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Scopen Africa is extending the international research study into East Africa. Pictured: Nairobi cityscape, the capital city of Kenya (Image source: © 123rf )

Agency Scope expands into East Africa

3 days

Africa's consumers have moved on. Has your growth strategy?

Africa's consumers have moved on. Has your growth strategy?

Dentsu 3 Nov 2026

Cautious optimism is returning to agency-side strategy as practitioners deliver bigger outcomes for CMOs, says Warc’s The Future of Strategy 2026 (image supplied)

Cautious optimism returns as agency-side strategy delivers bigger outcomes for CMOs

2 Nov 2026

NIQ Consumer Outlook for 2027: SA consumer economy becomes more polarised as inflation bites harder

NIQ Consumer Outlook for 2027: SA consumer economy becomes more polarised as inflation bites harder

NielsenIQ 29 Oct 2026

The single story is alive and well in South African boardrooms

The single story is alive and well in South African boardrooms

Dhatchani Naidoo, eatbigfish 28 Oct 2026

Kantar appoints Yasmin Kathoria as managing partner, Kantar Consulting, South Africa

Kantar appoints Yasmin Kathoria as managing partner, Kantar Consulting, South Africa

Kantar 27 Oct 2026

TBWA’s Backslash: Being hard to influence is the new cultural flex

TBWA’s Backslash: Being hard to influence is the new cultural flex

Omnicom Advertising South Africa 22 Oct 2026

South Africa’s seventh edition of Agency Scope is set to start fieldwork in May 2027 (Image source: © 123rf )

Agency Scope 2027/28 to kick off in May 2027 with new additions

21 Oct 2026

The in-house versus agency debate is becoming less useful as the research doesn’t point to a one-way trip (Image source: @Brendan Church, UnSplash

Research shows the in-house versus agency debate is becoming less useful

20 Oct 2026

#BlackFriday searches rise 30% as South Africans chase better value

#BlackFriday searches rise 30% as South Africans chase better value

19 Oct 2026

AI presents another opportunity to expand the reach and relevance of African entertainment and media, says PwC’s Africa Entertainment & Media Outlook 2026–2030 (Image source: © 123rf )

AI can help African stories travel further as digital growth reshapes Africa's E&M industry

13 Oct 2026

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