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VML’s 11th annual trends study says looking ahead, 2025 will be a year of both immense challenge and opportunity for brands in South Africa (Image supplied)

The Future 100: 2025 - A year of challenge and opportunity for brands

27 Jan 2025

Source: © 123rf In 2024, 258,000 apps for iOS and Android operating systems were downloaded per minute for all types of publishers, with in-app purchase revenue up 12.5% to $150bn

2024 in-app purchase revenue up to $150bn, but app downloads decrease

23 Jan 2025

Final call: Entries for Product of the Year 2025 close 31 January

Final call: Entries for Product of the Year 2025 close 31 January

Product of the Year South Africa 22 Jan 2025

Human8 hires Niels Neudecker as managing director, US

Human8 hires Niels Neudecker as managing director, US

Human8 8 Jan 2025

eMedia investments COO Antonio Lee appointed BRC chairperson to drive audience research innovation

eMedia investments COO Antonio Lee appointed BRC chairperson to drive audience research innovation

18 Dec 2024

#BestofBiz 2024: Marketing & Media

#BestofBiz 2024: Marketing & Media

17 Dec 2024

Source: © Fernando Dantas The 10th edition of the Agency Scope Brazil 2024/25 study has identified an increase in the use of a pitch as a method of selecting agencies

Part 2: Agency Scope Brazil 2024/25 study: Pitch the number one method for agency selection

17 Dec 2024

https://communities.springernature.com/

Part 1: Agency Scope Brazil 2024/25 study: Brazilian advertiser companies revenue reaches R$ 3.6bn

13 Dec 2024

Exploring South Africa’s evolving travel trends in a post-pandemic world

Exploring South Africa’s evolving travel trends in a post-pandemic world

KLA 12 Dec 2024

Source: © 123rf Over the last five years, South Africa’s traditional TV viewership (on regulated services) has declined from 38.2 million to 32.5 million, but despite this content consumption remains robust

Content consumption remains robust, despite traditional TV and radio figures down

10 Dec 2024

Forbes: How shopping habits can reveal credit risk to banks and insurers

Forbes: How shopping habits can reveal credit risk to banks and insurers

Jon Jacobson, Omnisient 5 Dec 2024

How is SA’s middle class feeling going into the holidays?

How is SA’s middle class feeling going into the holidays?

BrandMapp 5 Dec 2024

3 questions to identify your brand’s strategic priorities for 2025

Cynthia Vega and Piers Lindsay-Taylor, Kantar 5 Dec 2024

African Response champions disability inclusion in market research

African Response champions disability inclusion in market research

African Response 4 Dec 2024

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