied)

Marketing

Warc's The Multiplier Effect - A CMO’s guide to brand building in the performance era

29 Jan 2025

Diary of a CMO: Is your category’s ceiling coming down on you?

Marketing

Diary of a CMO: Is your category’s ceiling coming down on you?

Mary Kyriakidi and Dr Nicki Morley, Issued by Kantar 28 Jan 2025

Marketing is Business. Nedbank IMC 2025 talks bottom line

IMC Conference

Marketing is Business. Nedbank IMC 2025 talks bottom line

Issued by IMC Conference 20 Jan 2025

Incubeta Africa’s MD Jaco Lintvelt says CMOs must get back to the idea of marketing as a key driver of value (Image supplied)

Marketing

#BizTrends 2025: Incubeta Africa’s Jaco Lintvelt – Getting back to marketing as a key driver of value

Jaco Lintvelt 20 Jan 2025

#BizTrends2025: PR Powerhouse’s Lebo Madiba - Breaking through in 2025: Trust, personalities, and the new rules of engagement

Media

#BizTrends2025: PR Powerhouse’s Lebo Madiba - Breaking through in 2025: Trust, personalities, and the new rules of engagement

Lebo Madiba 16 Jan 2025

5 key focuses global CMOs have prioritised for 2025 relevant for local CMOs

Marketing

5 key focuses global CMOs have prioritised for 2025 relevant for local CMOs

Jessica Jacobs 14 Jan 2025

Source: © Fernando Dantas The 10th edition of the Agency Scope Brazil 2024/25 study has identified an increase in the use of a pitch as a method of selecting agencies

Marketing & Media

Part 2: Agency Scope Brazil 2024/25 study: Pitch the number one method for agency selection

17 Dec 2024

https://communities.springernature.com/

Marketing & Media

Part 1: Agency Scope Brazil 2024/25 study: Brazilian advertiser companies revenue reaches R$ 3.6bn

13 Dec 2024

CMOs: How to get the best out of agencies

Advertising

CMOs: How to get the best out of agencies

Shaune Jordaan, Issued by Hoorah Digital 12 Dec 2024

The martech revolution: Navigating the future of marketing in South Africa

Marketing

The martech revolution: Navigating the future of marketing in South Africa

Wendy Case, Issued by Incubeta 28 Nov 2024

Source: © 123rf The sixth wave of the Agency Scope study in South Africa will begin in May 2025

Research

Agency Scope 2025 to include more marketing and agency professionals

14 Nov 2024

Forge By Brave built to democratise marketing

Advertising

Forge By Brave built to democratise marketing

Musa Kalenga, Issued by Brave Group 22 Oct 2024

What keeps CMOs up at night?

Podcasts

What keeps CMOs up at night?

Issued by Dentsu 8 Oct 2024

Frank van den Driest, founder of the Institute for Real Growth (Image supplied)

IMC Conference

#NedbankIMC2024: Frank van den Driest - How marketers can drive more humanised growth?

Danette Breitenbach 3 Oct 2024

Clockwork packs a punch with some honest (but funny) conversations at the Nedbank IMC

IMC Conference

Clockwork packs a punch with some honest (but funny) conversations at the Nedbank IMC

Issued by IMC Conference 26 Sep 2024

The Brave Group launched Forge, an AI platform at the Nedbank IMC (Image supplied)

Artificial Intelligence

Brave Group launches Forge: Integrating AI with human creativity to empowers marketers

19 Sep 2024

IMC Conference

#BehindtheIMC: Glenn Gillis on gaming and marketing

12 Sep 2024

#Behindthe IMC: Ana Carrapichano on social behavioural change communication

IMC Conference

#Behindthe IMC: Ana Carrapichano on social behavioural change communication

4 Sep 2024

#BehindtheIMC: Marko Stavrou: Inside the mind of Gen Z with The Gen Z Guy

IMC Conference

#BehindtheIMC: Marko Stavrou: Inside the mind of Gen Z with The Gen Z Guy

2 Sep 2024

Innovative opportunity for aspiring marketers to showcase their skills

IMC Conference

Innovative opportunity for aspiring marketers to showcase their skills

Issued by IMC Conference 30 Aug 2024

Innovating to impact: dentsu leads the way

Digital

Innovating to impact: dentsu leads the way

Issued by Dentsu 29 Aug 2024

Source: © 123rf While AI, customer behavioural data, and the Internet of Things (IoT) can personalise customer interactions, they also pose significant security risks

Marketing

Safeguard and grow brand trust through a strong CMO-CISO partnership

26 Aug 2024