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Source: © 123rf With Agency Scope SA 2023/2024 fieldwork well into its third month with close to 200 interviews completed, the survey has enjoyed a very good response

Agency Scope SA 2023/2024: A very good response

21 Aug 2023

South Africa's growing love for 'local is lekker' fast food

South Africa's growing love for 'local is lekker' fast food

Insight Survey 21 Aug 2023

Source: © 123rf In On Africa's (IOA), latest publication sheds light on ChatGPT usage and future AI concerns among working South Africans

Half of South Africans have concerns around ChatGPT and AI in the future

17 Aug 2023

Source: © 123rf The Broadcast Research Council of South Africa (BRC) has commissioned a new Television Establishment Survey (ES) as well as other research

BRC commissions television universe update and other research

15 Aug 2023

Source: © UnSplash Ronelle Bester, Red Ribbon Communications, gives 4 steps to enhance your B2B content marketing strategy

4 steps to enhance your B2B content marketing strategy

Ronelle Bester 11 Aug 2023

Source: © Research Gate Traditional Trade has experienced an impressive post Covid-19 resurgence, with good figures in FMCG sales in 2023

A renaissance in SA's traditional trade sector, with 23.6% growth

7 Aug 2023

More findings from Scopen's Agency Scope in Mexico

4 Aug 2023

Source: © 123rf The latest Maps shows consumer behaviour shifts in shopping

Maps shows changes in consumer behaviour, shopping patterns and media consumption

4 Aug 2023

Unravelling the latest trends driving change in the beer industry

Unravelling the latest trends driving change in the beer industry

JNPR 4 Aug 2023

Does SA's growing middle market offer hope for the future?

Does SA's growing middle market offer hope for the future?

BrandMapp 3 Aug 2023

Source: © National Today Scopen has concluded the seventh edition of its biennial study Agency Scope in Mexico

Agency Scope finds Mexican advertisers double digital budget

2 Aug 2023

We still live in a made-up man's world where real women don't fit

We still live in a made-up man's world where real women don't fit

Bathobile Chime, Catchwords 2 Aug 2023

Image supplied. Head of IAB South Africa’s Agency Council and managing director of Machine_ Robyn Campbell examines four trends impacting the digital media industry

#Bookmarks2023: 4 trends impacting the digital media industry

Danette Breitenbach 27 Jul 2023

Source: © 123rf Shop! South Africa and the Institute of Marketing Management (IMM) have formed a partnership

Shop! South Africa and the Institute of Marketing Management join forces

27 Jul 2023

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