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Festival of Media launches in Latin America

MIAMI,US: The Festival of Media, claimed to be one of the world's premier events for advertisers, media strategists, technologists and media vendors, is launching the Festival of Media LatAm - a regional event dedicated to the media issues and needs of one of the world's most vibrant and fastest-growing advertising regions.

The event will be delivered in partnership by C Squared Events Ltd. and Miami-based IMS Internet Media Services, Inc and will take place between 24-26 October 2010 at the Ritz-Carlton Hotel, Key Biscayne, Miami.

It will draw together the most senior media decision-makers from markets such as Brazil, Mexico, Colombia, Argentina and many of the smaller, fast-growing advertising markets currently displaying double-digit growth.

The Festival of Media LatAm aims to provide the bridge between regional issues and global themes. Confirmed speakers include:

Alex Banks, VP Latin America, comScore
Miriane de Castro Schmidt, media director Brazil, AB InBev
Luis de Como, VP Americas, Unilever
Carlos De Zuniga, regional director, Ipsos MediaCT LatAm Richard Dunmall, general manager Greater Asia Pacific
Monica Gadsby, CEO, SMG LatAm
Mariano Roman, CEO, Mediacom LatAm
Mauricio Sabogal, Worldwide MD, Initiative
Natalia Vasco, SVP managing director, Havas Media International

Delegates with global remits will benefit from learning more about the specific country issues as well as witnessing the best local work. Local leaders will have their first opportunity to attend a regional Festival with "media" as its focus - a networking, learning and celebratory occasion, within an event brand with an international reputation for quality and seniority.

For the latest agenda, click here.


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