Multimedia South Africa

The second episode of RAPT BizTrendsTV focuses on the informal economy, a key growth trend reshaping South Africa’s and Africa's economies. Often referred to as the grey economy, it is brimming with potential.

Afro-optimism, or more specifically, the African growth mindset is a greater sense of optimism that, despite challenges such as electricity and water that the continent faces, is in stark contrast to a growing Western degrowth mindset of pessimism about the future, and Africa.

“We can talk about AI all we want to, but the foundations of AI are about how you can harness the power of digital to transform the continent in the way we want it to transform.”.

At the recent Effies SA, hosted by the Association for Communication & Advertising (ACA), the Grand Effie was awarded to Halo, for its campaign for its client, Pineapple.

Episode 3 is the Energy Episode with special guests Kagiso Tshepe, executive creative director at Grid Worldwide, Roanna Williams, chief creative officer and co-founder of Boundless, Fran Luckin, chief creative officer of VML, Preetesh Sewraj, CEO of The Loeries and Brandon Govender, digital & integrated executive creative director at Joe Public.

Birdwatching at The Loeries Episode 2 is the Emotion Episode and features special guests Neo Segola, head of creative at Le Pub, part of the Publicis Group, Sharleen James, chair of the ACA and marketing practice lead at Accenture Song, Tebogo Skwambane, WPP country manager, Terry McKenna, executive creative director of The Odd Number and rounding it off Carl Willoughby, chief creative officer of TBWA / Hunt Lascaris.

Birdwatching at The Loeries Episode 1 focuses on that five percent difference, with special guests Wayne Naidoo, CEO of the Duke Group, Marc Algranti from Algranti Music and Nkanyezi Masango, chief creative officer from Dentsu Creative.

This exclusive #BizTrends2024 interview is with future thinker and Flux Trends partner, Bronwyn Williams.

This exclusive #BizTrends2024 interview is with Ndeye Diagne, the managing director West, East and Central Africa at Kantar.

Change Changes Financial Advertising

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Openview recently unveiled its brand new television commercial. Fronted by the people's captain Siya Kolisi and record-breaking Olympian Wayde van Niekerk, this stirring TVC reinforces Openview's position as the champion of free entertainment in South Africa.

The festive season is upon us. And as we get ready to let our hair down and kick our feet up, Debonairs Pizza rolled up its sleeves one last time to launch a meal that would make this year's festive a little more 'feast-ive' - without breaking the bank, of course.

One of FCB Africa's sister agencies, FCB Inferno, has launched the latest evolution of its “This Girl Can” campaign with Sport England, entitled “Fit Got Real”.

The launch of 'I want to make that', Absa's new ATL campaign for Corporate and Investment Banking, is yielding strong results with its enhancement of Absa's new positioning of 'Africanacity'.

Toyota Hilux goes up against its toughest competition yet in a new campaign from FCB Joburg....