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Source: © 123rf The CMO Council has released its year-end scorecard of B2B marketing effectiveness

Marketers give account-based marketing revenue growth marginal grades in new CMO report

23 Jan 2024

Source: © Medium From co-created content to 'staying true to #delulu' on TikTok, the shift where everyone can have a voice has unleashed creativity for all

Creative bravery needed in an era where storytelling has become predictable

23 Jan 2024

Image supplied. Johanna McDowell, IAS founder & CEO and managing partner Scopen Africa, draws 5 conclusions to help agencies and brands define future working methods

#BizTrends2024: Johanna McDowell - Agency ecosystem trends defining future working methods

Johanna McDowell 22 Jan 2024

#BizTrends2024: Gordon Hooper - AI's impact on South African market research

#BizTrends2024: Gordon Hooper - AI's impact on South African market research

Gordon Hooper 19 Jan 2024

Verve promotes 17 globally, including Kim Howard to semiotics research director

Verve promotes 17 globally, including Kim Howard to semiotics research director

VERVE 17 Jan 2024

Stellar debut for RAPT Creative in Scopen’s 2023 Agency Scope

Stellar debut for RAPT Creative in Scopen’s 2023 Agency Scope

RAPT Creative Agency 16 Jan 2024

#BizTrends2024: César Vacchiano - Sustainbility and DE&I will gain relevance

#BizTrends2024: César Vacchiano - Sustainbility and DE&I will gain relevance

César Vacchiano 15 Jan 2024

#BizTrends2024: Mike Saunders - The tension between technology and humanity

#BizTrends2024: Mike Saunders - The tension between technology and humanity

Danette Breitenbach 12 Jan 2024

Image supplied. Scopen has announced SA’s top 10 most admired marketing professionals

Scopen announces SA’s top 10 most admired marketing professionals

10 Jan 2024

EWSETA ramps up bursary funding for pioneering transformative research in the energy and water sector

EWSETA ramps up bursary funding for pioneering transformative research in the energy and water sector

At Vogue Communication Agency 5 Jan 2024

South Africans prioritise value for money in festive season spending

South Africans prioritise value for money in festive season spending

NielsenIQ 19 Dec 2023

Engaging the SA youth vote

Engaging the SA youth vote

BrandMapp 19 Dec 2023

Night Agent pulled in the most views. Source: Netflix.

Netflix launches comprehensive biannual report on most watched shows

Karabo Ledwaba 13 Dec 2023

Seizing opportunities: dentsu Africa's positive outlook for 2024

Seizing opportunities: dentsu Africa's positive outlook for 2024

Dawn Rowlands, Dentsu 12 Dec 2023

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