Social Media

Articles

Contributors

What's your A*Pop? South Africa deserves its own pop nostalgia

Karabo Ledwaba

#WPRD2026 | PR is entering the golden age of external communications

Kevin Welman

Spain won the World Cup. But who won the battle for brand relevance

Matthew Nkala

Non-official Fifa brands score with reverse ambush marketing

Terry Levin

It’s #WPRD2026. So what?

Danette Breitenbach

#WPRD2026 | Proof: The 5th P for the AI era

Madelain Roscher

More...Submit contribution

Image by from

Why LinkedIn is more important than ever in 2019

Zubeida Goolam 17 May 2019

#OrchidsandOnions: Reddy tells it like it is

#OrchidsandOnions: Reddy tells it like it is

Brendan Seery 14 May 2019

ABM and inbound marketing: A combined approach

ABM and inbound marketing: A combined approach

Alon Fittinghoff 14 May 2019

Photo by Jon Flobrant on

Explaining the explainer video: how to write a good video script

Tiffany Markman 6 May 2019

#CNILux: Creating Noonoouri - high fashion's virtual darling

#CNILux: Creating Noonoouri - high fashion's virtual darling

Lauren Hartzenberg 29 Apr 2019

When brands get social media engagement right

When brands get social media engagement right

Sheila Afari 26 Apr 2019

Love at first sight? Behavioural bias and The Bachelor

Love at first sight? Behavioural bias and The Bachelor

Leigh Crymble 24 Apr 2019

4 best practices for making mobile video work for your brand

Elizma Nolte 15 Apr 2019

Image source: Getty/Gallo Images.

How online activism is shaping the way we do business

Lynn Erasmus 15 Apr 2019

Image source: Getty/Gallo Images.

Influencer marketing - the value of micro vs macro-influencer marketing tactics

Rirhandzu Shingwenyana 11 Apr 2019

Image source: Getty/Gallo Images.

How far Black Twitter has come

Rebone Masemola 11 Apr 2019

Image source: Gallo/Getty.

Social media: Promising arena for public debate

Rirhandzu Shingwenyana 5 Apr 2019

Khumo Theko, trend spotter at Flux Trends.

Brands, pay attention to these new urban tribes

Juanita Pienaar 3 Apr 2019

From the daring to the daft: 2019's April Fools jokes rated

From the daring to the daft: 2019's April Fools jokes rated

Andy Walker 1 Apr 2019

PoPI, social media and influencers

PoPI, social media and influencers

Johanna McDowell 1 Apr 2019

Screen grab of the ANC campaign.

#OrchidsandOnions: Clever marketing in some election campaigns

Brendan Seery 26 Mar 2019

What is really in the letter "A" that cannot be fixed anyway?

What is really in the letter "A" that cannot be fixed anyway?

Khangelani Dziba 26 Mar 2019

Building customer relationships in an age of disloyalty

Building customer relationships in an age of disloyalty

Wynand Smit 25 Mar 2019

Anja Cavanagh from Focal Points.

Why machine learning is the most important media analysis trend for 2019

Juanita Pienaar 20 Mar 2019

Why every brand should focus on organic social media marketing

Brian Mechem 15 Mar 2019

Self-made or selfie-made?

Self-made or selfie-made?

Raleen Bagg 12 Mar 2019

How to crack social media and digital marketing in a rigid business context

How to crack social media and digital marketing in a rigid business context

Rirhandzu Shingwenyana 8 Mar 2019

Gen Z requires new thinking, fresh approach

Gen Z requires new thinking, fresh approach

Walter van der Merwe 7 Mar 2019

WhatsApp to get its own Facebook-made cryptocurrency, report suggests

WhatsApp to get its own Facebook-made cryptocurrency, report suggests

Andy Walker 5 Mar 2019

#DesignIndaba2019: "#MeToo means so much more" - Ellie Frymire

#DesignIndaba2019: "#MeToo means so much more" - Ellie Frymire

Jessica Tennant 28 Feb 2019

Influencer marketing in South Africa - By the numbers

Influencer marketing in South Africa - By the numbers

Lara Utian-Preston 27 Feb 2019

#NewCampaign: "Periods are normal, showing them should be too"

#NewCampaign: "Periods are normal, showing them should be too"

Jessica Tennant 25 Feb 2019

Boost your sales in a bear market

Boost your sales in a bear market

Charlie Stewart 15 Feb 2019

Forget macro, micro or nano, 2019 is the year of 'internal-influence'

Forget macro, micro or nano, 2019 is the year of 'internal-influence'

Mike Sharman 13 Feb 2019

Let's do Biz